E d i t o r i a l | I n h a lt GIVE AND TAKE Are you a good negotiator? Can you find the right balance between your expectations and those of your partners? A certain amount of give and take is necessary in order to succeed. In our communication section (pp. 8–11), we look at the language you will need to make your negotiations more effective. And after a business negotiation, you might have to write a report. You can practise how to do this in Für Einsteiger (pp. 6–7). There is a lot of give and take in the world of politics, too. You can learn the vocabulary to talk about elections and politics in Wortschatz (pp. 18–19). Finally, remember to be polite whenever somebody gives you something or takes the time to help you. In Englisch für den Alltag (pp. 4–5), we look at the many different ways of saying thank you. Cheers! Ian McMaster Editor-in-chief [email protected] INHALT IMPRESSUM n Englisch für den Alltag HERAUSGEBER UND VERLAGSLEITER: Dr. Wolfgang Stock CHEFREDAKTEUR: Dr. Ian McMaster STELLVERTRETENDE CHEFREDAKTEURIN: Deborah Capras n Für Einsteiger GESCHÄFTSFÜHRENDE REDAKTEURIN (CvD): Maja Sirola REDAKTION: Dr. Karl Brehmer, Margaret Davis, Hildegard Rudolph, Michele Tilgner AUTOREN: Anna Hochsieder, Mike Hogan, Dagmar Taylor, Ken Taylor BILDREDAKTION: Sarah Gough (Leitung), Thorsten Mansch GESTALTUNG: loopgrafikdesign München PRODUKTIONSLEITUNG: Ingrid Sturm VERTRIEBSLEITUNG: Monika Wohlgemuth MARKETINGLEITUNG: Holger Hofmann ANZEIGENLEITUNG: Axel Zettler PRODUKTMANAGEMENT: Ignacio Rodríguez-Mancheño VERLAG und REDAKTION: Spotlight Verlag GmbH n Kommunikation8 Negotiating n Grammatik12 Plans and intentions n Land & Leute n Hörverständnis15 n Lesen & Verstehen LITHO: Mohn Media Mohndruck GmbH, 33311 Gütersloh DRUCK: Rotaplan Offset Kammann Druck GmbH, 93057 Regensburg © 2015 Spotlight Verlag, auch für alle genannten Autoren, Fotografen und Mitarbeiter. Einzelverkaufspreis Deutschland: € 4,10. Weitere Exemplare von Business Spotlight plus können unter der Telefonnummer +49 (0)89 14 The Netherlands Hausanschrift: Fraunhoferstraße 22, 82152 Planegg Internet: www.business-spotlight.de 6 Business reports Postanschrift: Postfach 1565, 82144 Planegg Telefon: +49 (0)89 8 56 81-0; Fax +49 (0)89 8 56 81-105 4 Saying thank you Poor communication 16 The miracle pill n Wortschatz18 All about politics n Test20 What have you learned? n Lösungen22 8 56 81-16 bestellt werden. E-Mail: [email protected] 2/2015 www.business-spotlight.de 3 K o m m u n i k at i o n NEGOTIATING In “A winning strategy” (pp. 30–35), Bob Dignen provides tips on how to negotiate effectively. Here, you can practise the language you’ll need. 1. Key vocabulary medium Circle the correct answer in each case. a) What you hope to achieve in a negotiation: are these your expectations or needs? b) Are the results of a negotiation the outcomes or outgoings? c) Is the overall plan for your negotiation your tactic or strategy? d) Is the person who is buying the supplier or customer? e)Does a good negotiator have long-term business experience or expansion? f) Is the purchasing process called production or procurement? g) Is the set of business skills you have called your expertise or excellence? h) When you can change and adapt easily, is that being rigid or flexibl ? 2. Clarify expectations easy Choose the correct verb to complete the sentences below. a) How many people should we __________ in the negotiation? b) How long shall we __________ for tomorrow’s meeting? c) What time shall we __________ the negotiation? d) Do you __________ to get authority to decide this? e) Would you __________ to have a coffee break now? agree involve like need plan start take f) Can you __________ to my proposal? g) Can I __________ a few minutes to think about that? REMEMBER ! When we are negotiating, we often assume that a “win-win” outcome is always the best result. But sometimes, a “lose-win” outcome might be necessary in the short term in the hope of gaining a long-term benefit or contract. 8 www.business-spotlight.de BS_15_02_Plus_Kommunikation.indd 8 2/2015 10.02.15 16:35 medium 3. Use the right expression Here are a number of situations from a negotiation. Choose the more appropriate expression from the two alternatives. a) You want to check that you have understood what has been agreed. 1. Can we go round that again? 2. Can we go over that again? digital vision b) You want to suggest that you stop for a coffee. 1. Shall we take a coffee break? 2. Shall we take a coffee pause? c)You want to know if the other person has understood you. 1. I don’t think you understand me. 2. Did you get that? d) You want to make a suggestion. 1. I’d like to make a proposal. 2. I’d like to make an approach. e) Ask whether the other person agrees with you. 1. Are you agreeable? 2. Is that something you could agree to? f) You want to know what the other person thinks. 1. What’s your opinion? 2. What’s your option? g) You are not sure what the other person means. 1. Could you complete that for me, please? 2. Could you clarify that for me, please? Considering the options h)You want to say that you think the negotiation has ended. 1. I think that covers everything. 2. I think that is conclusive. 2/2015 BS_15_02_Plus_Kommunikation.indd 9 www.business-spotlight.de 9 10.02.15 16:35