Industrie 4.0 – from Vision to Reality Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der Geschäftsprozesse Hightech Summit Baden-Württemberg 2015 , Sinsheim 19.Nov 2015 Friedrich Vollmar IBM Confidential [email protected] com © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Agenda A Einführung : Vision Industrie 4.0 B Veränderung von Geschäftsprozessen durch neue Technologie C Neue Gestaltung von Geschäftsprozessen D Ausblick © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality The Vision Industrie 4.0 from 2013 Driver : Demand for personalized products, Moors Law (F2 every 18 month) Internet of People, Internet of Things, Internet of Services are interconnecting and increasingly are merging ROI – + F2 Productivity & – F2 Resources Innovation – Industrial capability to produce lot-size ONE for the price of a mass produced good – Communication and Cooperation of all participants in realtime enables new value chains and business models – TBD : Legal Framework © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Agenda A Einführung : Vision Industrie 4.0 B Veränderung von Geschäftsprozessen durch neue Technologie C Neue Gestaltung von Geschäftsprozessen D Ausblick © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Example Lot Size 1 : Straith from Software to Product New value chains around 3 D printing Australian researchers create first 3D-printed jet engine Australian researchers have created the world’s first 3D-printed jet engines, a breakthrough that could change the way aircraft are constructed. Researchers from Monash University, aided by staff from the CSIRO and Deakin University, have printed two engines and put one of them on display at the International Air Show in Avalon, Victoria. Monash and its spin-off company Amaero Engineering have registered interest from Airbus, Boeing and Raytheon, the defence manufacturer. Researchers were given an old gas turbine engine by French firm Safran to copy, printing out two versions. The year-long process was led by Prof Xinhua Wu, the director of the Monash centre for additive manufacturing. The aerospace industry is interested in the process of printing parts because of the reduced lead time, the lighter weight of parts and lower production costs. (Source The Guardian 26-Feb-2015) Forschern gelingt weltweit erster 3DDruck eines vollfunktionsfähigen Flugzeugtriebwerks Von: Michael Kammler in Technik 26. Februar 2015 um 12:07 0 DMG MORI hat eine neue Maschine entwickelt, die unter anderem auch in der Werkstatt von Iron Man ein Plätzchen finden dürfte. Zudem ist es Forschern unter der Leitung von Prof. Xinhua Wu gelungen, weltweit das erste Flugzeugtriebwerk mit einem 3D-Drucker zu drucken. 5 Same 3 D printer could print spare parts for vintage cars, implants for humans etc…..anything metal…. © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0: New innovative value chains around lot-size 1 Consumer becomes direct interacting customer Enabler: Lot size / Personalized products Chances: Customer demand can be more precisely fulfilled. Cost saving + better ROI Additional differentiators, new offerings and enhanced extended customer relationship Examples: Fashion, Toys, E-Engines, Furniture, Cars Design Production Design + Engineering Production Communication Retail Pay direct Consumer Customer © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0: New innovative value chains around lot-size 1 Integrate direct interacting customer into YOUR ecosystem Enabler: Lot size / Personalized products Chances: Additional differentiators, new offerings and enhanced extended customer relationship Examples: Fashion, Toys, E-Engines, Furniture, Cars Design Production Design + Engineering Production Communication Retail Pay direct Consumer Customer © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0: New innovative value chains around lot-size 1 Digital platform connects customer to supply ( as with Hotels, Airlines) Risk : Customer relationship taken over by third party platform manufacturing capabilities becomes commodity Examples: Hotels, Airlines , Banking, Design Production Retail Design + Engineering Production Communication Digital Platform defines the business process Consumer Customer © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0 trend : Autonomous, selfoptimized , self-analysing Machines Daimler truck with road-license to drive autonomous in Nevada Based on on board intelligence and sensors No shared liabilities between Cloud, Truck, Network Microelectronics favors at present embedded systems by inbreased capability and price drop (ARM ) Driver is connected to Internet Source Daimler In the next 5 Years, 80-90 % of all innovations will be thru software 0 9 © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0: New innovative value chains for complete product life-cycle Based on software + communication Enabler: Software + Lot size 1 / Personalized products + Services Chances: Customer demand can be more precisely fulfilled. Cost saving + better ROI Additional differentiators, new offerings and enhanced extended customer relationship Services Design + Engineering Communication Production Virtual showroom Product Customer © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Agenda A Einführung : Vision Industrie 4.0 B Veränderung von Geschäftsprozessen durch neue Technologie C Neue Gestaltung von Geschäftsprozessen D Ausblick © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Digital Communication + Cooperation of Industrie 4.0 Components Plattform Industrie 4.0 definiert Industrie 4.0 Komponente Industrie 4.0 Component • Protected kernel • Service offerings at interface, based on Standards • Enabler to build flexible, Semantiktic Industrie 4.0 Component Semantiktic dynamic new value chains • DIN SPEC 91345 • Work ongoing • Semantic Verwaltungsschale Mit virtueller Repräsentation Mit fachlicher Funktionalität Manifest ResourceManager • Work ongoing in • UAG1 P Ind 4.0 Gegenstände Gegenstand Gegenstand 12 Source: Plattform industrie 4.0 Handlungsempfehlungne 4-2015 © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0 : From production line to flexible production islands Disintegration of fixed production line based on Industrie 4.0 Components Enabler: Intelligent machines , Plug & Play, intelligent cooperation in realtime Business case : Flexible individualized production flow for individualized products ( Example : Fraunhofer SF KL, ARENA 2036, TNO NL , Harley , Local Motor USA ) Island 2 External island Island 1 ISLAND 4 Finish Island 3 Island 6 © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Ind 4.0: Enabler of new value chains for individualized products New Marketplace to connect Interest with Capabilities Known Pattern Optimized Mass-Production Fixed multi-tier supply chains --> Selection for consumer New Pattern Individualized product Ad-hoc multi-tier supply chains --> Customer defined value chain Capabilities Design Design + Engineering Production Retail Production Proven Marketplace Demand meets offered products New Marketplace Connect Interest to capabilities Communication Pay direct Consumer Customer Interest © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Agenda A Einführung : Vision Industrie 4.0 B Veränderung von Geschäftsprozessen durch neue Technologie C Neue Gestaltung von Geschäftsprozessen D Ausblick © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Friedrich Vollmar Software becomes a core competency across industries Software enables fast changes in business models. Machine Builder IT-Services Entertainmentelectronic FinancialServices + Insurance Risk Software Chemie/ Pharma Chance Alliances Telecommunication Electronic Automotive IT - Industry Retail Agriculture 16 © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Next steps : Call to action -1-Start Innovation Cycle -2-Think about your business from the customer side. What might be of additional value to the customer ? -3- Act agile . --> Start with an idea --> Test idea with customer --> Adjust and extend There in no project plan for an industrial revolution. Innovation needs some try and error .... And courage !! © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality "Software ist .... das neue Rad der Industrie" --- Dr. Elmar Degenhart CEO Continental ( FAZ 06-03-15 ) “Nowadays, a small team of talented programmer can change the world” ― Marissa Mayer, CEO Yahoo 2013 “Make sure it is Your team ...” ― Fritz Vollmar, IBM, Nov 2015 © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0 driven by exponential growth of IT capabilities (F2 per 18 m) Example: Embedded IT-Systems 1961 and 2014 Apollo Guidance System 1961 Mid Class Car 2014 4100 Integrated Circuits >25 embedded IT-Systems connected by bus 20x power of PC (Winterkorn, CEO VW, Cebit 2014) 1 Kb Cache 12 Kb ROM >3.6 Gb system data per hour 1 Mb/sec Taktung 1 Mhz Per processor ca. >100 Mio integrated circuits 1 Mb cache, Taktung >1 Ghz Connected to Houston Control Connected to the Internet, other cars + road side services Source: Wikipedia Source: Autosar © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Industrie 4.0 Motivation Individuality drives customer demand today 20th century: The mass era 21st century: Era of the “new individual” * * “… a new awareness that I call psychological self-determination …” ―Shoshana Zuboff, Charles Edward Wilson Professor of Business Administration Harvard Business School © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality Faster changes in business models Software & IT enables fast change, society adapts changes faster than ever before Drivers of busines process changes now interlinked Business Process / Value chain / Demand Supply Interlinked drivers of change Slow Slow , Disrupt >1% Year Society § Innovation Things F2 18 month Merging Innovation IT & Networks © 2015 IBM Corporation
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