1 NDi Teravision is an award winning interactive studio that has been producing high quality web, mobile and tablet content for preschool and youth-oriented brands since our founding in 2001. Over the years, we have been at the forefront of creating and defining the interactive presence of some of the world’s most iconic brands. We have an industry-wide reputation for creating compelling, immersive products that resonate with young audiences generating ratings and revenue. Our expertise includes in depth knowledge of interactive user experiences, storytelling, design and game mechanics that relate to early childhood development. 2 Testimonials “This site is AMAZING. The Mama site is the perfect online companion to the TV series!” - Darren Metzger, Director of Franchise Marketing, National Geographic Kids Entertainment “We are very excited about how rich the world and games are. NDi did an amazing job creating such a unique experience.” Scott E. Cummings, Assistant Director, PBS KIDS Interactive “Strawberry Shortcake Berrylicious Bake Off is by far one of our most popular games! Great job” (18.5 million plays in 5 months) Lisa Wascovich, Producer, American Greetings Awards 3 At NDi Teravision we excel at creating the joyful and the unexpected. From our first award winning production, Wumpa’s World in 2001, we have been dedicated to comprehensive exploration and innovation of interactive preschool content. In addition to our expertise in web and mobile applications, we bring knowledge and understanding from years of collaboration with major brand owners. 4 Swiper needs your help identifying colors and numbers to get baby fox back home in this Dora the Explorer adventure. 5 Chica’s Adventure is a multilevel adventure game based on The Chica Show TV series. Kids imagine themselves as pirates searching for gold or astronauts exploring the the moon. Jump up, up, up to gather that pirate gold! Client: PBS Sprout Technology: Flash online game Website: Click here Release date: 2013 You can even win a ride in a spaceship! “It's been a pleasure working with NDi Teravision. They are a great partner with a fantastic attitude. They have created some of the most popular games on SproutOnline.com and I look forward to working with them again soon.” Paul Osier, Producer, SproutOnline.com 6 The Pajanimals Adventure is an online 3D Unity game based on characters created by Jim Hensen of The Muppets fame. The player chooses one of the four loveable Pajanimals characters (Apollo, Cowbella, Squacky, or Sweet Pea Sue), then sets off to explore one of two fantasy worlds. In the Friendly Forest mission, the goal is to find Jerry the Bear and in the Big Blue Sea mission, the goal is to find Granny Pearl. Along the way, there are dozens of objects to collect which can be brought back to the bedroom when the quest is over. 7 Choose a character… …and trophies as you can! …and an adventure. Collect as many pillows… Jerry will make sure you’re on the right track, until you find his house. 8 “We love math!” UMIGO ("yoU Make It GO") provides children with opportunities to learn basic math through videobased learning and game play. UMIGO also encourages kids to think creatively and work collaboratively. These educational and developmental goals are intended to help early learners, especially those from low-income settings, obtain skills that make them ready for school. Children can watch videos to learn the basics and then dive into fun games to enhance and reinforce the learning 9 In this western-themed mobile game, kids take on a band of outlaws known as the Gallon Gang. Learn the basics of liquid measurement by tapping on flying cups, pints, quarts and gallons. Be careful not to over fill the containers! And avoid touching those nasty enemies or its game over! Success is rewarded with a “lightning round” where kids tap on coins falling through the screen and use them to buy unlockable rewards. 10 We have created dozens of online games for American Greetings properties such as Sushi Pack, Strawberry Shortcake and the Care Bears. 11 Berry Beats Music Maker Raspberry’s Fancy Fashions Plum’s Movin’ to the Beat Orange Mart Madness Berrylicious Bake Off is by far one of our most popular games! Great job! Lisa Wascovich, Producer American Greetings Games 12 “This site is Amazing. The Mama site is the perfect online companion to the TV series!” Darren Metzger, National Geographic Kids Entertainment Winner ‘Parent’s Choice Award’ 13 In this immersive environment, Mama shares her adventures in the natural world with a gang of playful preschool animals. Come join them on the African savanna as they explore their world through fun games and activities. 14 Animal Orchestra Monkey Chains Savannah Symphony “We are very excited about how rich the world and games are. You did an amazing job creating such a unique experience. Scott E. Cummings, PBS Kids! Interactive Photo Safari 15 In The Adventures of Napkin Man Interactive, children help Napkin Man solve preschoolers' emotional challenges through a series of five interactive e-books, three for iOS and two for the web. The Adventures of Napkin Man Interactive is being produced with the generous support of the Bell Broadcast and New Media Fund, the Shaw Rocket Fund's Digital Media Stream and CBC. Produced and distributed by Breakthrough Entertainment. The series was created by Josh Selig and Tone Thyne, and is produced by Breakthrough Entertainment in association with the CBC. 16 As IP holders ourselves, NDi Teravision has a better understanding of brand development and brand extension than companies engaged solely in service work. Because of this, we dive deeper and take a more nuanced, collaborative approach to development resulting in apps that better serve the brand. 17 Executive overview Children as young as two years old play and learn with touch screen devices. Their initial reactions are characterized by fascination and shaped by: • Developmental level • Prior experience with technology • Design of app interface and game play Engaging with creative apps often shifts the child’s focus away from the subjective experience of winning or losing, to a personal-best competition. Additionally, children progress quickly from novice to mastery when using a well-designed app. Findings also indicate that several types of learning occur, including: • The tacit learning of the game and how it works • Mastering explicit learning tasks (matching, counting, etc) embedded in the game narrative • Use of skills and models learned and applied to other types of games/levels. 18 Characteristics and Needs Young children present real challenges to the developer of multiplatform properties. More than any other demographic, they benefit from interactive experiences that cater to their special needs: • Oversize hot spots and eye-catching animations to help kids unfamiliar with touch screens • Instructions, help and feedback provided verbally as kids have limited reading skills • Context-sensitive help available at all times. If child takes no action, a character can pop up to offer advice and encouragement • Consistent, simple interactions easily understood by kids Mama Mirabelle and the gang are always ready to lend a hand if our young visitor appears lost or confused 19 Independent Play A 5 year old is capable of far more complicated interactions and has a greater language facility than a 3 year old. Activities will range from simple games for the youngest slice of the demographic to those designed for the top end who are more independent and “tablet aware”. Even games intended for 2-3 year olds must be designed so that once they are familiar with the activities they can play on their own. 20 Games and activities for preschoolers are intuitive, slow-paced, and non-competitive. There is no “losing”, rather there is gentle encouragement to try another approach and context sensitive help to guide the child. 21 The child is given an outline of an Inukshuk and several different-shaped pieces to use. The goal is to drag pieces into the correct spot. Once the child succeeds, the Inukshuk breaks into a little dance to celebrate! Other levels could involve using several characters’ special skills to cooperatively build a more complex structure. An underwater version of the classic “matching” memory game. Placing the items to be matched on a random rotation increases replayability as the game will appear fresh and inviting each time the child comes to play. 22 In this musical puzzle, Tuk the arctic hare asks the child to put the pieces of the song in the right order by dragging the icons onto the timeline. Tuk then sings the resulting song, offering congratulations if all the parts are in the right order and gentle encouragement if they are “mixed up”. 1,2,3 you can ski; 4,5,6 in the arctic. The monkeys need to collect marula fruit for their Savannah party. The child helps out by dragging and dropping monkeys to form a “Monkey Chain”. As soon as the correct chain is formed, marula fruit falls from the tree and fills the screen. Note the “eye-candy” in the 1st and 2nd screens where a herd of antelope runs across the background and a monkey pops up from behind a rock in the foreground. These small animation and interactives help to bring life to the environment and increase the child’s sense of delight. 23 Much like the real world, an immersive environment is continually evolving, changing and growing, making it seem fresh and interesting every time the child returns. Preschoolers are filled with curiosity and an immersive environment is a safe and welcoming place where the child is free to explore and indulge that curiosity. “What’s behind that rock? Wow, look what I found in the Queen’s Palace!” Whether through participatory, interactive storylines, games or creative activities, storytelling is a key element to engaging preschoolers and an immersive environment is an ideal vehicle for storytelling. The immersive environment is also filled with small interactives and eye-candy that will amuse and delight the child, helping them to identify with and grow to love the brand. 24 Characters act as our young visitors’ guides, friends and playmates. As the characters are leading players in all the stories, activities and games found throughout the environment, they quickly become the child’s special online friends – friends that they seek out and play with on every return visit. The Child’s Path from Home Page to Activity Home Page Area Page Game/Activity Rolling over an area on the home page, triggers animations that encourage the child to explore further. Selecting an area... ...transports them directly inside the world, where they find a lively scene filled with games and activities. Clicking an item... ...launches the activity. Here our player gets a helping hand from a friendly whale as he delivers a basket of fish to his grandmother. 25 Open-ended creative activities provide children with seemingly endless opportunities to play. Because the results are different each time the child plays, these activities form an important trigger for recurrency and replayability. 26 As bandleader, the child plays the xylophone by clicking the keys. The other characters join in whenever they are clicked. The result is an infinite variety of songs can be recorded and played back over and over, encouraging the child to return and play often. In this activity, our young visitors magically creates mythical beings by clicking on the icons engraved on the rocks. There are literally dozens of different combinations for the child to explore. Giraffes, warthogs, snakes, fish, birds, gazelles, zebras, lemurs, hippos, alligators, chameleons and many more. Kids go on a photosafari where the possibilities are endless. They can even create and print out their own personal photo albums! 27 Some activities within the immersive environment evolve over time or change in response to what the child does on the site. Designed to encourage recurrent visits, these activities reward the child for the time they spend on site. When kids first arrive, Mama gives them an egg to care for. Then as they take part in the activities, the egg hatches and grows to maturity. The more time they spend on the site, the sooner their pet grows up. Once they have successfully raised an egg, they are offered others to care for; insects, birds and reptiles can all be raised by our young visitors. Real world takeaways such as printables that can be colored and/or decorated can be offered to the child as rewards, helping to bring the brand right into the child’s house and in front of their parents. At the end of this dot-to-dot activity, the child has a picture to print out and color. After completing an interactive story, kids can select and print out key images to color in. 28 Preschoolers love to repeat actions over and over again. One way to get the most out of this tendency is to create open-ended activities that evolve with repetition. In this game, kids help Wumpa the Walrus brush his tusks and get then sparkly clean. As the child repeats the action, ever greater amounts of foam appear until eventually it completely fills the screen. 29 Neil Smolar Roddy McManus Enrique Fuentes [email protected] [email protected] [email protected] 514-919-5979 514-999-5453 +57-1-7027241 30