The Digital Capability and Skills Dilemma

The Digital Capability
and Skills Dilemma
Paul Dunne, CEO, Digital Skills Academy
Presentation to IVI Summit – 9th September 2014
© Digital Skills Academy 2014
Why Digital?
According to
Oxford Internet
Institute in 2013
only 18% of UK
adults had NEVER
used the Internet,
down from 23% in
2011 … and of these
70% have “proxyuse”
According to the
BBA (British Bankers Association)
by the end of 2014
only 10% of
transactions at
NatWest and RBS
will be branchbased, down from
25% in 2010
(via friends, family and fellow workers!)
© Digital Skills Academy 2014
Digital transformations
customer
experiences
operational
processes
business
models
77%* of executives say skills gaps are
hindering digital transformation
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© Digital Skills Academy 2013
*MIT Sloan Management Review, ‘The Digital Capabilities Your Company Needs’, October 2012
Digital transformations
© Digital Skills Academy 2013
Source: Digital Transformation: A Roadmap for Billion-Dollar Organizations
Digital transformations
© Digital Skills Academy 2013
Source: Digital Transformation: A Roadmap for Billion-Dollar Organizations
Skills needed
IT & tech
DevOps
Mobile/social analytics
tech & channels
insights
IT development and operations; specific
technologies – mobile/social etc.; analytics
& insights;
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© Digital Skills Academy 2013
*MIT Sloan Management Review, ‘The Digital Capabilities Your Company Needs, October 2012
Skills needed
According to
Gartner (2012) over
4.4 million IT jobs
will be created
around Big Data by
2015, however only
a third of these
new jobs will be
filled …
(Source: Gartner, “Gartner Says Big data Creates
Big Jobs”, October 2012)
… yet research
shows that 1 in 5
Digital Natives /
Millenials are
lacking in analytical
skills.
(Source: Global HR Business, “Millennials Have Least
Analytical Acumen, Gen Xers the Highest in Today’s
Workforce, New Survey Suggests”, August 2013)
Why the shortage?
mobile
social
analytics
Permeating every function across the
organisation … impacting far beyond IT …
demanding constant ‘skills-adaption’
© Digital Skills Academy 2014
Source: The Digital Talent Gap: Developing Skills for Today’s Digital Organizations,
Capgemini Consulting and MIT Center for Digital Business , 2013
Source: The Digital Talent Gap: Developing Skills for Today’s Digital Organizations,
Capgemini Consulting and MIT Center for Digital Business , 2013
Source: The Digital Talent Gap: Developing Skills for Today’s Digital Organizations,
Capgemini Consulting and MIT Center for Digital Business , 2013
Digital demands …
Business
professionals
learn
digital tech …
✓
… and Technical
talent learn
business skills
© Digital Skills Academy 2014
Cross-functional
Engineers and
designers in-sync
with marketing
and product
✓
Professionals
evolved across
business & tech
© Digital Skills Academy 2014
Specific skills areas
Mobile
✓
social
analytics
App
Building Brand
data
Developers
& Community
Engineers
Ux
virtual
product Digital
Designers
Facilitation
Managers project
Managers
cloud
Growth
Engineers &
security
hackers
Administrators
Engineers
Cross-functional Pros
Combining tech
and data skills
with strategic
and creative
thinking, …
✓
…collaboration
and skills in
communication
… across silos
© Digital Skills Academy 2013
Why Digital?
The Digital
Customer
Experience (DCX)
Aligning technology
and business
models to more
effectively engage
digital customers at
every touchpoint in
the customer
experience lifecycle
© Digital Skills Academy 2014
Digital CX re-visited
The Digital
Customer
Experience (DCX)
It’s not all about
technology. It is
ALL about
Digital Behaviour:
The application of
digital technology is
transforming all
aspects of human
society
© Digital Skills Academy 2014
© Digital Skills Academy 2014
© Digital Skills Academy 2014
© Digital Skills Academy 2014
Look forward to
discussing this
with you
Paul Dunne, CEO,
Digital Skills Academy
[email protected]
© Digital Skills Academy 2014