Ann Mukherjee President, Global Snacks Group and PepsiCo Global Insights Ann (Anindita) Mukherjee is president, Global Snacks Group and PepsiCo Global Insights. She is responsible for driving accelerated growth across the global snacks category, as well transforming the PepsiCo insights capability to drive demand driven foresights and predictive analytics to drive marketing and commercial decisions. Finally she is responsible for creating transformative commercial marketing capabilities to develop and prepare PepsiCo’s marketing talent to win in a dynamic and increasingly complex global marketplace. In its global portfolio of food and beverage brands, PepsiCo has 22 different brands that generate more than $1 billion each in annual retail sales. With net revenues of over $66 billion, PepsiCo’s main businesses also make hundreds of other enjoyable foods and beverages that are respected household names throughout the world. Ann was formerly senior vice president, chief marketing officer of Frito-Lay North America. An accomplished storyteller and motivational leader, Ann led a commercial marketing team responsible for the growth agenda at Frito-Lay, including Portfolio Brand Strategy, Brand Marketing, Advertising, Customer/Shopper Marketing, Insights, Demand Analytics, Innovation and Marketing Services. She led a team that woke up every day focused on achieving her challenge to lead the company’s growth agenda and “Transform Tomorrow Today.” By perfecting the Art of Disruptive Marketing and the Science of Demand Analytics, Frito-Lay marketing not only wins awards, but has also been a primary growth driver helping Frito-Lay consistently rank #1 or #2 in food and beverage growth. Ann started her career at PepsiCo in Frito-Lay’s Convenience Foods Division in 2005 where she was responsible for leading marketing, new product innovation, consumer insights, and strategy and for all Quaker branded snacking. Prior to PepsiCo, Ann worked in Brand Management and Marketing at Kraft and Citibank. She started her career working on new product development for Citibank Diners Club, and then moved to Kraft where she worked for 11 years on several brands including Kraft Mac ‘N Cheese, Kraft Singles, Taco Bell, Minute Rice, Stove Top Stuffing, Velveeta and DiGiorno. Ann was born in Kolkata, India, and is very active with the Indian community in Dallas, currently serving as honorary chair of Chetna, a non-profit organization dedicated to helping South Asian women overcome domestic violence. Ann is based in Plano, Texas and travels globally to stay close to the markets and consumers she serves. Her husband, Dipu, also works for PepsiCo in Frito-Lay’s Go-To-Market team and both of them are also very busy raising 13-year-old twins. They are passionate about their friends and both love to travel, entertain and cook. Education: •MBA from the University of Chicago Booth School of Business, Finance •Undergraduate from University of Chicago, BA, Economics and BA, Religious Theology Affiliations, Appointments, Awards: •Ad Age Women to Watch •Brand Week Marketer of the Year •Forbes Top 50 Most Influential CMOs •Cannes Gold Lion for Doritos Crash the Super Bowl •ARF’s Grand David Ogilvy Award •Multiple Effies and Webby’s
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