A Himalayan Travelogue PARTNERS overview in a Country with an urban influential English speaking population of 46 million, majority falling under the age bracket of 12-35, there is a dearth of content for this TG. As most of this audience is influenced by content form the west, there is a vacuum in the audio/visual content scenario where a title is to come across which is domestically rooted in nature and yet has a global appeal Genre : Travel , Adventure, Lifestyle ,People, Food, Culture, Music & Fun For a country which usually tours, travel is exotic and aspirational. it is becoming a part of popular culture for the youth to be associated with. The chronicles of a traveller if presented via a right kind of media vehicle to a country of a billion+, could create just about the right kind of impact to push& influence subtly the ideology around the space of travel. Ideology? To a create a media property, in the form of a Global audio/ visual Content Franchise, of the new age Indian traveller with multiple extensions and pegs, thus making a lucrative platform for thought leaders in the space of travel, adventure, music, lifestyle, people, culture and fun to be associated and leverage from. With this in mind we created a 13 episode travelogue covering 8 different valleys within the north indian himalayas PARTNERS why the himalayas? The Himalayas with centuries worth of spiritual connotations lie in the backyard of our country. A journey through them can be overwhelming, overpowering and totally consuming. But at the end what the experience reveals about the self is priceless the protagonist Rohan Thakur, a Himachali lad blessed with myriad interests and talents has somehow felt a lingering vacuum in his life. Being fairly gifted in most vocations he has traveled far and wide to hone his skills- Tourism in Australia, Film and music in India. But even so something was amiss. And that is when he decided to go back to his roots, traverse his own backyard and hope for an epiphany. usp 1. perspective of, 7 pristine valleys during the winter , never done before. 2. musical rhapsody comprising 7 original soundtracks composed and performed by Rohan. Original background scores for the entire series. 3. holistic look at the tourism, w.r.t. travel, adventure, culture, history, lifestyle, spirituality of the lesser known parts of Himalayas . 4. Revelation of a parallel universe in the Himalayas and its dynamics, people, myths and legends. content in the series Kullu + Parvati Valleys -Winter lifestyle in Manali -Hot springs at kalnath -Tandoor makers of Patikuhl -Town Park Walk -Hike to Jogni falls -Solang Nala + Skiing lifestyle -Solang village -Malana - Phaguli festival -Bijli Mahadev MANDI + KANGRA + CHAMBA VALLEYS -Sherabling monastery -Lost Bathu Temples M -Enchanted Kugti Village -Trek to Triund - Camping KINNAUR VALLEY -Kamru Village – Phaguli festival -Sangla - Choti holi + Badi holi + Phag mela -Kalpa - rowlane festival -Kinnaur Ski Association -Ropa Village --Nako Village SPITI VALLEY -Kee Gompa – meeting young Thukus -Kibber Village -Dhankar Village – Yak Farming -Tabo Monastery -Lari Village – a day trip with the women of the village -Langza Village - fossil hunting + Tantric ceremony LAHAUL VALLEY - Rohtang Pass - crossing on foot -Tholong Village – Rohan’s Dad’s Village -Sissu Falls -Teeling Village – Rohan’s Mom’s Village -Shahsur Gompa – Mahakala Puja -Upper Keylong - Traditional Lahauli house -Khangsar Khar – An abandoned castle LADAKH -Leh - Shanti Stupa -Old Town of Leh + Traditional Ladakhi funeral -Riding to Nubra - The Organic Retreat -Leh - Polo match – local style! -Buddha Jayanti in Leh -Trek to Rumbak Village -Rock climbing in Leh -Tsomoriri Lake + nomadic village -Tsokar Lake - camping Coverage of valleys Kullu valley Parvati valley Kangra valley Chamba valley Kinnaur valley Spiti Valley Lahaul valley Leh & Ladakh content break-down 12 * 22mins Episodes. ( TV) +! Behind the scenes/exclusives Genres :Travel, Adventure, Music, Culture, Lifestyle 6 track Original Musical album with lyrics Original Background scores through out the series partners behind ! ! ! ! ! ! Partners : ! SLF Media Pvt. Ltd SLF MEdia Pvt. Ltd under its first brand Shoelace Films intends to create multiple audio/ visual content franchises catering to urban youth . The intent is to introduce a new era of content and breed of talent which is fast growing due to the advent of the digital medium. SLF is invested in bringing to popular culture stories of urban youth , alternative culture and communities which are fast growing in different pockets of the country under consolidated digital channels with structured programming and curation. Way back home is its debut franchise in that direction . ! ! SLF is also collaborating with a lot of companies and individuals having a similar vision to make this a significant community in order to aggregate its content and also redefine & reinvent seamless integration of brands and to offer new and unique content consumption solutions for audiences especially in the digital medium, apart from keeping a focused approach on making universally appealing content in order to also facilitate syndication of its content. ! Partners : ! Viacom 18 Media Pvt. Ltd Pepsi MTV Indies isn’t limited to a television channel – it’s an entire movement to support indie music, Film and alternative culture. It fits the way back home Franchise perfectly and is distributing the content on all its available platforms. Going forward its is also investing in extending the franchise to further editions in a first of its kind business + creative Collaboration with SLF Media Pvt.Ltd - Shoelace films. ! The channel is presently available across DTH platforms like Tata Sky on channel number 667 and Airtel Digital TV on channel number 381.Pepsi MTV Indies is available on digital cable networks such as DEN Networks on channel number 461, Siti Cable on channel number 516, GTPL on channel number 318, and 7 Star. It also boasts of a responsive website and a unique indie music discovery app across iOS and Android. ! ! Consulting Partners : * All frames in this presentation are images from our actual footage of the series. queries : Executive Producer: Asad Abid ! Ph : +91-9160099966 | [email protected] www.wbhseries.com