Town Hall Meeting December 2014 Dr. Larry Hollier, Chancellor J Pegues, Vice Chancellor Why? Why Now? What Have We Done? What Have We Discovered? What Have We Created? What’s Next? Why? We have to know precisely where we want to go and make sure the whole organization is enthusiastically aware of where that is. Because unless we know where we are going, any road will take us there. Why Now? • Dramatically Changing External Environment - Uncharted territory nationally, statewide, and locally. - Unprecedented pressure on all aspects of health care. • Answer the Questions “What is important and What is not?” and “What do we have to be able to do in order to be successful in the expected future environment?” - Sharpen focus on and direct investments to what is important. - Eliminate attention to what is not. - Build advantages that will serve to differentiate us in the future. • Structure and Align the Organization to the LSU Health of the Future. • If We Don’t Know Where We’re Going, We’ll End Up Somewhere Else. So, What Have We Done? Establish a Shared Organizational Vision First, You Need a Fram ew ork Purpose Core Values and Beliefs Guiding Philosophy Mission Expected Future Environment Description of Our Future Tangible Image Shared Vision Gives Strategy A Foundation Strategy Situation Analysis Organization Structure Industry Structure Strategic Objectives Implications & Alternatives Shared Vision Competitive Advantage Mission Purpose Environment Core Values & Beliefs Description of Our Future Core Values and Beliefs Purpose Core Values and Beliefs Guiding Philosophy Mission Expected Future Environment Vivid Description Tangible Image Who Are We? What’s Important to Us? Core Values Beliefs L S U Purpose Core Values & Beliefs Mission Environment Vivid Description Core Values and Beliefs Don’t Change • The 11th Commandment: Thou shalt not kill a new product idea. • We should always be the pioneers with our products – out front leading the market. We believe in leading the public with new products rather than asking them what kind of products they want. • We believe in good design in every aspect of our business. • We believe that if you sell good merchandise at a reasonable price and treat your customers like you would your friends, the business will take care of itself. Purpose Core Values & Beliefs Mission Environment Vivid Description Our Core Values and Beliefs LSU Health New Orleans is dedicated to Excellence in Patient Care, Mastery in Teaching, and Continuous Learning. We believe in the relentless pursuit of Knowledge and Discovery in order to improve health care. We are committed to Serving – our patients, our students, each other, and our communities. All our energies should lead to Improving Health and Wellbeing of our patients and our communities. Being part of this team is a commitment to perform our duties with Compassion and Respect for others. Everything we do should reflect Professionalism at its highest level. Being part of LSU Health New Orleans is about Commitment: • To the institution and its mission • To our individual roles and responsibilities • To advancing the wellbeing of all our stakeholders We believe in going The Extra Mile. Purpose Purpose Core Values and Beliefs Guiding Philosophy Mission Expected Future Environment Vivid Description Tangible Image Purpose – Our Fundamental Reason For Being Why don’t we just shut the doors and sell off all the assets? What would the world be missing if we did? Purpose Core Values & Beliefs Mission Environment Vivid Description A Good Purpose Should Last At Least 100 Years • “Our purpose is to organize the world’s information and make it universally accessible and useful.” • “We exist to help people with serious mental illness realize their full potential.” • “Our purpose is to make the world more secure.” • “AT&T is dedicated to being the world’s best at bringing people together – giving them easy access to each other – anytime, anywhere.” • “To make a contribution to the world by making tools for the mind that advance humankind.” Our Purpose Our Fundamental Reason for Existence LSU Health New Orleans exists to educate, to care for patients, and to discover. For these purposes, we ensure a continuous supply of trained Louisiana health care professionals who will: Provide patient care to their communities, Train future generations of health care professionals, and Lead in the discovery of medical and scientific breakthroughs. Discover Educate Care for Patients Mission Purpose Core Values and Beliefs Guiding Philosophy Mission Expected Future Environment Description of Our Future Tangible Image Mission What Goal Are We Targeting? What Do We Want to Accomplish? Should Release Our Passion and Clearly Focus Our Efforts Purpose Core Values & Beliefs Mission Environment Vivid Description Mission – Your Big, Hairy, Audacious Goal (BHAG) Walks The Boundary Between Possible and Impossible • “Beat Coke.” (1971) • “Become a $1B company in four years.” (1977) • “Achieve the goal, before this decade is out, of landing a man (1961) on the moon and returning him safely to earth.” • “Become the IBM of the real estate industry.” (1969) • “?” – LSU Health New Orleans, 2015 Purpose Core Values & Beliefs Mission Environment Vivid Description Our Mission Our Big, Hairy, Audacious Goal (BHAG) Mission 2030 LSU Health New Orleans will be the #1 health sciences university in the Southeast, surpassing all other health science universities. We will be #1 in student, faculty, and staff achievement. We will be the #1 choice for residency training. We will be #1 in patient satisfaction. We will be #1 in Genomics-based research in the Southeast. 4 3 2 2 3 4 Vivid Description of the Future Purpose Core Values and Beliefs Guiding Philosophy Mission Expected Future Environment Description of Our Future Tangible Image Vivid Description of Our Future What Will It Look Like When We Get There? How Good Can It Get? Purpose Core Values & Beliefs Mission Environment Vivid Description Vivid Description of Our Future LSU Health New Orleans will be a central player in developing and delivering the world’s best-trained health care professionals, and the best health care professionals will want to work on our teaching, research, and clinical teams. As a result of our matchless and consistent delivery of patient care and our services that unfailingly exceed all expectations, LSU Health New Orleans will be the health center of choice among students, faculty, patients, and researchers. We will receive unsolicited testimonials saying, “You make me feel as though I am your only focus.” We will be discovering solutions to the world’s most troubling health problems and making meaningful contributions to the health of local communities around the world. Our employees will take pride in their contributions to health care and feel this is the best place they’ve ever worked, and LSU Health will be recognized as one of the best organizations to work for in the Southeast. In making all their health care decisions, people will ask, “Can I have access to LSU Health?” And, when seeking health care and training recommendations, people will frequently hear, “Insist on LSU Health professionals.” Foundation In Place – We Need a Strategy To Pursue Our Vision A Path To Strategy Strategy Situation Analysis Industry Structure Organization Structure Implications & Alternatives Strategic Objectives Shared Vision Competitive Advantage Purpose Core Values & Beliefs Mission Environment Vivid Description Situation Analysis Examine both external and internal environments for factors likely to have material effect on our operations over the next five years. External Environment • Changing Louisiana hospital landscape. • Insured population expansion (PPACA). • Growing consumer engagement in health care decisions and choices. • Continued move to outpatient and non-physician care. • Diminishing state funding for health care. • Emergence of preventative, genomicbased medicine. • Clinical and information technology advances. A Path To Strategy Situation Analysis Industry Structure Organization Structure Strategic Objectives Implications & Alternatives Competitive Advantage Situation Analysis Internal Environment • Uncertain ownership and usage of ILH building. • Diminishing funded research in key areas. • Deferred capital projects and facility maintenance. • Absence of annual merit increases’ effect on recruiting and retention. • Absence of deliberate and systematic brand management. • Limitations of existing information technology platforms. A Path To Strategy Situation Analysis Industry Structure Organization Structure Strategic Objectives Implications & Alternatives Competitive Advantage Industry Structure Examine the set of fundamental economic and technical characteristics that rule a business. • Who is leading the evolution of our industry and where? • What are the economies of scale? • What are the entry and exit barriers? • What are the mobility barriers and are they increasing or decreasing? • How are substitutions occurring? A Path To Strategy Situation Analysis Industry Structure Organization Structure Strategic Objectives Implications & Alternatives Competitive Advantage Implications and Alternatives With understanding of the Situation Analysis and Industry Structure in hand: A Path To Strategy • Determine implications to LSU Health. Examples: – We must buy, build, or partner opportunities to grow our ambulatory care capabilities. – Invest in and build personalized medicine expertise and delivery capabilities. • Surface alternatives for our responses. Examples: – Build multi-discipline, inter-professional LSU Health practices in key locations throughout the state. – Create and launch LSU Direct Primary Care model. – Create and launch LSU Mobile Care model. – Secure LSU Network participation in each Bayou Health (Managed Medicaid) contractor’s network. – Launch LSU Tele-Medicine model. Situation Analysis Organization Structure Industry Structure Strategic Objectives Implications & Alternatives Competitive Advantage Competitive Advantage LSU Health’s competitive advantage will be a combination of successful structural positioning (that is, in markets, geography, technologies) and focus on building specific capabilities. A Path To Strategy Situation Analysis Considerations: • Largest, most comprehensive health sciences center in the state; we have all the disciplines; inter-professional education capability. • Providers we train stay in this state. As such, we have a huge, concentrated alumni base. • Statewide geographically. We have access to patients and community resources throughout the state. • Unique population (pathology / racial mix / comorbidities). • LSU brand. • Loyalty to LSU. • One of two nursing schools in state offering doctoral nursing degree. Organization Structure Industry Structure Strategic Objectives Implications & Alternatives Competitive Advantage Strategic Objectives With: A Path To Strategy • Mission in place. • Situation Analysis and Industry Structure understood. • Implications and Alternatives surfaced. We can establish our Strategic Objectives. • More immediate and concrete than the Vision. • Measurable, closed-end targets. • Hurdles that directly motivate behavior. • Near-term milestones we need to achieve in implementing our strategy. • General or specific (for example, to secure at least two new funding sources with $25MM multi-year commitments by June 2015). Situation Analysis Industry Structure Organization Structure Strategic Objectives Implications & Alternatives Competitive Advantage Organization Structure Structure follows strategy. – Alfred Chandler • Key question is “How must we structure and coordinate LSU Health’s schools, systems, and processes in order to realize the benefits of our multi-market activity?” • Structure must be derived from and aligned with the competitive advantage we are pursuing. A Path To Strategy Situation Analysis Organization Structure Industry Structure Strategic Objectives Implications & Alternatives Competitive Advantage Mission 2030 LSU Health New Orleans will be the #1 health sciences university in the Southeast, surpassing all other health science universities. We will be #1 in student, faculty, and staff achievement. We will be the #1 choice for residency training. We will be #1 in patient satisfaction. We will be #1 in Genomics-based research in the Southeast.
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