MEDIA CRISTAL - PRIZELIST 2014

MEDIA CRISTAL - PRIZELIST 2014
ID
CAMPAIGN NAME
AD TITLE
ADVERTISER
AGENCY NAME
COUNTRY
AWARD
A1. Food Products / Drinks / Mass Consumption Products
1271-2
Coca-Cola Music Experience
1273-28 EXPRESS YOUR LOVE IN 8 SECONDS
1087-2
The Legendary Posters
1304-4
LE PROF VICO
Coca-Cola Music Experience
Coca-Cola
Carat Spain
SPAIN
CRISTAL
DIVE INTO LOVE
UNILEVER
PHD
CHINA
EMERALD
Heineken
Starcom MediaVest Group
UK
EMERALD
INTERSNACK
CHANGE
FRANCE
SAPPHIRE
VICO SE LACHE AVEC LE PROF VICO
A2. Automobile / Automotive Products
1109-4
Mario Karting Reimagined
Pennzoil
MediaCom
USA
SAPPHIRE
681-38
GT Academy 2
NISSAN
TBWA/RAAD
UAE
EMERALD
681-36
Renewing the Bond
NISSAN
TBWA/RAAD
UAE
SAPPHIRE
A3. Banking / Credit Establishment / Insurance
1221-1
#EsuranceSave30
650-22
Rise - The Power Of Small
1127-1
I am a Boss
Rise - The Power Of Small
Esurance
Starcom MediaVest Group
& Leo Burnett
USA
CRISTAL
Emirates NBD
Starcom MediaVest Group
UAE
EMERALD
Standard Chartered Bank
(Hong Kong) Limited
PHD Hong Kong
CHINA
SAPPHIRE
TBWASri Lanka
TBWASri Lanka
SRI LANKA
CRISTAL
Radar Security
Ogilvy Africa
KENYA
CRISTAL
A4. Services (other than financial)
1034-3
AIA 'SPACE TO PRAY AD'
137-12
The on-the-job interview
AIA 'SPACE TO PRY AD'
A5. Great Cause / General Interest
1101-13 The RGB News
The RGB News
Observator Antena 1 - Intact?
Geometry Global Bucharest
ROMANIA
SAPPHIRE
1177-2
18th zone Embassy
18th zone Embassy
FritoLay
OMD Guatemala
GUATEMALA
SAPPHIRE
1204-7
Lace It Up
Youth Off The Streets
Mindshare Australia
AUSTRALIA
EMERALD
1221-2
The First AIDS-Free Generation
Bank of America
Starcom MediaVest Group
USA
SAPPHIRE
1137-25 Vote for us. We'll vote for you
Vote for us. We'll vote for you
Kafa
Leo Burnett Beirut
LEBANON
CRISTAL
650-29
Buckle up Song
Buckle Up in the Back
Starcom MediaVest Group
UAE
EMERALD
Reprieve / Foundation for
Fundamental Rights
BBDO Pakistan
PAKISTAN
CRISTAL
LIZAALERT
TWIGA
RUSSIA
SAPPHIRE
The National Initiative
For Energy Conservation
Mindshare MENA- Cairo Office
EGYPT
EMERALD
Buckle Up Song
A6. Public Awareness / Charity
639-4
Not A Bug Splat
1074-2
TO DELAY MEANS TO KILL
633-1
EGYPT's National Initiative
For Energy Conservation
TO DELAY MEANS TO KILL
A7. Telecommunication
651-3
Keep our beaches Clean
Keep our beaches Clean
Tunisie Telecom
Mindshare MENA
TUNISIA
SAPPHIRE
1053-7
Spicy Hashtags
Spicy Hashtags
MTS
BBDO Russia Group
RUSSIA
CRISTAL
PHD UK
UK
CRISTAL
Montana Office of Tourism
Starcom MediaVest Group
USA
EMERALD
Etihad Airways
MediaCom MENA
UAE
SAPPHIRE
Expedia
PHD International
UK
EMERALD
FRANCE
CRISTAL
A8. Media
1192-1
The World's First ALL-LEGO
Ad Break
The World's First ALL-LEGO Ad Break
Warner Bros.
A9. Transport / Tourism
1073-1
Montana Geofencing Campaign
622-4
Etihad Mapped Out
1209-2
Modern Explorer
Montana Turns $25K investment
into $6.9MM
Expedia - Modern Explorer
A10. Sport / Leisure / Entertainment
1121-4
In My Hood
In My Hood
Lickshot
Havas productions
A11. Beauty / Hygiene / Health Product
1163-2
PENNY THE PIRATE
1273-34 FIND YOUR REASON TO SMILE
1127-4
PENNY THE PIRATE
LUXOTTICA/ OPSM
OMD Sydney
AUSTRALIA
EMERALD
100 MILLION SMILES
UNILEVER
PHD
CHINA
EMERALD
Wyeth Nutrition - Wyeth Materna
OMD Hong Kong
CHINA
EMERALD
AUSTRALIA
EMERALD
A message from your future baby
A14. Retail / Restaurants / Fast Foods
1163-3
PENNY THE PIRATE
PENNY THE PIRATE
LUXOTTICA/ OPSM
OMD Sydney
687-3
THE POWER OF LOVE
THE POWER OF LOVE
FLOWER TOWN
IMPACT BBDO
LEBANON
CRISTAL
Group Bel
Leo Burnett Beirut
LEBANON
SAPPHIRE
P&G/Always
Starcom MediaVest Group
& Leo Burnett
USA
SAPPHIRE
Pepsico
Media Direction OMD
EGYPT
EMERALD
P&G
BBDO China
CHINA
SAPPHIRE
Beiersdorf Middle East
OMD Dubai
UAE
EMERALD
Gillette
Starcom Mediavest Group
UAE
EMERALD
OMD Dubai
UAE
CRISTAL
B1. Youth (up to 18)
1137-4
New Generation Project
1221-3
Like A Girl
663-11
Mirinda Moments
New Generation Project
Mirinda Moments
B2. Men
1188-1
Gillette - Sandal Shave
675-9
NIVEA MEN SURVIVE THE NIGHT
664-2
Gillette Future Champs
SURVIVE THE NIGHT
B3. Women
675-24
Persil Abaya Oud Launch
Persil Abaya Oud Launch
Henkel Arabia - Persil
Abaya Shampoo
C1. Best Use of Print
1034-1
AIA 'SPACE TO PRAY AD'
AIA 'SPACE TO PRY AD'
TBWASri Lanka
TBWASri Lanka
SRI LANKA
CRISTAL
1362-2
Chronicles of threats
Chronicles of threats
OSCE REPRESENTATIVE ON FREEDOM
OF THE MEDIA/COMMISSION FOR THE
INVESTIGATION OF MURDERS OF JOURNALISTS
Saatchi&Saatchi Belgrade
SERBIA
SAPPHIRE
C2. Best Use of Outdoor
1143-3
Coke Rainbow
A rainbow for the Rainbow Nation
Coca-Cola SOUTH AFRICA
FCB SOUTH AFRICA (PTY) Ltd
SOUTH AFRICA
CRISTAL
1077-6
Dronevertising + Wokker
Dronevertising + Wokker
Wokker Asian restaurant chain
Hungry Boys
RUSSIA
SAPPHIRE
1360-2
Google Outside
Google Outside
Google
OMD International
UK
EMERALD
1100-3
The mattress is the medium
Koninklijke Auping
Mindshare Netherlands
& Brand New Telly
THE NETHERLANDS
EMERALD
137-1
The on-the-job interview
Radar Security
Ogilvy Africa
KENYA
EMERALD
C3. Best Use of Ambient
1137-17 Sakker El Dekkene (Stop the Shop)
Dekkenet El Balad (LEBANON4sale
- The Shop for Everything)
Sakker El Dekkene (Stop the Shop)
Leo Burnett Beirut
LEBANON
SAPPHIRE
1286-2
RICE CODE
INAKADATE VILLAGE OFFICE
HAKUHODO INC.
JAPAN
CRISTAL
RICE CODE
651-2
Keep our beaches Clean
Keep our beaches Clean
Tunisie Telecom
Mindshare MENA
TUNISIA
EMERALD
1018-3
The Poop Diagnosis
The Poop Diagnosis
Argos
DDB Russia
RUSSIA
CRISTAL
C4. Best Use of Audio (podcast, radio...)
650-30
Buckle Up Song
1250-3
Kaan Khajura Teshan
Buckle up Song
Buckle Up in the Back
Starcom MediaVest Group
UAE
EMERALD
Hindustan Unilever
PHD INDIA
INDIA
CRISTAL
Geometry Global Bucharest
ROMANIA
SAPPHIRE
C5. Best Use of Screens (TV, outdoor screens, cinema...)
1101-2
The RGB News
The RGB News
Observator Antena 1 - Intact?
C6. Best Use of Brand Content
1083-2
Tui Plumber
Tui Plumber
Heineken NEW ZEALAND
Spark PHD
NEW ZEALAND
SAPPHIRE
1192-2
The World's First ALL-LEGO
Ad Break
The World's First ALL-LEGO
Ad Break
Warner Bros.
PHD UK
CHINA
CRISTAL
+ GRAND CRISTAL
1348-9
Pas froid aux yeux
Optic 2000
Buzzman
FRANCE
SAPPHIRE
194-13
One Rand Man
Sanlam
King James Group
SOUTH AFRICA
SAPPHIRE
C7. Best Use of Events
1109-5
Mario Karting Reimagined
Pennzoil
MediaCom
USA
EMERALD
691-7
Jadidha & Actionha
Nissan
Mindshare MENA
UAE
SAPPHIRE
Wyeth Nutrition - Wyeth Illuma
OMD Hong Kong
CHINA
SAPPHIRE
Transavia.com
Les Gaulois
FRANCE
SAPPHIRE
Oreo
Starcom MediaVest Group
UAE
EMERALD
1127-10 Illuma Eden
C8. Best Use of Digital
1160-1
TRANSAVIA - EBAY
667-1
Oreo Eysh Elly
TRANSAVIA - EBAY
1053-10 Spicy Hashtags
Spicy Hashtags
MTS
BBDO Russia Group
RUSSIA
SAPPHIRE
1168-1
Tefal Soulmate
The Soulmate
Mindshare THAILAND
Mindshare Thailand
THAILAND
SAPPHIRE
622-1
Etihad Mapped Out
Etihad Airways
MediaCom MENA
UAE
SAPPHIRE
693-4
HSBC Global View/Global Transfer
HSBC
Buzzman Middle East
UAE
EMERALD
C9. Best Use of Social Media
1130-97 Doggy Sales
Glamour-Sales
FRED & FARID SHANGHAI
CHINA
CRISTAL
194-24
One Rand Man
Sanlam
King James Group
SOUTH AFRICA
SAPPHIRE
1049-5
#SPCSunday
#SPCSunday
SPC Ardmona
Leo Burnett Melbourne
AUSTRALIA
EMERALD
1137-26 Vote for us. We'll vote for you
Vote for us. We'll vote for you
Kafa
Leo Burnett Beirut
LEBANON
SAPPHIRE
629-10
CONVERSATIONS 2013
CONVERSATIONS 2013
ALSERKAL AVENUE/AL MANZIL SCHOOL
DDB DUBAI
UAE
EMERALD
1127-2
Busting Chinese Whisper
Wyeth Nutrition - Wyeth Gold
OMD Hong Kong
CHINA
EMERALD
Hindustan Unilever
PHD INDIA
INDIA
SAPPHIRE
C10. Best Use of Mobile
1250-1
Kaan Khajura Teshan
1117-2
Heineken Connect
Heineken Connect
Heineken SPAIN
FCB Spain
SPAIN
SAPPHIRE
1073-2
Montana Geofencing Campaign
Montana Turns $25K investment
into $6.9MM
Montana Office of Tourism
Starcom MediaVest Group
USA
EMERALD
C11. Best Use of Cultural Campaign
1034-2
1190-2
646-9
AIA 'SPACE TO PRAY AD'
Kids Fasting Companion
30 Days from Dawn to Dusk
Hosting Infiniti; from Saudis
to Saudis
AIA 'SPACE TO PRY AD'
TBWASri Lanka
TBWA Sri Lanka
SRI LANKA
CRISTAL
Dutch Lady Susu Sahur
Friesland Campina
UM MALAYSIA
MALAYSIA
EMERALD
Infiniti
Mindshare MENA
UAE
EMERALD
D. Integrated Campaign (minimum of 3 medias)
1244-1
Create What You Want
650-24
Rise - The Power Of Small
1273-39 FIND YOUR REASON TO SMILE
IKEA
Instinct
RUSSIA
SAPPHIRE
Rise - The Power Of Small
Emirates NBD
Starcom MediaVest Group
UAE
CRISTAL
100 MILLION SMILES
UNILEVER
PHD
CHINA
SAPPHIRE
E1. Launch Campaign
1163-4
PENNY THE PIRATE
PENNY THE PIRATE
LUXOTTICA/ OPSM
OMD SYDNEY
AUSTRALIA
SAPPHIRE
1137-20 Sakker El Dekkene (Stop the Shop)
Dekkenet El Balad (LEBANON4sale
- The Shop for Everything)
Sakker El Dekkene (Stop the Shop)
Leo Burnett Beirut
LEBANON
EMERALD
675-23
Persil Abaya Oud Launch
Henkel Arabia - Persil Abaya Shampoo
OMD Dubai
UAE
SAPPHIRE
Persil Abaya Oud Launch
1192-5
The World's First ALL-LEGO Ad Break
The World's First ALL-LEGO
Ad Break
Warner Bros.
PHD UK
UK
CRISTAL
E2. Environment & Sustainable Development
651-1
Keep our beaches Clean
1127-11 Illuma Eden
633-2
EGYPT's National Initiative
For Energy Conservation
Keep our beaches Clean
Tunisie Telecom
Mindshare MENA
TUNISIA
CRISTAL
Wyeth Nutrition - Wyeth Illuma
OMD Hong Kong
CHINA
EMERALD
The National Initiative
For Energy Conservation
Mindshare MENA- Cairo Office
EGYPT
CRISTAL
Starcom MediaVest Group
UK
EMERALD
E3. Corporate Campaign
1087-5
Enjoy Heineken Responsibly
Heineken