[Delayed] Quarterly Earnings Summary FY2016 Q2(ending May)

Nihon Enterprise Co., Ltd.
Q2 2016 ending May
Quarterly Earnings Summary
（From 1st June 2015 to 30ｔｈ November 2015）
12th January 2016
1
Nihon Enterprise Co., Ltd. All rights reserved
Table of Contents
1
Overview of Earnings Summary
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
Highlights
PL
Quarterly Growth
Sales（Contents Service Segment)
Sales（Solution Segment）
COGS
SG&A expenses
2
3
Contents Service Segment
P.4
P.5
P.6
P.7
P.8
P.10
P.12
P.14
（Q2 achievements）
Reorganization
Traffic Information
Entertainment
Lifestyle（1/2）Communication Platform
Lifestyle（2/2）Life Support Platform
Individual trades (flea market App.) ”Dealing”
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
P.17
P.19
P.20
P.21
P.22
P.23
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
････････････････・・・・・・・・・・・・・・・・・・・・・・・
P.25
P.26
P.27
P.28
Forecast
････････････････・・・・・・・・・・・・・・・・・・・・・・・
Strategy (1/3）Expansion of Business Volume
････････････････・・・・・・・・・・・・・・・・・・・・・・・
Strategy（2/3）Business Plan of Native Apps
････････････････・・・・・・・・・・・・・・・・・・・・・・・
Strategy（3/3）Expansion of Business Fields in smart device era ････････････････・・・・・・・・・・・・・・・・・・・・・・・
P.30
P.31
P.32
P.33
Solution Segment
（Q2 achievements）
Solution（consigned development and others）
Regional revitalization
Advertising Agent Service (storefront affiliate)
About NE YinRun Co., Ltd.
4
(Q2 FY2016)
Forecast and Strategy
2
Nihon Enterprise Co., Ltd. All rights reserved
Overview of Earnings Summary
(Q2 FY2016)
3
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Highlights
Consolidated
Summary
S a l e s ：
2,547MNyen
Ordinar y
：
p r o f i t
52MNyen
Traffic Info.
Contents
Service
Segment
Entertainment
Lifestyle
Solution
Solution
Segment
Advertising
Overseas
Yo Y ：
1.3%up
Y o Y ： 24.9%down
Acquired over 200 thousand paid subscribers owing to
successful joint promotion with mobile phone
distributors
Strong performance in “Chokotto game” keeping top
ranking at NTT “Sugotoku Contents”
●Expanded genre centering around “Women‘s Diary”
(intellectual education and pet)
●Purchased assets of flea market App "Dealing"
●Good performance in distributed processing server
integration and debug service for game Apps
●Carried on regional revitalization projects (Incl.
countermeasures against low birth rate and tourism) and joint
R&D (Incl. renewable energy and AI) with enterprise and univ.
Remained steady owing to tighten alliance with mobile
phone distributors and procurement of attractive
contents
In China number of mobile phones sold kept higher
standard by strengthening sales to enterprises
4
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Consolidated PL
（MN Yen）
FY2015
FY2016
Q1 / Q2
Q1 / Q2
YoY
Difference
Growth rate
Sales
2,514
2,547
32
1.3%
COGS
1,303
1,384
81
6.3%
Gross profit
1,211
1,162
▲ 49
▲4.1%
SG&A
1,149
1,118
▲ 30
▲2.7%
62
43
▲ 18
▲29.8%
Non-operating profit
8
9
1
15.7%
Non-operating expense
0
0
0
54.0%
70
52
▲ 17
▲24.9%
331
35
▲ 295
▲89.3%
8
14
5
65.4%
Pre-tax profit
392
73
▲ 319
▲81.2%
Total amount of
corporation tax and others
218
▲0
▲ 218
▲100.2%
Net profit
174
74
▲ 100
▲57.5%
15
4
▲ 10
▲70.1%
159
69
▲ 89
▲56.3%
Operating profit
Ordinary profit
Extraordinary profit
Extraordinary loss
Net profit attributable
to non-controlling interest
Net profit attributable
to the parent company
5
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Q/Q growth
While sales and ordinary profit down
QoQ basis, sales slightly up by 2.4% YoY
（MN Yen）
1,400
1,375
1,316
1,231
1,200
1,129
1,097
1,139
800
487
1,227
1,225
1,198
1,103
1,035
10.5%
1,004
1,000
10.5%
543
8.0%
1,319
12.0%
593
9.4%
537
559
780
669
464
8.2%
421
718
604
555
10.0%
680
8.0%
6.6%
600
5.7%
5.3%
4.3%
6.0%
4.6%
4.5%
4.0%
400
200
105
0
2Q
▲ 200
592
553
516
105
88
3Q
ＦＹ2013
4Q
108
60
1Q
638
613
579
2Q
90
3Q
647
638
57
1Q
ＦＹ2014
Contents Service Segment
コンテンツサービス事業
2Q
Solution Segment
ソリューション事業
78
55
13
3Q
ＦＹ2015
6
601
595
546
2.0%
0.0%
81
4Q
643
621
1.1%
Ordinary profit
経常利益
4Q
60
1Q
▲7
2Q
-2.0%
ＦＹ2016
Ordinary profit ratio
経常利益率
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Sales
■ Y/Y Growth
（MN Yen）
FY2015
FY2016
Q1 / Q2
Q1 / Q2
YoY
Difference
Growth rate
Contents Service Segment
1,290
1,148
▲ 142
▲11.0%
Solution Segment
1,224
1,399
174
14.3%
Total
2,514
2,547
32
1.3%
Steady sales growth in Solution Segment
contributed sales increase
by 1.3% on a whole
7
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Sales
(Contents Service Segment)
■ Y/Y Growth
（MN Yen）
FY2015
FY2016
Q1 / Q2
Q1 / Q2
YoY
Difference
Growth rate
Traffic Info.
479
434
▲ 45
▲9.5%
Entertainment
584
563
▲ 21
▲3.7%
Lifestyle
226
150
▲ 75
▲33.3%
1,290
1,148
▲ 142
▲11.0%
Contents Service Segment
Extent of decrease in “monthly charged
service” (particularly feature phone) surpassed steady
growth in “Carriers’ fixed rate service”.
As a result sales down by 11.0% YoY
※ “Entertainment” includes “Games”, “Mail”, “Music”, “E-book” and “Overseas”
8
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Sales
Entertainment decreased due to sales of Beijing
YZH Wireless Net technology Co., Ltd. and other
reasons. Traffic Info. had a modest rebound at Q2,
returning to profitability
(Contents Service Segment)
■ Q/Q Growth
700
592
600
553
516
101
98
500
613
638
579
109
128
638
116
647
116
643
109
（MN Yen）
621
102
105
595
601
85
76
546
74
96
400
300
316
287
159
171
173
186
2Q
3Q
4Q
1Q
261
284
285
279
293
298
224
217
222
244
2Q
3Q
4Q
1Q
298
294
289
309
235
224
220
215
218
2Q
3Q
4Q
1Q
2Q
253
200
100
0
FY 2013
ＦＹ2014
Traffic Info.
交通情報
ＦＹ2015
Entertainment
エンターテインメント
ＦＹ2016
Lifestyle
ライフスタイル
※ “Entertainment” includes “Games”, “Mail”, “Music”, “E-book” and “Overseas”
9
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Sales
(Solution Segment)
■ Y/Y Growth
（MN Yen）
FY2015
FY2016
Q1 / Q2
Q1 / Q2
YoY
Difference
Growth rate
Solution
483
744
261
54.1%
Advertising Agent Service
651
454
▲ 196
▲30.2%
90
200
110
122.0%
1,224
1,399
174
14.3%
Overseas
Solution Segment
Increasing trends in consigned development and debug
service, and sales from newly owned subsidiaries
contributed to sales growth
in Solution (consigned development and others).
Advertising Agent Service declined in comparison to
Q1 FY2015, or a special procurements period.
Good performance in mobile phone sales
in Overseas category (China)
10
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
Sales
Strong sales growth in Overseas and Advertising
Agent Service respectively. Solution (consigned
development and others) hit Q2 record with steady growth,
while down QoQ basis
(Solution Segment)
■ Q/Q Growth
780
800
76
700
669
593
600
500
400
487
0.3
181
543
0.3
537
112
559
254
61
225
58
197
300
555
82
102
259
216
464
421
207
98
238
404
247
257
147
444
200
306
288
100
227
249
264
4Q
1Q
2Q
680
604
44
101
718
97
46
51
（MN Yen）
255
3Q
404
339
316
219
263
264
2Q
3Q
0
2Q
3Q
FY 2013
4Q
1Q
ＦＹ2014
ソリューション
Solution
ＦＹ2015
Advertising Agent
広告代理サービス
Service
11
4Q
1Q
2Q
ＦＹ2016
Overseas
海外
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
COGS
■ Y/Y Growth
（MN Yen）
COGS
COGS ratio
FY2015
FY2016
Q1 / Q2
Q1 / Q2
1,303
1,384
51.8%
54.4%
YoY
Difference
Growth rate
81
-
6.3%
-
COGS ratio increased
due to sales growth in Solution Segment
12
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
COGS
GOGS improved due to sales of capital
contribution for Beijing YZH Wireless Net
technology Co., Ltd.
■ Q/Q Growth
（MN Yen）
800
64.0%
700
600
59.0%
56.8%
500
400
55.2% 55.2%
54.2% 54.2%
53.5%
53.4%
52.2%
51.1%
300
52.4%
54.0%
51.3%
50.0% 49.9%
200
49.0%
100
0
537
623
612
617
517
550
629
687
615
642
758
728
655
2Q
3Q
4Q
1Q
2Q
3Q
4Q
1Q
2Q
3Q
4Q
1Q
2Q
FY 2013
ＦＹ2014
ＦＹ2015
COGS
売上原価
13
44.0%
ＦＹ2016
COGS ratio
原価率
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
SG&A
■ Y/Y Growth
（MN Yen）
FY2015
FY2016
Q1 / Q2
Q1 / Q2
YoY
difference
Growth rate
(Advertising expenses)
428
342
▲ 85
▲19.9%
(Others)
721
775
54
7.6%
1,149
1,118
▲ 30
▲2.7%
45.7%
43.9%
SG&A
SG&A ratio
-
-
Others (personnel expenses) increased
owing to business fields expansion.
Advertising expenses decreased
by 19.9% YoY due to lower adverting
investment in native Apps
14
Nihon Enterprise Co., Ltd. All rights reserved
1
Overview of Earnings Summary
SG&A
SG&A increased due to strengthening
advertising investment in Contents
Service Segment (Traffic info.)
■ Q/Q Growth
（MN Yen）
600
521
500
461
418
400
347
300
200
288
369
293
391
348
350
457
417
576
572
364
356
343
584
530
542
533
376
412
395
380
100.0%
90.0%
80.0%
329
70.0%
320
302
60.0%
50.0%
38.5% 36.8%
35.7% 37.0%
43.8%
40.5% 40.3% 41.4% 42.4%
100
59
76
88
67
1Q
2Q
3Q
4Q
113
96
1Q
2Q
127
178
212
47.8%
47.7%
43.3%
39.4% 40.4%
215
30.0%
204
153
129
138
3Q
4Q
1Q
40.0%
20.0%
10.0%
0
0.0%
ＦＹ2013
3Q
4Q
1Q
ＦＹ2014
Advertising expense
（広告宣伝費）
2Q
ＦＹ2015
Others
（その他）
15
2Q
ＦＹ2016
SG&A ratio
販管比率
Nihon Enterprise Co., Ltd. All rights reserved
2Q achievements
16
Nihon Enterprise Co., Ltd. All rights reserved
Reorganization
（effective date: 1st Dec. 2015）
■Business units segmented by business segment
- to perform business activities featuring on each of specific fields
- to enhance flexibility in business operation
Contents Business Division
Solution Business Division
Alliance
Business Dept.
Contents
Business Dept.
Global
Sales Dept.
Media
Solution Dept.
Business
Solution Dept.
Tokai
Solution Dept.
・Strengthening
business alliances
to accelerate
“life support
platform” strategy
・Continuous
contents
distribution on
carrier platforms
・Propelling global
cross-sectional
business alliances
・Propelling flexible
sales activities,
taking advantage
of tighten
partnership with
mobile phone
distributors
・Increase of
new sales
opportunities
in expanding
solution market
・Focusing on
Tokai and Kansai
area
・Business fields
expansion
(profitable business
foundation for short to
middle term )
Technical Dept.
・ Reinforcement of system development and operating capability
・ Quality enhancement of own operating package services
・Enhancement of sales support capability
・ Propelling joint R&D in the field of leading edge technologies
17
Nihon Enterprise Co., Ltd. All rights reserved
Contents Service Segment
(Q2 achievements)
18
Nihon Enterprise Co., Ltd. All rights reserved
Traffic Information
Major contents and achievements
Traffic Information Service
■Acquired over 200 thousand paid subscribers through successful joint promotion
conducted prior to competitors
■Enhanced customer engagement by “Traffic information mail” and SNS
“Participatory traffic report”, encouraging longer period utilization
■Released two Apps, “ATIS Traffic Information” and “Leisure and Parking lots
information” at “App Pass” (8th October 2015)
220,000
over
＜paid subscribers＞
200
thousand
200,000
180,000
160,000
170
140,000
120,000
100,000
8月
9月
10月
11月
The service, offering road & traffic information, live congestion monitoring and parking lots search, makes
your "outing" more convenient and fun! ATIS CORPORATION distributes its contents not only to smartphone
users but also to large shopping malls and TBS‘s “next generation smart TV".
19
Nihon Enterprise Co., Ltd. All rights reserved
2
Contents Service Segment
Entertainment
Major contents and achievements
■ “Chokotto game” ; Kept top ranking at game category of NTT “Sugotoku Contents”
■E-Book "BOOKSMART" ; Released PC service in addition to smartphone and tablet
(8th September 2015)
■Released “Kokoro to karada music♪” at “App Pass” (4th November 2015) and
“So-kai majan! iishanten” at “ App Store ” (11th November 2015)
■Sold capital contribution for Beijing YZH Wireless Net technology Co., Ltd., as
advantages in holding ICP license(※) became lower.
※ ICP(Internet Content Provider) license means contents distribution license required to operate mobile contents business in China
20
Nihon Enterprise Co., Ltd. All rights reserved
2
Contents Service Segment
Lifestyle (1/2)
Messenger App "Fivetalk"
■DAU increased firmly due to usability and quality enhancement
■Started joint development. “Fivetalk” as an interface for conversation with Artificial
Intelligence (AI) and with products (IoT)
Car
TOYOTA's leading edge
telematics service
People
(Since 6th June 2015)
To build a communication platform
to connect the future (Strategy)
21
Nihon Enterprise Co., Ltd. All rights reserved
2
Contents Service Segment
Lifestyle (2/2)
■Purchased assets of flea market App “Dealing” from CROOZ, Inc. (1st December 2015)
■Released “Love memo” at “App Store” and “Google Play” (2nd October 2015) ,and
“Mainich Inu Neko Diary” at “NTT DoCoMo”, “au” and “Softbank” (since October 2015)
■ “Women’s Diary” ; DAU increased firmly. Developed a new function “App to device
connection” (body composition and fat scale) through business alliance
■Developing two Apps on schedule as part of intellectual education App series "Doki
do kids"
shopping
"Couple note"
"Mainichi inu neko
diary"
marrige
hunting
"Dealing"
Expanded coverage fields(2Q),
to build a life support platform
entertainment
child
care
pet
TTC
"Beauty Rhyme
for women"
child
birth
weight
control
job
"Women’s Diary" "Love memo"
money
household
chores
health
diet
22
marriage
nursing
Nihon Enterprise Co., Ltd. All rights reserved
2
Contents Service Segment
“Dealing”
Business environment: Smartphone e-commerce market size
grows rapidly
・Embarked in "flea market App" market quickly, minimizing
initial cost
Strategy
②To develop new alliance
business by utilizing escrow
① As a core service of
“life support platform"
escrow agent
"Couple note"
"Mainichi inu neko diary"
life support
platform
"Love memo"
Seller
Buyer
“Beauty Rhyme for
women”
③delivery of item
"Doki do kids"
"Dealing"
"Women’s Diary"
23
Nihon Enterprise Co., Ltd. All rights reserved
Solution Segment
(Q2 achievements)
24
Nihon Enterprise Co., Ltd. All rights reserved
3
Solution Segment
development
Solution (Consigned
and others)
Consigned development
Business environment： Investment in IT system by enterprises are expanding and regional
revitalization projects by self-governing bodies are increasing
・ Good results in distributed processing server system integration and debug service to
major game companies
・ Providing server design, integration and operating service to a major publishing company
・ Received order entries such as server monitoring robot, AR App (Shiraishi castle in Miyagi
pref. “Shiro meguri”) and “Factory tour navigation App” (based on “Yubisashi-navi”)
・ Carried on cosigned development and R&D projects related to “regional revitalization”
(countermeasures against lower birthrate・information sharing・ new energy・smart agriculture)
Own operating services
Business environment： Business use of smartphone and tablet at enterprises are accelerated
・ Commercialized kitting tool "Concerto" (Promote, Inc.)
data leakage
eavesdrop
closed
network
automatic bulk kitting
Purchase at
reasonable
price
Buy
er
Buyer
Supplier
Division A
Time
10Az
mins
Current price
Supplier
Supplier
Supplier
Settings
Messenger App for business use
individual kitting for division
or for devise is available
Reverse auction service
in-coming call
HQ
Client A
Data entry
Division B
incoming
call
Transfer
via ext. tel
netowork
Client B
Branch
Outing
Outing
Call
with OABJ
Extension telephone network
Landline phone + Smartphone (for free)
IP Phone software
25
Nihon Enterprise Co., Ltd. All rights reserved
3
Solution Segment
Solution ( regional revitalization)
Business environment： “Community・People・Job revitalization comprehensive strategy”
by Ministry of Internal Affairs and Communications vitalizes activities by local governments
・ Carrying on projects in the fields of smart agriculture, countermeasures against lower birthrate,
renewable energy and tourism
Smart agriculture
(AizuWakamatsu, Fukushima pref.)
Parenting support App "Shimoda Kodomo Diary"
as countermeasures against lower birthrate
(Shimoda, Shizuoka pref.)
Marriage, pregnancy, giving birth and parenting
support App "Chiba My Style Diary" (Chiba pref.)
ICT community services
center around solar photovoltaic generation
(Ube, Yamaguchi pref.)
Navigation App "Yubisashi navi“ for tourism
(From Fukushima pref. to all of Japan)
History exploring AR navigation for tourism
"Shiraishi shiro shiro navi"
(Shiroishi, Miyagi pref.)
Renewable energy visualization
(Fukushima pref.)
Factory tour App for tourism (inbound)
(Saitama pref.)
Navigation App "Aruku dobutsu navi“
for tourism
(Sunan, Yamaguchi pref.)
26
Nihon Enterprise Co., Ltd. All rights reserved
3
Solution Segment
Advertising Agent Service
Business environment： Intense competition with carrier contents and administrative regulations on
telecom services
・ Formed strong partnership with stores through attentive support, which enables to adapt to
market changes such as competition with carrier contents
・ Steady performance in procurement and sales of attractive contents (w/expectation of longer utilization)
such as "Music-streaming" and "Traffic information"
Contents provisioning
Advertising value
enhancement
・Higher retention rate
Seems
nice!
Try
this!
Sales consignment
CP
User experience
enhancement
・Most recommended
contents
・Variety of contents
・Free trial
Sales
NE
Store
Distribution
to multiple stores
Payment
Overseas
Customer
Retail store expansion
・Increase of store
operating rate
・New distributor
acquisition
Business environment：In China market smartphone replacement demands are increasing especially
among affluence
・Strengthen sales to enterprises and number of smartphone sold was doubled YoY, keeping
higher standard
・Established NE YinRun Co., Ltd. (2nd October 2015)
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Nihon Enterprise Co., Ltd. All rights reserved
3
Solution Segment
NE YinRun Co., Ltd.
・ Company name
：
NE YinRun Co., Ltd.
・ President & CEO
：
Katsunori Ueda
・ Office
：
〒150-0002 Matsuoka Shibuya Bldg. 1-17-8 Shibuya Shibuya-ku
・ Establishment
：
2nd October 2015
・ Capital contributed rate
：
Nihon Enterprise Co., Ltd. 51.0%
NEW INSIGHT HOLDINGS GROUP LIMITED 49.0%
・ Business
：
(1)Wholesale business
(2)Business development support business
Purpose and business strategy
■Our position in China
In 2002 NE established a local company in China. Since then taking advantage of business expertise and strong personal
relations the company has conducted the business below.
①mobile contents distribution business ②Mobile phone shop operation ③consulting business bridging Japanese companies
and Chinese companies
■Background of establishment and purpose
NE had been providing consulting service for YinRun (President&CEO:LIAO,CHUN RONG/ Address: 1438 Hongqiao Road,
Changning District, Shanghai, China/ Capital:50 million RMB) to open the amusement park “Hello Kitty Park”(located in Anji
County, Zhejiang Province, China) throuagh license agreement with Sanrio Company, Ltd. Consequently the park had a grand
opening in July 2015. To strengthen park operating structure such as stable supply of related character goods NE YinRun Co.,
Ltd. was established in October 2015. With expanding demands for Japanese commodities in China, the company conducts
wholesale business and business development support business
s
■Hello Kitty Park
The first China arrived theme park with Sanrio Characters including Hello Kitty. Two metropolitans, Shanghai and Hangzhou,
open the park as a part of the international resort construction project. It has approximately 1 hundred thousand square meter
in area targeting one hundred MN visitors
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Nihon Enterprise Co., Ltd. All rights reserved
Forecast and Strategy
29
Nihon Enterprise Co., Ltd. All rights reserved
4
Forecast and Strategy
Forecast
Downward revision
（MN Yen）
FY2016
FY2016
(Focused
on 10th July)
Difference
(Revised
on 8th Jan.)
Growth rate
6,100
5,240
▲ 860
▲14.1%
Operating profit
450
210
▲ 240
▲53.3%
Ordinary profit
470
230
▲ 240
▲51.1%
Net profit attributable
to the parent company
190
140
▲ 50
▲26.3%
Sales
Revised forecast based on current business status
Contents Service Business・・・lower impact of contents advertising for “monthly charged service” and schedule
delay in contents release for “Carriers’ fixed rate service”
Solution Business ・・・Partial scale down in larger development projects and consideration of market status around
Advertising Agent Service which currently remains firm
Forecast and progress
FY2015
Sales
Operating profit
Ordinary profit
Net profit attributable
to the parent company
YoY
FY2016
(Revised
on 8th Jan.)
Difference
Growth rate
Progress
5,116
189
204
5,240
210
230
123
20
25
2.4%
10.7%
12.4%
48.6%
20.9%
23.0%
177
140
▲ 37
▲21.2%
49.7%
Annual dividend per stock（Forecast for FY2016）：3.00Yen
Conducts steady promotion of current business, especially consigned development business aggressively
taking advantage of expanding trends of IT system investment by enterprises.
Also extends business fields via regional revitalization projects and accelerates ongoing new business creation
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Nihon Enterprise Co., Ltd. All rights reserved
4
Forecast and Strategy
Strategy (1/3)
Expansion of Business Volume
Carriers’
Contents
fixed rate
secondary
service
use Monthly
subscription
Overseas
service
Present
Overseas
While strengthening the profitable
operating foundation through monthly
subscription, carriers‘ fixed rate
service and others, further native
App development and building up
content platform linking with
Messenger App globally.
31
Native App
Contents Monthly
Carriers’
secondary subscription fixed rate
use
service
service
Contents service segment
Solution segment
Contents service segment
Cost
reduction
Consigned
Alliance
development
business
Advertising
business
Overseas
Business Overseas
support
Advertising
service
business
Alliance
business
Consigned
Regional
development
revitalization
Solution segment
Expansion of
- Consigned development (for smart
devices)
- Advertising business (storefront affiliate)
- Business support service(softphone,
messenger App and etc…)
- Alliance business
- Regional revitalization business
Future
Nihon Enterprise Co., Ltd. All rights reserved
4
Forecast and Strategy
Strategy (2/3)
Business Plan of Native Apps
Community
Games
Schedule sharing,
BBS type of
community App
Native games
Messenger
positioned
as the core
on contents
platform
Health care
Tools
Tool Apps
linking with
other Apps
App to support
women’s
mental and
physical health
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Nihon Enterprise Co., Ltd. All rights reserved
4
Forecast and Strategy
Strategy (3/3)
Expansion of Business Fields in smart
devise era
Robot
AI
Automatic
car driving
IP phone
Big data
ＢＹＯＤ
Traffic
Info.
Ringing
Ringing
tone
Tone
(short song) (full song)
Ringing Consigned
tone development
(melody)
Game
Decoration
mail
IoT
Messenger
High
Computerization
Security
HEMS
ＧＰＳ
E-book
Regional
revitalization
Telemarketing
IVR
VR
My number
Wearable
33
Nihon Enterprise Co., Ltd. All rights reserved
日本エンタ
検索
http://www.nihon-e.co.jp/ir/
Earnings results, IR presentation materials, press release,
and company information are available at www.nihon-e.co.jp/ir/
also delivered via "timely disclosure alert mail" service.
※View and forecast contained in this document are based on our
assessment at the time of document issuance, and accuracy of
the information is not guranteed.
Please note that actual outcomes and results may differ materially
from the information due to any changes caused by various factors.
※In this document there are some rounding variances in calculations.
34
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