NDB Launches Dedicated Cinnamon Project PR

NDB fj;ska ‘Cinnamon to the World’ ;j;a mqfrda.dó cd;sl fufyjrla
- foaYSh l¾udka; k.disgqùfï ;j;a ±jeka; mshjrla
foaYSh wmkhk fNda. j.dj k.disgqùu i`oyd ;uka f.k hk jev ms<sfj, ;j;a Yla;su;a lrñka
NDB úiska l=re`ÿ j.dlrejka iún, .ekaùfï iqúi,a cd;sl jeo.;aula iys; ‘Cinnamon to the
World’ y`ÿkajd § ;sfí' tu.ska l=re`ÿ j.dlrejka" l=re`ÿ wmkhklrejka yd l=re`ÿ wdY%s; ksIamdok
isÿlrkakka iún, .kajñka l=re`ÿ wmkhkh by< kexùu wfmalaId flf¾'
wd¾Ól ixj¾Ok wud;H .re neis,a rdcmlaI iy iq`M wmkhk fNda. m%j¾Ok wud;H .re
frðfkda,aâ l=f¾ hk ue;s;=uka,df.a m%Odk;ajfhka miq.sh ckjdß 27 i`ÿod fuu cd;sl fufyjr
W;aijdldrfhka Èh;alrk ,È' ‘Cinnamon to the World’ hkq Y%S ,xldfõ l=re`ÿ ms<sn`oj
cd;Hka;rhg úYsIag f;dr;=re iïmdokhla isÿlrk fjí wvúhls' wmkhk ixj¾Ok uKav,h"
Y%S ,xld l=`M nvq ljqki
a s,h" Y%S ,xld jdKsc uKav,h fuys m%Odk iyfhda.s;dlrejka fj;s' NDB
‘Cinnamon to the World’ i`oyd ks¾udKYS,S iyfhda.h ,sfhdan¾fkÜ wdh;kh ,nd fok w;r
230interactive úiska fï i`oyd iudc cd, udOH iyfhda.h ,nd fohs'
NDB ‘Cinnamon to the World’ hkq furg l=re`ÿ j.dj iún, .ekaùu i`oyd jk fyd`ou §¾>
ld,Sk ls%hdldÍ;ajhla iys; jevigykls' bia;rï l=re`ÿ i`oyd ;sfnk Y%S ,dxlsl wkkH;djh
cd;Hka;rh ;=< ;j;a iy;sl lrkakg Bg yelshdj ;sfí' NDB iyfhda.s;djh;a iu.u ksjdi
wdY%s;j j.dlrk l=re`ÿ j.dlrejka uydmßudK l=re`ÿ wmkhklrejka olajd j¾Okh ùug fuhska
wjia:dj ysñ fõ' fuh uqo,a ,nd §ug muKla ls%hd;aul fkdjk w;r fuu f.dùkag iy
jHdmdßlhkag iyfhda.s;djh ,nd fok mßirhla ks¾udKh lrñka b,lal.; lafIa;%f ha j¾Okhg
Wrfok jevms<sfj,ls'
fï wjia:dfõ§ woyia ±lajQ NDB m%Odk úOdhl ks,OdÍ rdfÊkaø ;shd.rdcd uy;d —cd;sl wd¾Ólfha
iqúi,a jeo.;alula Wiq,k wmkhk lafIa;%fha ixj¾Okh fjkqfjka È.ska È.gu lemfjk nexl=jla
jYfhka NDB y`ÿkajkakg mq`Mjka' f;a" fmaIl¾u iy fjiauqyqKq jeks jHdmdr lafIa;% b,lal
lrf.k fï jk úg;a iyfhda.h ,nd foñka isákjd' l=re`ÿ j.d lafIa;%h ixj¾Okh fjkqfjka wm
úiska .kakd ,o fuu W;aidyh ksid rfÜ wmkhk yelshdjka by< kxjk w;r cd;Hka;rfha
Y%S ,xldj ;j;a iqúYsIag fjkjd'˜ hkqfjka mjid isáfhah'
;jÿrg;a woyia oelajQ ta uy;d —Cinnamon to the World yryd l=re`ÿ j.d lafIa;%fha j¾Okhg
iDcqj yd jl%j odhl;ajh ,nd §ug wms n,dfmdfrd;a;= fjkjd' l=vd mßudK f.j;= l=re`ÿ
j.dlrejka iún, .ekaùu" l=re`ÿ wdY%s; ksIamdok isÿlrkakka iy uOHu yd úYd, mßudK
wmkhk lrejka ;j ;j;a Yla;su;a lsÍu hk wruqKq fmr±ßj NDB úiska uQ,H myiqlï ,nd
fokjd' l=vd mßudK l=re`ÿ l¾udka;lrejka ;j;a iún, .kajk w;ru Tjqkag wjYH ±kqu fnod
.ekSfï myiqlïo NDB úiska ,nd fokjd'
Y%S ,dxlSh l=re`ÿ j,g cd;Hka;r fjf<`ofmd<g m%fõY ùug we;s bv ;j;a myiq lrñka
cd;Hka;rfha fï ms<sn`oj ±kqj;aNdjh jeä lrjk úYsIag m%pdrK jHdmD;shlao wms Èh;a lrkjd'˜
hkqfjka mjid isáfhah'
óg iu.dój f.j;= wdY%s;j l=re`ÿ j.dfõ kshef,kakka fj; laIqø uQ,H myiqlï imhñka ls%hd;aul
ùu i`oyd y`ÿkajd ÿka ‘grow cinnamon’ jHdmD;sho §¾>ld,Sk wfmalaIdjka id¾:l lr.ekSug
m%n, rel=,la ,nd foa' ud;r m%foaYfha l=re`ÿ j.dlrejka wiQ fofkl=g muK laIqø uQ,H myiqlï ,nd
foñka miq.shod W;aijdldrfhka fuu jevigyk wdrïN lrk ,È' l=re`ÿ f.dùka fuu l¾udka;h
;=< M,odhS f,i r`ojd .ekSfï wfmalaIdj uQ,sl lr.ksñka Tjqka fj; iykodhS fmd,S wkqmd; hgf;a
fuu laIqø uQ,H myiqlï ,nd fok ,È'
Y%S ,xld jdKsc uKav,h (CCC)" .d,a, Èia;s%la jdKsc uKav,h" wmkhk ixj¾Ok uKav,h iy
Y%S ,xld l=`M nvq ljqki
a s,h iu. tl;=j fuu lafIa;%fhys l=vd yd uOH mßudK jHjidhlhska f.a
±kqj;aNdjh by< kexùug NDB uq,mqrk ,È' l=re`ÿ j.d lafIa;%fha ixj¾Okhla we;slsÍfï taldhk
wruqKska fuu iyfhda.s;djh f.dvke.Sug lghq;= lr ;sfí' l=re`ÿ j.d lafIa;%fha §¾> ld,Sk
ixj¾Okhla w;alr .ekSug fujka fhdackd l%u ls%hdjg kexùu ld,Sk wjYH;djhls'
wmkhk ixj¾Ok uKav,h" Y%S ,xld jdKsc uKav,h iy Y%S ,xld l=`M nvq ljqkais,h iu.
iyfhda.s;djh f.dvk.d .ksñka l=re`ÿ j.dfõ ixj¾Okh fjkqfjka ;j;a fndfyda jeo.;a ls%hdud¾.
/ila NDB úiska ls%hdjg kxjd ;sfí' l=re`ÿ j.dj wdY%s; úfYaI wjia:djka i`oyd wkq.%dyl;ajh
imhñka Y%S ,dxlSh l=re`ÿ m%j¾Okh lsÍu" foaYSh iy úfoaYh
S m%o¾Yk wjia:djkays§ odhl;ajh ,nd
§u iy l=re`ÿ j.d lafIa;%fha kshef,kakka iún, .kajk Tjqkaf.a YLH;djhka j¾Okh lrk
WmfoaYkh ,nd§u jeks ld¾hNdrhka NDB úiska isÿ lrk w;r Bg jeä m%uqL;djhla ,nd § ;sfí'
—j¾;udkfha§ Y%S ,dxlSh l=re`ÿ ke;skï ienE l=re`ÿ f,dalfha bia;rïu l=re`ÿ f,i f.!rjhg md;%ù
we;s w;r f,dalh mqrdu fyd`o wf,úhla mj;ajdf.k ;sfnkjd' 2012 j¾Ifha§ wefußldkq fvd,¾
ñ,shk 12"630 uqo,a m%udKhla l=re`ÿ j.dj ksid furgg ,enqKq w;r 2020 jk úg fjk;a l=re`ÿ
we;=`M l=`M nvq yd ta wdY%s; ksIamdok j,ska wefußldkq fvd,¾ ì,shk tll úfoaY úksuhla wfmalaId
lrkjd' fuu kjHlrKfhka" ;dlaIKsl iyfhda.h ,nd§fuka" m<mqreoao fnod .ekSfuka Y%S ,dxlSh
l=re`ÿj, .=Kd;aul ;;a;ajh ;j;a by< hkjd' th furg l=re`ÿ j.d lafIa;%h ;j;a bÈßhg f.k
hdula f,i wms úYajdi lrkjd' wmf.a fuu W;aidyh ksid .%dóh ck Ôú; iún, .ekafjk w;r
Y%S ,dxlSh l=re`ÿ fjf<`o kdu m%;srEmhg cd;Hka;rh ;=< we;s jákdlu jeä fjkjd' wmkhk
wdodhu by< hdfuka rfÜ wd¾Ólh Yla;su;a fjkjd' l=re`ÿ j.d lafIa;%hg muKla fkdfjhs i¾j
wd¾Ólhgu wm ,nd fok odhl;ajh ‘Cinnamon to the World’ jHdmD;sfhka ms<sônq fjkjd'˜
hkqfjka rdfÊkaø ;shd.rdcd uy;d ;jÿrg;a woyia ±laùh'
-
iudma;hs -
ixialdrljreka fj;:
l=re`ÿ (Cynnamomum Zeylanicum Blume) hkq Y%S ,xldfõ jefjk merKs;u iy jvd;a by<
jeo.;alula iys; fNda.hls' l=re`ÿ mqrdK wrdì f,dalfha ckms%hu l=`Mnvq j¾.hla jQ w;r ú,jqka
j¾. ksIamdokhg fukau T!IO ksIamdok i`oydo wuqøjHhla f,i fhdod .kS' wrdì fjf<kaoka úiska
m%:ufhkao hqfrdamShhka úiska fojkqjo l=re`ÿ fjf<`odfï md,kh ish;g .kakd ,o w;r tu in`o;d
f.dvke.Su ksid Y%S ,xldjg cd;Hka;rfha iqúfYaI ia:dkhla ysñ úh' 15 jk ishjfia§ foaY .fõIK
i`oyd n,mE m%Odk fya;=jls l=re`ÿ fidhd .ekSu' ta iu. ft;sydisl jYfhka l=re`ÿ j,g w;sYh
jeo.;a lula ysñ ù ;sfí'
iïm%odhslj l=re`ÿ f,i Ndú;hg .kafka l=re`ÿ .fiys ;,k ,o fmd;a;hs' f,dj mqrd fndfyda rgj,
úYd, jYfhka l=re`ÿ j.dj isÿ flf¾' kuq;a l=re`ÿ j,g wkkH ienE mßirhla ;=< ksis
ixrlaIKhla iys;j ienE l=re`ÿ j.dlrkafka Y%S ,xldfõ muKs' Y%S ,xldfõ j.dlrk l=re`ÿ j, ienE
iqj`o" kshu rih iy T!Iëh jákdlu hk .=Kdx. ;ju;a ksis f,i wvx.= fõ' f.da,Sh
fjf<`ofmd<g iajNdúl l=reÿ imhk tlu iemhqï lre ùfï Nd.Hh Y%S ,xldjg ysñj ;sfí'
ó.uqj iy fld<U w;r fjr< iSudj wdY%s; m%foaYfha iy yïnkaf;dg we;=`Mj ol=Kq m<df;ao fï
jk úg jeä jYfhka l=re`ÿ j.dj isÿ fõ'
wmkhk fjf<`ofmd< iy wkd.;h
l=re`ÿ wmkhkfhka 65] la l=re`ÿ f;d. jYfhka wmkhkh flrk w;r w.h tl;= lrk ,o
ksIamdok ^len,s l=re`ÿ" l=re`ÿ f;,a" T,sfhdfriska" l=re`ÿ msá" fm;s& jYfhka wmkhkh lrkafka
35] muKs' l=re`ÿ iy l=re`ÿ u,a" l=re`ÿ fldagq ^lsf,da 01 fyda Bg wvq melÜgq&" l=re`ÿ m;=re" wUrk
,o l=re`ÿ iy l=vq njg m;alrk ,o l=re`ÿ we;=`M tlsfklg fjkia ksIamdok 12 la jYfhkao l=re`ÿ
wmkhkh flf¾'
l=re`ÿ Ndú;d lrk wjia:d
² bjqï msyqï iy fíla lr.ekSï i`oyd jeä jYfhka Ndú;d lrhs' i,do" rileú,s" îu j¾." iqma"
iagq
iy fidaia j¾. i`oydo Ndú;d lrhs
² l=re`ÿ rie;s f;a jeks w.h tl;= l< ksIamdok ckms%h fjñka mj;sk w;r l=re`ÿ fmd;= WKqiqï
c,fha oud mdkh lsÍuo fnfyda rgj, ckms%h fjñka mj;S
² wdhq¾fõo m%;sldr i`oyd jeä jYfhka fhdod .kS
² wdydr ksIamdok ri .ekaùu i`oyd fhdod .kS
² iqj`o ú,jqka yd T!IO ksIamdok i`oyd wuqøjHhla f,i fhdod .kS