LALO SPORT DEBUTS AT 2014 SUMMER OR – Booth

LALO SPORT DEBUTS AT 2014 SUMMER OR – Booth 38183
THE ONLY EASY DAY WAS YESTERDAY
LALO Tactical - Sport makes uncommon gear for the common man and woman
who strive to do uncommon things. We make the most technologically
advanced products for the military and beyond. Our collection is
Navy SEAL tested and approved.
Field testing and thoughtful feedback from Elite Operators enables us to
produce the most innovative products available. At LALO Tactical-Sport, it is our
duty to act with honor, courage, commitment and integrity, just like the
men and women who wear and test our products.
Whether you participate in 5k’s, 10k’s, adventure races or cross-training
activities, we have the gear for you.
FOR THE BEST, BY THE BEST
During his tenure as an active duty member of U.S. Navy SEAL Team 10,
Nathanael Roberti observed how inadequate footwear was causing an
assortment of operational issues and injuries for himself and his teammates.
Eleven of Roberti’s team members perished in a helicopter crash in Afghanistan.
After leaving the SEAL teams in 2005, it was Roberti’s good fortune to meet a
world-class marketer, a renowned designer and a third-generation footwear
developer. This extraordinary team was compelled to create a product in the
name of Roberti’s fallen brothers that would serve not only as a legacy, but
make a truly positive impact on active duty military members serving on the
front line.
With a clear directive, the team at LALO set forth to build the most
technologically advanced footwear. In doing so, LALO Tactical brings to life a
footwear line that is not only “best in class” for the military, but also recreational
and elite athletes.
THE ULTIMATE TACTICAL BOOT
Their goal was to solve the problem of inadequate footwear available to U.S.
Navy SEALs who to this day commonly wear running shoes and Converse Chuck
Taylors on missions. The result: The ultimate Special Forces tactical boot featuring
a unique patent, which includes a drainage system, a fast-dry component and
San Diego ı California
www.lalotactical.com
Vancouver ı Canada
the lightest weight materials on the market. In short, a super-boot. The
team quickly realized that all military operators would indeed benefit from highly
specialized footwear they could wear throughout their military careers. From this,
the LALO BUD/s line was born.
BUD/S FOOTWEAR LINE
The BUD/s line is produced with the same high quality materials, attention to
detail and commitment to constant innovation. Each offering in the BUD/s line is
extensively tested by the best of the best, including Special Forces operators,
cross-training athletes, adventure racers, professional athletes, distance
runners and water sports experts.
The BUD/s line consists of an array of footwear designed to not only span the
entire career of Special Forces Operators, but with the “silent professionals” in
mind. It is dedicated to the everyday individuals who get the job done, do it
with gusto, and who’s foremost goal is to impact the well being of their fellow
humans in a positive way.
We share the belief that the components of success are defined as:
10% Physical + 90% Mental + 0% Fear = 100% LALO
Because, no matter what life throws your way, one thing’s for certain, the only
easy day was yesterday.
We invite you to live the spirit of LALO.
San Diego ı California
www.lalotactical.com
Vancouver ı Canada

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