MAXIMIZE YOUR BIZ

MAXIMIZE YOUR BIZ
Catch the momentum and count on new opportunities
at the largest meetings industry trade show in the U.S.
imexamerica.com
the
pulse of the meetings industry.
CONNECT
TOP 10 REASONS
FROM NORTH AMERICA
AND AROUND THE GLOBE
1
YOU SHOULD BE AT IMEX AMERICA 2014
WITH BUYERS
With 80 new booths and over one third of returning exhibitors booking more space
in 2013, IMEX America clearly delivers what exhibitors want. They tell us these are
the top reasons why this is the event where serious business gets done:
IMEX America 2013 achieved new heights, with dramatic growth
in exhibitors, hosted buyers and attendees—plus a surge in
appointments and business booked at the show. America’s
largest meetings industry trade show will be back in 2014 with
an expanded Hosted Buyer Program and more opportunities
for you to increase your business. Year over year, the momentum
grows. Plan now for all-out business next October.
IN PARTNERSHIP WITH/ENDORSED BY:
STRATEGIC PARTNER AND
PREMIER EDUCATION PROVIDER
HEADQUARTERS HOTEL
Highly Qualified Hosted Buyers: Almost 2,700 prequalified decision makers,
all at the show focused on business and getting deals done.
2
More than 1,800 Attendees: Includes up to 1,000 buyer attendees from all
industry sectors who take advantage of the IMEX appointment system and more.
3
The Online Appointment System & Contact the Buyers: This unique way to
reach the buyers resulted in 50,000 prescheduled appointments to line up business.
4
Proven Ways to Bring Buyers Back: Effective strategies, including a network
of 200+ intermediaries who invite key clients to attend the show.
5
A Dynamic Show & Venue: This event is run by meeting professionals for
meeting professionals. And it’s at the stylish Sands Expo® in fabulous Las Vegas!
6
An Outstanding Education Program: Smart Monday plus show floor learning
totaled over 200 events—at no cost for attendees or exhibitors.
7
A World of Networking Opportunities: High-profile events, including Site Nite
North America, MPI Foundation Rendezvous and many more.
8
A Powerhouse of Partnerships: Includes all the leading industry trade
associations, plus partners for education, travel, sustainability and more.
9
Complimentary Year-Round Support: Tips and tools from your IMEX America
Sales Team, plus 20+ preshow training webinars to achieve maximum sales returns.
10
A High-Profile Marketing Campaign: IMEX America conveys a strong brand
and compelling message about this must-attend event.
“We are already at over 200 appointments, plus others that
stop by. That will put us over the 400 mark this year!”
Mike Dominguez, MGM Grand, USA
siteglobal.com
See our complete list of partners here.
BOOK YOUR SPACE OR BOOTH
+44 (0) 1273 224955
[email protected]
2
IMEX
AMERICA
2013
2,691
STATISTICS
FOR SUCCESS
HOSTED BUYERS
FROM 40 COUNTRIES
UP 12% OVER 2012
TOP10
COUNTRIES
U.S.
OVERALL
BOOTH SPACE
INCREASED BY
17
9,684
%
OVER
2012
TOTAL
PARTICIPANTS
UP 16.5% OVER 2012
10,191
TOTAL SHOW VISITORS
ACROSS THREE DAYS
BOOK YOUR SPACE OR BOOTH
72.0%
CANADA
5.5%
UK
4.5%
BRAZIL
4.0%
CHINA
2.5%
GERMANY
2.0%
MEXICO
1.5%
INDIA
1.5%
AUSTRALIA
1.0%
ARGENTINA
1.0%
OTHER*
4.5%
*Long-haul buyers also came from Belgium,
Colombia, Czech Republic, Egypt, France,
Hong Kong, Ireland, Italy, Japan, Netherlands,
New Zealand, Poland, Portugal, Romania,
Russia, Saudi Arabia, South Africa, Spain,
Sweden, Switzerland, Turkey, UAE and more.
+44 (0) 1273 224955
[email protected]
2,694
EXHIBITORS FROM
150 COUNTRIES
UP 12% OVER 2012
WITH 80 NEW
BOOTHS IN 2013
50,000
PRESCHEDULED
APPOINTMENTS
(ONE-ON-ONE AND
BOOTH PRESENTATIONS)
plus 9,500
BUYERS IN GROUPS
APPOINTMENTS
1,852
ATTENDEES
FROM 61 COUNTRIES
UP 9% OVER 2012
3
QUALIFIED
BUYERS
BRING IN THE BUSINESS
IMEX America organizes North America’s largest and
most powerful Hosted Buyer Program for the meetings
and incentive travel industry. Maximize your sales potential
by meeting an impressive number of qualified buyers from
the U.S. and around the world.
BUYING POWER OF HOSTED BUYERS
UP TO $100,000
7%
$100,000–$250,000
12%
$250,000–$500,000
14%
$500,000–$1 MILLION
18%
$1–5 MILLION
29%
Hosted buyers are handpicked by IMEX America. After
meeting strict qualifying criteria, hosted buyers are invited
to Las Vegas with complimentary travel and accommodations
from IMEX America. They arrive at the show with prearranged
appointments and stay an average of two and a half days. The
result is that hosted buyers come committed to serious business.
9%
$10 MILLION+
11%
HOSTED BUYERS
BY NATURE OF BUSINESS
Buyers are focused on serious deal-making, knowing they
can do up to a year’s worth of business at this fast-paced
event. The 2013 show welcomed 2,691 hosted buyers from 40
countries, and IMEX America plans to expand this further in 2014.
Buyer attendees also receive significant incentives.
Although not part of the Hosted Buyer Program, these buyers
enjoy access to the Online Schedule, discounts on travel and
accommodations, free education, special services and more.
$5–10 MILLION
Association/
Government
Organization
8% 7%
Corporate Client/
Company
25%
60%
Incentive House/
Agency/
Third Party
BUYER ATTENDEES
BY NATURE OF BUSINESS
13%
34%
Independent
Planner
19%
Association/
Government
Organization
Corporate Client/
Company
34%
Incentive House/
Agency/
Third Party
Independent
Planner
“The Hosted Buyer Program is invaluable for us. It gives us the tools to really get to
know our suppliers and go beyond that buyer-supplier relationship—it’s not just
business to business, it’s almost a friendship, and we try to build on that. Coming
in as a hosted buyer is valuable for the suppliers too, because they know we are
qualified buyers and we can hopefully do some business together.”
Kristjan Thorsteinson, Essential Meetings, Calgary, Hosted Buyer
BOOK YOUR SPACE OR BOOTH
+44 (0) 1273 224955
[email protected]
4
WHY THIS
TRADE
SHOW
DELIVERS RESULTS
IMEX AMERICA 2013
OVERALL BOOTH
SPACE UP BY
10,191
17
%
OVER
2012
TOTAL HOSTED BUYERS &
ATTENDEES AT THE SHOW
“IMEX America is rapidly becoming
the essential event to showcase your
destination—all the key buyers are
here, all the people we work with.
And now with the show here for three
years, it brings continuity to those
relationships. You need to be here to
keep developing new business.”
Gregg Anderson, Tourism New Zealand
IMEX America is an event presented by meeting professionals for
meeting professionals. Here is why this event attracts top buyers and
influential decision makers for you to do business with:
The unique Online Appointment System maximizes everyone’s time by getting business
lined up—before and at the show—with the people you want to connect with.
Targeted forums attract buyers from sought-after sectors, including the high-level corporate
professionals who attend the Executive Meeting Forum.
Association Focus and Association Evening bring in hundreds of valuable association buyers
for a full day of networking and education on the day prior to the trade show.
More than 200 no-cost learning sessions offer unsurpassed career-building education, while
show floor and evening events create networking opportunities during the show and after hours.
IMEX Vision Initiatives deliver keen insights, fresh ideas and sustainable perspectives that make
IMEX America so much more than a typical trade show. Programs are open and free to all.
Partnerships with industry trade associations continue to expand and include an exclusive
strategic partnership with MPI, the Premier Education Provider for IMEX America.
IMEX America is the meeting point for leading industry organizations, which convene
global team meetings and host their clients during the trade show.
BOOK YOUR SPACE OR BOOTH
+44 (0) 1273 224955
[email protected]
5
A DYNAMIC
DESTINATION
IMEX America chose Las Vegas
because this energetic and
entertaining city offers you all this:
An excellent schedule of U.S. and
international flights, superb infrastructure
and more than 140,000 hotel rooms
The newly renovated Sands Expo—
with 2.25 million square feet of combined
space with the headquarters hotel
SHOWCASING AT IMEX AMERICA
BENEFITS YOU YEAR ROUND
Exhibitors tell us why they come back to Vegas year after year:
Position our destination in
front of decision makers
Network with
colleagues
and interact
with industry
professionals
Connect with qualified
new clients and bring
home new RFPs
Meet existing
clients face
to face and
strengthen
relationships
Find inspiration
about marketing
and promotional
activities
The Venetian® | The Palazzo®, IMEX America’s
headquarters hotel, adjacent to the Sands Expo
Showcase our brand to create
visibility, awareness and opportunity
Exclusive savings on Las Vegas
attractions for trade show participants
Seek possible new marketing partner opportunities
From the IMEX America 2013 post-show exhibitor survey
BOOK YOUR SPACE OR BOOTH
+44 (0) 1273 224955
[email protected]
6
SUPPORTING
YOUR
SUCCESS
The IMEX America team takes care of you, so you
can take care of business. Our services and support
are designed to let you focus on getting business
done with thousands of key buyers who come to
IMEX America from the U.S. and around the globe.
ONLINE TOOLS
AND PROMOTION
Contact buyers directly, before, during
and after the show with our Contact
the Buyers and email service tools.
Prepare for the show and get the
best returns with our online training
and webinars.
Benefit from constant exposure
to buyers, 24 hours a day, 365 days a
year, in the online Exhibitor Directory.
APPOINTMENTS AND
EXPOSURE AT THE SHOW
The Online Appointment Schedule lets
buyers book appointments directly with you.
Group presentations let you communicate
to groups of approximately 10 buyers during
30-minute sessions at your booth. (Booths
must be a minimum of 300 sq. ft. to qualify.)
Open up group presentations to welcome
additional buyers to the group.
Create additional booth presentation
time slots to maximize this open forum
presentation format.
Complimentary listings showcase your
organization in the Show Catalog, Pocket
Guide and Online Exhibitor Directory.
Promote your booth events and
press releases with free online listings.
BOOK YOUR SPACE OR BOOTH
FREE SUPPORT,
ALL YEAR
Preshow guidance with a checklist of marketing
options and a toolkit to help you identify and
attract buyers and recruit booth partners.
Media and PR support from our team helps
you boost your presence with the press.
“Exhibiting at
IMEX America is
efficient, we are
productive—and
it’s a lot of fun.”
Jackie Payano,
Fontainebleau Miami Beach, Florida
+44 (0) 1273 224955
[email protected]
7
SO
MUCH
ADDED
VALUE
“IMEX America is the
one show I can
come to where I know
business is going to
get done!”
Sonya Thayer, Starwood Hotels and Resorts
SPONSORSHIP
OPPORTUNITIES
Sponsorships are a great way to make
your business stand out at IMEX America,
and October 2014 brings exciting new
opportunities for brand exposure. Promote
your brand on the show floor or in the print
catalog, or advertise on IMEX America TV
or with banners on the website.
See your sponsorship opportunities here.
EXHIBITOR
EDUCATION
Lots of
NO-COST EXTRAS
Free and unlimited partner
and staff registration
Free online appointment schedules
for you and your staff
Free event promotion
Free listings in printed show materials
Free support from the IMEX America
team whenever you need it
Take advantage of no-cost education sessions before the show and on the show floor. This is your
opportunity to gain from the best minds in the business, advance your knowledge and profit from up-tothe-minute trends and technologies from experts who have sharp instincts about what’s coming in the future.
BOOK YOUR SPACE OR BOOTH
+44 (0) 1273 224955
[email protected]
8
MAXIMIZE YOUR BUSINESS
IMEX America again surpassed previous years with an expanded show, best-ever attendance, more appointments
and energizing global connections. Catch the momentum and count on all-out business at America’s largest
meetings industry event. Plan to seize your opportunities by reserving your space or booth now.
+44 (0) 1273 224955 \ IMEXAMERICA.COM \ [email protected]
DOWNLOAD YOUR CONTRACT HERE >
Reserve for 2014 with the
IMEX America Sales Team:
(From L to R)
Richard Allchild
Sales Manager
Achilleas Schizas
Sales Administrator
Heather Gough
Sales Director
Oliver Bailey
Sales & Organizing
Manager
Alex Donaldson
Sales Manager
Mary Rodgers
Sales Executive
imexamerica.com
Showcase your destination, services or products at IMEX America—and customize your space for specific
needs, such as hospitality or group appointments. Make the most of your investment by sharing your
space or booth with additional colleagues and partners at no extra charge. These options include
everything IMEX America offers in support, with no extra fees and no surprises.
SPACE ONLY Ideal for exhibitors who want to create their own booth to their own specifications
and design. A second level for hospitality can be added at no extra cost.
$95 PER SQUARE FOOT
HARDWALL BOOTH Includes a prebuilt shell scheme booth with wall panels and carpet in your
choice of colors at no extra cost. Basic furniture package included. Electricity,
$114 PER SQUARE FOOT
lighting, Internet and additional furniture must be ordered separately.
the
pulse of the meetings industry.
9