OLIVE JAPAN 2013 Activity Summary Report

2013
Activity Summary
The OLIVE JAPAN event is held on the last week of April every year.
OLIVE JAPAN 2014 is April 26 and 27.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
2
OLIVE JAPAN
Key Concepts
OLIVE JAPAN is a comprehensive open-air event that brings olive
producers and their products together with consumers. This is the
most effective opportunity to contact and meet with high net worth
Japanese consumers directly at the venue.
While the Trade Show holds many opportunities for professionals,
it is mainly focused on consumers. This is the defining character
of the event, and the key distinctive feature of OLIVE JAPAN from
other major Competitions and Trade Shows.
The Venue, Futako Tamagawa is up-scale, but enjoys proximity to
major parks and the Tama River with its broad, wide-open banks.
For a Tokyo suburb, the area also has a high percentage of green
spaces such as smaller parks and tree-lined avenues.
Because it is an aspirational area, it is the perfect place to host an
event that brings olives to the Japanese urban life style, and saw
great success at the launch in 2012 and second edition in 2013.
Our objective is to communicate the potential of the Japanese
market to international businesses and support promotional
activities to help these businesses expand their presence in
Japan through our programs.
We partner with area businesses in our development work at
OLIVE JAPAN making it an annual event that is grow with the
community.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
3
OLIVE JAPAN
2013 Outline
Main Event Name: OLIVE JAPAN 2013 (”オリーブジャパン2013“)
Activities:
1. Open-air world market of products & events“OLIVE MARCHÉ” as its central theme
2. International Extra Virgin Olive Olive Oil Competition
3. International Olive Symposium
4. Trade Seminars
5. Promotional Seminars
Main Theme: “OLIVE BUSINESS MEETS CONSUMERS”
Schedule: April 24-26 Olive Competition, April 27-28 Olive Marché
Venue: Competition Judging - Hotel Monterey Ginza
Olive Marché - Futako Tamagawa RISE Shopping Center in TOKYO Setagaya
Organizing Body: The Olive Oil Sommelier Association of JAPAN (OSAJ)
Staging Partner: Futako Tamagawa RISE (TOKYU Railways Company)
Exhibitors: 49 Companies and Associations from Japan and Abroad
Supported by:
Economic and Commercial Offices / Embassy of Spain, Embassy of Greece,
Embassy of Turkey, The Olive and Olive Oil Promotion Committee of Turkey,
Embassy of Tunisia, Embassy of Jordan, Embassy of Israel,
Commercial Section / Embassy of Chile, The Italian Chamber of Commerce,
Australian Olive Association, California Olive Oil Council, UC Davis Olive Center,
Extra Virgin Alliance, American Oil Chemists’ Society (AOCS),
Shodoshima Town Government, Kagawa Prefecture Government,
Amakusa City Government, Kumamoto Prefecture Government,
Kunisaki City Government, Oita Prefecture Government
Attendants/Participants: 170,000 people over 2-day Period
Official Brochure (B5/ full color 15,000 copies distributed)
Official Posters (B1/ full color、300 copies distributed)
Brochures and Posters displayed/distributed at the Venue and each exhibitors locations
Official Website(Japanese/English) http://OliveJapan.com/
Official Facebook Page http://www.facebook.com/olivejapan
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
4
OLIVE JAPAN
Benefits
OLIVE JAPAN International competition
supports quality producers by
identifying top attributes in key
categories and supports consumers by
identifying authentic extra virgin olive
oil. Having the competition prior to the
marché sets the scene for strong
marketing programs and productive
promotional efforts.
OLIVE JAPAN Marché trade show is
developed for both professionals and
consumers providing direct access for
olive oil producers to influential
Japanese olive oil and food business
executives, food bloggers, and individual
well traveled, aspirational high net worth
consumers. Producers who are looking
for distribution have the opportunity to
meet buyers or establish relationships.
Producers who have already established
a business relationship with an importer/
distributor in Japan can sell directly at
the venue.
OLIVE JAPAN symposium and seminars
promote education and about and
appreciation of olives, olive oil and olive
oil culture. The venue, located in a
wealthy suburb of Tokyo, draws high net
worth individuals who are a key part of
the contemporary Japanese culinary,
restaurant and retail business scene.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
5
OLIVE JAPAN
International EVOO Competition
15 Judges participated from 9 countries
This is the first international competition to be held in Japan for extra virgin olive oil. A total of 280
Entries from around the world and over 21 nations were judged by 15 skilled tasters, according to
completely blind test methods and standards adopted by the International Olive Council. These
tasters, who were participating by invitation from both overseas and within Japan, including Spain,
Italy, Turkey, Australia, New Zealand, Argentine, Japan and the United States, awarded PREMIER,
GOLD, and SILVER awards. The awards was presented by the Olive Ambassador at a ceremony
early on the first day of the “OLIVE MARCHE”.
The Winners were announced via press release immediately after the competition as well as listed
on the website of OLIVE JAPAN. In addition, detailed reviews by the tasters for each entry were
provided to the producers, which was the first service for these international competition.
Entries from: Australia, Chile, Croatia, France, Greece, Israel, Italy, Japan, Jordan, Lebanon, Libya,
Morocco, New Zealand, Palestine, Portugal, Slovenia, Spain, Tunisia, Turkey, USA, and Uruguay.
Judging by Official Blue Tasting
Glass completely blind to the
brand name
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
6
OLIVE JAPAN
Award Ceremony
What is an “OLIVE AMBASSADOR” ?
Famous Japanese Model and Actress Karen
Michibata was appointed as the OLIVE
AMBASSADOR 2013. She is a celebrity who
enjoys the benefits of olives in health and
beauty and is our second official Olive
Ambassador. As Olive Ambassador she
shared personal tips in on-stage interviews,
participated in press events, and was a
presenter at the awards ceremony for the
International Olive Oil Competition.
The PREMIER, GOLD, and
SILVER awards of OLIVE
JAPAN International EVOO
Competition were
presented by the Olive
Ambassador at a ceremony
early on the first day of the
“OLIVE MARCHE”. In
addition, the Winners were
announced via press
release immediately after
the competition as well as
listed on the website of
OLIVE JAPAN.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
7
OLIVE JAPAN
Awards help Marketing
Exhibitors who were also Competition Winners received their award
certificates at the venue to put at their stands, which helped their
marketing quite effectively.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
8
Talk Shows on Olive Oil, Seminars,
and Tasting Sessions by Sommeliers
There were also stage events, such as talk shows by actors and musicians, professional
seminars by doctors/professors, a “Tasting Trail” with Olive Oil Sommeliers, and beauty
advisors, wine sommeliers and journalists for promoting both their own products, along with
the olive oil life as a new standard for a quality life.
Local “Mascots” also gathering from domestic growing area.
Talk Show by Karen Michibata, Olive Ambassador 2013.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
9
Talk Show by “Olive Oil Guy”, Osamu Jinguji,
famous RockMusician and Olive Oil Master
Sommelier, among many other speakers.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
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OLIVE
MARCHE
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
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OLIVE MARCHE
Exhibitors were from not only in Japan but from Greece, US, Lebanon and other countries.
In Marche, Wine, Personal Cares, Nursery, Craft Works and Chips fried by Olive Oil, Yogurt,
as well as olive oil from over 15 countries. Indeed, this is one of the largest OLIVE
FESTIVAL in nation.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
12
International Olive Symposium
Symposium provided the most updated industrial information to Japanese distributors,
producers and journalists. Over 60 participants with 16 guest presenters exchanged
the view how the olive oil quality should be promoted and communicated to consumers.
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
13
International Olive Symposium Presenters TOM MUELLER, Author of the “Extra Virginity”
LIZ TAGAMI, Olive Oil Journalist, Marketing Consultant
HIDEAKI SHIBATA, Chief Researcher, Kagawa Prefecture Olive Research Laboratory
IKUO KABASHIMA, Governor, Kumamoto Prefecture
NOBUYUKI IDE, General Manager, Kyudenko Company
PAUL MILLER, President, Australian Olive Associations (AOA)
ALEXANDRA KICENIK DEVARENNE, Director, Extra Virgin Alliance (EVA)
RICHARD GAWELL, Panel Leader, Australian Governmental Tasting Panel
AKIFUMI MIKAWA, Mayor, Kunisaki City, Oita Prefecture
ANTONIO GIUSEPPE LAURO, Panel Leader, Calabria, Italy
SANTIAGO BOTAS, Chairman, The International Bulk Oil Convention, Spain
LEANDRO RAVETTI, Agronomist and Researcher, Modern Olives, Australia
RHEA SPYRIDOU, Journalist, Greece
AHMET ERTUR, Panel Leader, Olive and Olive Oil Promotion Committee, Turkey
AGUSTI ROMERO, Panel Leader and Agronomist, Catalonia, Spain
TOSHIYA TADA, Chairman, OLIVE JAPAN and the Olive Oil Sommelier Association of JAPAN
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
14
Joint Marketing/Promotion Program with
Futako Tamagawa RISE
Futako Tamagawa RISE Shopping Center is newly developed mall which opened in
March 2011. There are over 160 stores and restaurants, a department store and high
end supermarket gathered in one place. The average number of guests is over
60,000 on weekdays, and over 100,000 on weekends. OLIVE JAPAN exhibitors
effectively can reach those core customers. RISE Shopping Center actively promotes
OLIVE JAPAN before and during the two day event with tastings, store displays, a key
word rally for kids, and more! The 2013 event drew 170,000 visitors.
- Key Word Rally for kids -
- OLIVE JAPAN 2013 Main Venue Futako Tamagawa RISE Shopping Center -
会場
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
15
PR Mobilization
In order to announce the Event and Competition, various “Media Mix” strategy was
conducted. Paid-publicities on the major industrial magazines, newspapers and
official brochures/posters distributed around the venue and exhibitors spots.
On TV, the key broadcasting center TBS introduced in its morning show with Karen
Michibata, Olive Ambassador 2014, and other major broadcasting station also had
a special program focused on OLIVE JAPAN competition.
2012 Turnout: over 50,000 people over 2-day Period
2013 Turnout: over 170,000 people over 2-day Period
2014 Forecast: over 200,000 people over 2-day Period
Official Brochure (B5/ full color 15,000 copies distributed)
Official Posters (B1/ full color 1,300 copies distributed)
Brochures and Posters displayed/distributed at the Venue and each exhibitors locations
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
16
Select Examples of Media Coverage
In addition to coverage in Japan, Olive Japan reaches media
in the US, Spain, Italy and elsewhere in the Olive Oil world
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
17
Questionnaires to Exhibitors after the Event
The Questionnaires sent to the exhibitors after the OLIVE JAPAN 2013 event. The Summary
of the questionnaires is as following:
(Questionnaires answered by 38 exhibitors among total 49 exhibitors the questionnaires sent)
◎ Were you satisfied exhibiting at the OLIVE
JAPAN 2012, Olive Marche ?
〇 YES 97.0%
◎ Did you enter the competition ?
〇 YES 48.0%
◎ “Olive Marche” of OLIVE JAPAN 2013 was a 2
day event, do you think 2 days are enough long ?
〇 YES 100.0%
◎ How much did you sell of your products/services ?
〇 Average \281,000.
(top sold \1,205,000.)
◎ Do you want to exhibit in next year ?
〇 YES
98.0%
Copyright © 2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan. All rights reserved.
18
Organizer Profile
Association Name
: The Olive Oil Sommelier Association of JAPAN (OSAJ)
Founded : July 1st, 2009 Capital
: Trust Fund pooled by Founders and Associates
Address :
3-4-1, Kyobashi, Chuo-ku, TOKYO 104-0031, JAPAN
℡. +81 (0) 3−3271−0808 FAX +81 (0) 3−3272−8755
Chairman : Toshiya Tada (a member of JOCS)
Directors : Tsukasa Yoshimura
Tomomi Endo
Association Members:
approx. 800名 (as of September, 2013)
16 Olive Oil Master Sommeliers
200 Olive Oil Sommeliers
800 Junior Olive Oil Sommeliers
Web: http://www.oliveoil.or.jp
contact: [email protected]
“The Olive Oil Sommelier Association of Japan”
Japan” and its logo, “OLIVE JAPAN”
JAPAN” and its logo, and
“Olive Oil Sommelier”
Sommelier” are all the authorized trademarks registered. The Olive Oil Sommelier
Sommelier
Association of Japan holds any rights for those names and trademarks.
trademarks.
The Olive Oil Sommelier Association of Japan (OSAJ) is one of the
the founder member
of EXTRA VIRGIN ALLIANCE
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
19
The OLIVE JAPAN event is held on the last week of April every year.
OLIVE JAPAN 2014 is April 26 and 27.
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
20
APPENDIX
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
21
OLIVE JAPAN 2013
The 2nd International Extra Virgin Olive Oil Competition
9 PREMIER MEDAL WINNERS
Italy
Italy
Italy
Portugal
Portugal
Spain
Spain
Spain
Spain
Azienda Agricola Contessa Elena
Azienda Agricola Villa Zottopera Soc.Agr.a.r.l.
OLEIFICIO TORCHIA F
GALLO WORLDWIDE
GALLO WORLDWIDE
ALMAZARA DE MUELA S.L.
ALMAZARAS DE LA SUBBÉTICA
ARODEN S.A.T.
Pagos de Familia Marqués de Griñón
L'arte dell'Olivo
Yakuryo Kaihatsu
Marujyu
Su Korni
L'arte dell'Olivo Tuscany
Villa Zottopera
OLIO TORCHIA
GALLO COLHEITA LUAR
GALLO RESERVA
MUELOLIVA PICUDA
RINCÓN DE LA SUBBÉTICA ALAMODA
CLADIVM
Oleum Artis
112 GOLD MEDAL WINNERS
Australia
Australia
Australia
Australia
Australia
Croatia
Croatia
Croatia
France
France
France
Greece
Greece
Greece
Greece
Greece
Israel
Israel
Israel
Israel
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Boundary Bend
Boundary Bend
Camilo Enterprises
Cockatoo Grove
Wulura
LEONI EXPORT-IMPORT D.O.O.
Olea b.b. d.o.o.
RITOSSA Olive Oil
Domaine de la Lieutenante
Viticole et Oleicole des Rives
Viticole et Oleicole des Rives
GEORGAKLIS
Jordan Olivenoel GmbH
Jordan Olivenoel GmbH
KONSTANTINA KALAMPOKA
KOSTAS AGRIGIANNIS
Kibutz Magal Olive Oil
Kibutz Magal Olive Oil
Kibutz Magal Olive Oil
Olia Ltd.
88 Italia SRL
Agricola Piromalli
ALBERTO ROMANO
az.agr.fattoria paiatici
Az Agri Biologica Americo Quattrociocchi
AZ AGRI LE CINQUE AQUILE
Az Agri Le Marsicane di Romeo Caraccio
Azienda agricola terre di pantaleo
Azienda Agricola Veglio Piero
Azienda Agricola Veglio Piero
azienda agricola villaponte
Baron Emanuele Scammacca del Murgo
Cesare Bianchini
Cesare Bianchini
Francesco Corigliano
FRANTOIO PRUNETI
Frantoio Pruneti Srl
Giovanni Massi
LA PODERINA TOSCANA (Davide Borselli)
LA PODERINA TOSCANA (Davide Borselli)
Oleificio Fabbri S.P.A.
Oleificio Fabbri S.P.A.
Olio Arkè e Natura di Diliberto Salvatore
Podere Il Carnasciale
Rosalia Di Caro
SCHIRALLI SRL
SCHIRALLI SRL
T. C. e Le Farnete di Enrico Pierazzuoli
TRIMARCHI DI VILLA MARCHESE
Cobram Estate Picual
Cobram Estate Classic Flavour Intensity
Camilo Maxs Blend
Cockatoo Grove
Cockatoo Grove
Farm Stone
Wulura Corregiola
CUJ OLIVE OIL & WINE
Oleum viride
Ritossa Angel Olive Oil
Vallée des Baux de Provence A.O.P.
Alphabet KK
château de Montfrin
Alphabet KK
petit château
MANI FOODS
MANI TERRA EXTRA VIRGIN OLIVE OIL
Jordan Olivenoel - nativ extra
Jordan BIO Olivenoel (organic) nativ extra
Estia Nippon
Eirini Plomariou
Vasilis Frantzolas
PELION OLIVE FARMS
Picual
Koroneiki
Coratina
Picholine-Languedoc
88 Italia - Olivo Unfiltered Extra Vergine
Extra Virgin Olive Oil Agricola Piromalli
ORTICE RISERVA
fattoria paiatici 1300
Yakuryo Kaihatsu
Olivastro
COLLINE DI FIRENZE LE CINQUE AQUILE
Olive Land
LE MARSICANE
locanda Peter Pan terre di pantaleo
Wine・Art
Robur
Wine・Art
Evento
locanda Peter Pan siculum
Murgo
DOMENICA FIORE OLIO NOVELLO
DOMENICA FIORE OLIO RESERVA
Frantoio Badia
Japan Olive Bureau Pruneti I.G.P.Toscano
Kyudenko
AVILO EVOO Antica Sorgente
Amissimo
DIAVOLOCANE
Trinite Japan
OLIO EXTRAVERGINE DI OLIVA ORO D.O.P.
Trinite Japan
OLIO EXTRAVERGINE DI OLIVA ARGENTO
Minato Shokai
Signum Fabbri / Frantoiano Tuscan IGP
Minato Shokai
Signum Fabbri / Moraiolo Tuscan IGP
Kore
Olio di Oliva 2012 Podere Il Carnasciale
Dopov
AZIENDA AGRICOLA DELIELLA
LIC
EXTRA VIRGIN OLIVE OIL CRUDO 250ml
LIC
EXTRA VIRGIN OLIVE OIL CRUDO 500ml
Big Ben
LAUDEMIO CANTAGALLO
TRIMARCHI DI VILLA MARCHESE/ B
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
22
Japan
Japan
Japan
Japan
Japan
Japan
Japan
Japan
Japan
Japan
Japan
Lebanon
New Zealand
New Zealand
Portugal
Portugal
Portugal
Portugal
Portugal
Portugal
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Tunisia
Tunisia
Turkey
United States
United States
United States
United States
United States
United States
United States
Uruguay
Agri Olive Shodoshima
Shodoshima Olive Ya
Iiji Olive
Iiji Olive
Yamasan Shoyu
Olive Park
i's Life
Kyudenko
OLIVE EN
Sorai Farm
Souju
Oliver Maki S.A.L.
Green Pasture Distributors Limited
Te Arai Olive Estate
Esporão Vendas e Marketing
Esporão Vendas e Marketing
GALLO WORLDWIDE
GALLO WORLDWIDE
RIAZOR- Azeites e Óleos VegetaisSA
RIAZOR- Azeites e Óleos VegetaisSA
ACEITES CAMPOLIVA S.L. (MELGAREJO)
ACEITES CAMPOLIVA S.L. (MELGAREJO)
ACEITES CAMPOLIVA S.L. (MELGAREJO)
Aceites el Dorado S.L
AC FUENTE GRANDE S.A.- GOMEOLIVE S.A.
ALMAZARA DE MUELA S.L.
ALMAZARAS DE LA SUBBÉTICA
Baeturia Organic
Basilippo Calidad Gourmet SL
Marujyu
CAL SABOI (Drynuts S.L.)
CASTILLO DE CANENA
CASTILLO DE CANENA
CASTILLO DE CANENA
EMILIO VALLEJO S.A
GALGÓN 99 SL
GALGÓN 99 SL
Goya en Espana
Hacienda Guzman
Minato Shokai
HACIENDA IBER S.L.
Masía el Altet S.L
Masía el Altet S.L
Masía el Altet S.L
Oleum Priorat SccL
O-Med (Venchipa S.L.)
O-Med (Venchipa S.L.)
Palacio Marqués de Viana
RAFAEL ALONSO AGUILERA S.L.
Reina
RAFAEL ALONSO AGUILERA S.L.
Reina
SCA. OLIVARERA LA PURÍSIMA
Señorios de Relleu
Sucesores de Hermanos López S.A.
Vianóleo S.L.
ISCO
HUILNORD
Huilnord Japan
Huilerie jbabli salah freres
S.S. Taris Zeytin Zeytinyagi
ENZO Olive Oil Company
Lucero Oliver Oil LLC
Lucero Oliver Oil LLC
OLEA FARM
OLEA FARM
The Olive Press
Yocha Dehe - Seka Hills Olive Mill
Agroland S.A
Shodoshima Made 100% Extra Virgin Olive Oil
Extra Virgin OliveOil - Shodoshima 100%
Iiji Olive Mission
Iiji Olive Lucca
Only Shodoshima made Organic Extra Virgin
Shodoshima made hand picked
i's Life Shodoshima Green Lemon Olive Oil
AVILO EVOO Amakusa 100% Limited Edition
1st Origin
Shodoshima Farmer's made
House Orchard Hand Picked
OLIVERS TABLE
Mill Bay
Motutira
Herdade do Esporão Selecção
Herdade do Esporão Virgem Extra
GALLO NOVO COLHEITA 2012-2013
GALLO GRANDE ESCOLHA
Paço dos Infantes
Torrejano
MELGAREJO COMPOSICION PREMIUM
MELGAREJO ARBEQUINA PREMIUM
MELGAREJO HOJIBLANCA PREMIUM
El Dorado Black Label
MOLINO DE LEONCIO GÓMEZ
VENTA DEL BARÓN
PARQUEOLIVA SERIE ORO
Baetura Carrasqueña
Basilippo gourmet
CAL SABOI PREMIUM EVOO
FAMILY RESERVE PICUAL
FAMILY RESERVE ARBEQUINA
EARLY ROYAL
VALLEJO ARBEQUINA
ORO BAILEN RESERVA FAMILIAR
ORO BAILEN RESERVA FAMILIAR
GOYA
Hacienda Guzman/Extra Virgin Olive Oil
HACIENDA IBER ARBEQUINA
Masía el Altet/High Quality
Masía el Altet/High End
Masía el Altet/Special Selection
Oleum Priorat Elixir
O-Med Selection
O-Med Arbequina
Palacio Marqués de Viana
Oro del Desierto - Arbequina
Oro del Desierto - Picual
EL EMPIEDRO
Señorios de Relleu. Coupage
MORELLANA
iO
DONIA FRUITY
Jbabli khaled
First Harvest
ENZO Meyer Lemon Infused
Manzanillo
Ascolano
OLEA FARM / FOR ME
OLEA FARM / KUMQUAT
The Olive Press
Seka Hills Arbequina
Colinas de Garzón - Corte Italiano
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
23
73 SILVER MEDAL WINNERS
Australia
Australia
Australia
Australia
Australia
Australia
Chile
Chile
Greece
Greece
Greece
Greece
Greece
Greece
Greece
Greece
Greece
Greece
Greece
Greece
Israel
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Italy
Japan
Japan
Japan
Japan
Japan
New Zealand
Portugal
Portugal
Slovenia
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Spain
Tunisia
Turkey
Turkey
Turkey
Turkey
Turkey
Turkey
Turkey
Turkey
Turkey
United States
United States
Boundary Bend
Cobram Estate Hojiblanca
Boundary Bend
Cobram Estate Premiere
Cockatoo Grove
Cockatoo Grove
Cockatoo Grove Lemon Zest
Forest Edge Farm
Forest Edge Farm
Gourmet Lovers Pty Ltd
Gourmet Lovers EVOO Infused with Garlic
Grampians Olive Estate
Yasuzukaya
Grampians Lemon Pressed Olive Oil
Agricola y Forestal Don Rafael
8 Olivos
CAMBIASO HNOS.S.A.C.
PT Herbs
Jardin De Los Andes
Agricultural Co-Op of Kritsa
JB International
EVEXIA
Bläuel Greek Organic Products
MIE PROJECT
BLÄUELMANI/OrganicExtra Virgin Olive Oil
Ekaterini Malliou
Greek Olive Oil
Etesian Gold
Aristeleon
Etesian Gold
True Premium
Evoolution (P. Bakas - T. Syriopoulos Co.) Synergy Consulting
Olive Oil Art
Evoolution (P. Bakas - T. Syriopoulos Co.) Synergy Consulting
Olive Oil Origin
OLIVE VISION - Kostas Balafas
Moria EleaDeluxe Extra Virgin Olive Oil
Manias
A (Alpha)
OLEA GROVES LTD
OLEAJUICE
OLEA GROVES LTD
OLEAJUICE (MEDIUM)
Agricultural Coop of Peza-AXION AGRO LTD
LIQUID GOLD
Sindyanna of Galilee
Sindyanna of Galilee Fair Trade
Az Agri Colognole di Gabriella Spalletti Soc. Big Ben
LAUDEMIO COLOGNOLE
Dante Sambuchi
AICOO Association
IGP TOSCANO colline Arezzo
FAVELLA S.P.A
Shodoshima Healthy Land Olive Oil Sommelier's Selection Lemon Olive Oil
Azienda Agricola Marco Tricarico
Coltivarti Organic EVOO
Mario Capanna
AICOO Association
CAPANNEUM
Olio Arkè e Natura di Diliberto Salvatore
Arkè
Az Agricola Paolo Bonomelli - Cà Rainene
Cà Rainene
San Sebastiano srl soc. agricola
San Sebastiano
VENUS 8株式会社
POPSO Blue - Salt and Pepper VENUS 8株式会社
POPSO Orange - Salt and Pepper I's Life
i's Life Shodoshima 100% made Extra Virgin
Kyudenko
AVILO EVOO Amakusa Special Blend
Yamahisa
Yamahisa House Orchard Extra Virgin Olive Oil
NZ Olive Growers & Exporters Ltd
First Drop Parmesan Infused EVOO
Casa Agricola CARM
Kyudenko
AVILO EVOO Pinta 1492
Esporão Vendas e Marketing
Herdade do Esporão DOP MOURA
Oljarna Lisjak
Lisjak Gold
ACEITES CAMPOLIVA S.L. (MELGAREJO)
MELGAREJO FRANTOIO PREMIUM
ACEITES CAMPOLIVA S.L. (MELGAREJO)
GAMA MELGAREJO
ACEITES OLIVAR DEL VALLE S.L.
Kimura
Magnorio
ACEITES OLIVAR DEL VALLE S.L.
Kimura
Akropos
Bio-oleics BelianesS.L.
EL OLIVO JAPAN
Early Harvest EVOO
CORTIJO DE SUERTE ALTA S.L.
CORTIJO DE SUERTE ALTA PICUAL ENVERO
EMILIO VALLEJO S.A
VALLEJO PICUAL
Goya en Espana
GOYA UNICO
HACIENDA IBER
HACIENDA IBER UNICO
Manuel Montes Marin
Portico de la villa
Masía el Altet S.L
Masía el Altet/Premium
Oleum Priorat SccL
Oleum Priorat
OLI PETRACOS
PLA DE PETRACOS
Olive Oil Biotech SL
Walnutolive
Pago Baldios San Carlos
FULL MOON PAGO BALDIOS SAN CARLOS
Picarandau
Algebici
POTOSI 10-FUENROBLE S.A
FUENROBLE
Señorios de Relleu
Señorios de Relleu. Alfafara
Stacey al jazira
Al jazira
ALYATTES ORGANIK EVOO
ALYATTES
ATAY HOLDING A.S
Kyudenko
AVILO EVOO Savrendare
Turgut Anadolu Yatırım Ltd. Şti. - Atilla Totoş
TUAY
MAKARON GIDA ZEYTINCILIK LTD
EARLY HARVEST EVOO Tank 1
MAKARON GIDA ZEYTINCILIK LTD
EARLY HARVEST EVOO Tank 2
NAR DOGAL URUNLER TURIZM TICARET
EARLY HARVEST EXTRA VIRGIN OLIVE OIL
Öz-Em Tıbbi Cihaz ve Aletler Gıda
ÖzEm Early Harvest Olive Oil
Öz-Em Tıbbi Cihaz ve Aletler Gıda
ÖzEm Red Pepper-Flavored Olive Oil
Öz-Em Tıbbi Cihaz ve Aletler Gıda
ÖzEm Garlic-Flavored Olive Oil
California Olive Ranch
California Olive Ranch
ENZO Olive Oil Company
ENZO Bold
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
24
OLIVE JAPAN 2013 Exhibitors for OLIVE MARCHE
Exhibitors 49 Companies / Groups Addu Mamma / AVILO (Kyudenko) / Amakusa City Olive Association / Kumamoto Parts /
Ando Olive Farm – Funaki Farm / I’S LIFE / ISCO / Lucero Olive Oil / Inoue Seiko En /
EVEXIA OLIVE OIL / Essence of Europe / Delicious Croatia / Olivee (CALBEE) /
Olive Oil Select Shop GRANCIER / The Olive Oil Shop (Shodoshima Healthy Land) /
Olive Garden / Kagawa OLIVE BEEF Association / Oliver’s Table / REINA- Oro del Desierto /
Kunisaki City Olive Association / Claris Olive / K & M / Go Premiere / Kobayashi Kei /
IMAI - GOYA / MARUJYU / Sun Olive / Jus d’Olea / Shodoshima Olive Association /
TAMA HOME / Terrace Candle / Turkish Olive Oil Doaru / NABALI OLIVE / NOSTIMIA /
Palestine Olive / VENUS 8 / Yakuryo Kaihatsu / MEIJI / Vin de Olive / NISSIN EX /
Furuuchi Kamejiro Shotem / Yuki Trading / GLOBAL LINK / Wine Shop ENOTECA /
Embassy of Tunisia / EXTRA VIRGIN ALLIANCE (EVA) / NIKKEI BP /
The Olive Oil Sommelier Association of JAPAN (OSAJ)
ADVERTISEMENTS / EVENT PARTNERS
Advertisements J-Oil Mills / AVILO (Kyudenko) / MEIJI / I’S LIFE / NIPPN – Japan Flour Mill /
ROYAL CHIE – REINA / Tokyu Real Estate / Japan Olive Bureau / IDEA Factory
Non Financial Supporters Economic and Commercial Offices - Embassy of Spain, Embassy of Greece /
Embassy of Turkey / The Olive and Olive Oil Promotion Committee of Turkey /
Embassy of Tunisia / Embassy of Jordan / Embassy of Israel /
Commercial Section - Embassy of Chile / The Italian Chamber of Commerce,
Australian Olive Association / California Olive Oil Council / UC Davis Olive Center /
Extra Virgin Alliance / American Oil Chemists’ Society (AOCS) /
Shodoshima Town Government / Kagawa Prefecture Government / Amakusa City Government /
Kumamoto Prefecture Government / Kunisaki City Government / Oita Prefecture Government
Staging Partners
FUTAKO TAMAGAWA RISE
TOKYU RAILWAY COMPANY
FUTAKO TAMAGAWA TRAIN STATION
Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
25
DIRECTORY
GENERAL PRODUCERS :
Event Organizer : The Olive Oil Sommelier Association of JAPAN (OSAJ)
(OSAJ)
・ ・ Chairman
Chairman: : TOSHIYA
TOSHIYA TADA TADA ( Chairman of OSAJ )
・ Secretary
: TOMOMI
TOMOMI ENDO ・ Secretary: ENDO ( Director of OSAJ )
・ International
ELIZABETH TAGAMI ・ International Relations: Relations: ELIZABETH
TAGAMI ( Tagami International LLC. President )
・ Event
NORIHISA YOTSUMOTO ( MASSIVE, Director )
・ Event Producer: Producer: NORIHISA
・ Art
・ Art Work: Work: KUMIKO HIRAO
・ Web
HIDEKI YAZAKI ・ Web Design: Design: HIDEKI
YAZAKI (( GAPAO Inc., President )
・ Construction
: HIROYUKI
HIROYUKI NUNO ・ Construction: NUNO ( FUJIYA Inc, Director )
・ Management Support: SEIKO FUNAHASHI Support: SEIKO
FUNAHASHI ( YOUR SUPPORT SERVICE, President )
TSUKASA YOSHIMURA YOSHIMURA ( Director of OSAJ )
・ Olive
Olive
Ambassador
2013: : KAREN
KAREN
MICHIBATA ・ 2013
MICHIBATA ( Model, Actress, Ten Carratt Inc.)
・ Olive
OSAMU JINGUJI ( Musician, REMIOROMEN OOLONG ・ Olive Oil Guy: Guy: OSAMU
OOLONG-SYA Co., Ltd. )
・ Script
: TOMOMI ENDO, NORIHISA YOTSUMOTO, AKIKO TSUCHIGAMI
・ Script: ・ Stage
AKIKO TSUCHIGAMI ・ Stage Master of Ceremony: Ceremony: AKIKO
TSUCHIGAMI ( Announcer/TV Caster, Up Front Promotion Inc,)
・ PR
:
TOSHIYA TADA ( Chairman of OSAJ ) ・ PR:
) ・ Volunteer
: KEISUKE IGARAASHI, AKO KIRITANI, YUKIE KISHIMOTO, MAKI YOSHIMURA,
・ Volunteer: YOSHIMURA,
MIKI TAKEI, MASAMI IHARA、
IHARA、NAOMI IKEZAWA, YUKI TANAKA, KUMIKO ARAI
All are Olive Oil Sommeliers
・ Guard/
Secutity: : KAZUKI
KAZUKI SHIBUYA ( TOKYU COMMUNITY Ltd. )
・ Guard/Secutity
・ Staging
MUNEHIKO SHIBUYA ( Futako Tamagawa RISE, Director )
・ Staging Partner: Partner: MUNEHIKO
FUTAKO TAMAGAWA RISE / TOKYU RAILWAY COMPANY
・ RISE
・ RISE Shopping Ceter Joint Program : MASAHIRO
: MASAHIRO MURAKAMI ( RISE SC, General Manager )
・ Special
Tokyu Railway Company, Hotel Montery Ginza,
・ Special Thanks to: to: Tokyu
Ginza, Korin Books, IDEA Factory,
TAGAMI International
OLIVE JAPAN 2013 International Extra Virgin Olive Oil Competition
Competition
・ ・ Chairman/
Chairman/ General Steward: TOSHIYA TADA Steward: TOSHIYA
TADA ( Chairman of OSAJ )
・ Chief
TOMOMI ENDO ( Director of OSAJ )
・ Chief Secretary: Secretary: TOMOMI
・ International
ELIZABETH TAGAMI ( Tagami International LLC., President )
・ International Relations: Relations: ELIZABETH
・ Judge
ALEXANDRA KICENIK DEVARENNE ・ Judge Master: Master: ALEXANDRA
DEVARENNE ( Calsthena,
Calsthena, EVA )
・ Entry
SEIKO FUNAHASHI (Your Support Services, President )
・ Entry Management: Management: SEIKO
・ Judges
: ALEXANDRA
ALEXANDRA KICENIK DEVARENNE, SANTIAGO BOTAS, AGUSTI ROMERO,
・ Judges: ANTONIO GIUSEPPE LAURO, ZACHARENIA SIGANOU, AHMET ERTUR,
RICHARD GAWELL, LEANDRO RAVETTI, MARGARET EDWARDS,
DEBORAH ROGERS, ELIZABETH TAGAMI, MARIA ELINA BUFFA, SEKIYO MIZUNO,
MIZUNO,
NAKO UMEKITA, HIDEAKI SHIBATA SHIBATA
・ Technical
・ Technical Support: EXTRA VIRGIN ALLIANCE / PAUL MILLER
・ Awards
・ Awards Ceremony: KAREN MICHIBATA, Awards Presenter / AKIKO TSUCHIGAMI,
TSUCHIGAMI, Master of Ceremony
・ Awards
KEIKO MATSUDA ( Painter ) ・ Awards Certificate Design: Design: KEIKO
) ・ Special
RISE- Tokyu Railway Company, HOTEL MONTEREY GINZA ・ Special Thanks to: to: RISE
GINZA OLIVE JAPAN International Olive SYMPOSIUM
・ ・ MC
MC: : NAOMI SCHOENBAUM IKEZAWA
・ Assistant
Assistant: : SEIKO FUNAHASHI ( Your Support Services, President )
・ ・ Simultaneous
YASUKO TAMURA / YUMIKO IWASA
・ Simultaneous Interpreters: Interpreters: YASUKO
・ Interpreter
・ Interpreter Equipment: Equipment: HISASHI HOSHINO ( Hoso Services Center )
・ Guest
TOM MUELLER, ELIZABETH TAGAMI, HIDEAKI SHIBATA,
・ Guest Speaker: Speaker: TOM
IKUO KABASHIMA ( Governor, Kumamoto Prefecture Government
Government )
AKEFUMI MIKAWA (Mayor, Kunisaki City Government )
PAUL MILLER, ALEXANDRA KICENIK DEVARENNE, LEANDRO RAVETTI,
RAVETTI,
RICHARD GAWELL, ANTONIO GIUSEPPE LAURO, SANTIAGO BOTAS,
BOTAS,
RHEA SPYRDOU, AGUSTI ROMERO, AHMET ERTUR ERTUR Copyright © 2013
2013 OLIVE JAPAN & The Olive Oil Sommelier Association of Japan.
Japan. All rights reserved.
26