MA Chinese-European Economics and Business - WiWi

IMB Institute of Management Berlin
MA
Chinese-European
Economics and
Business Studies
MA Chinese-European Economics and
Business Studies
Gaining a Profound Insight into Chinese-European Business
and Intercultural Exchange
The MA Chinese-European Economics and Business Studies (MA CEEBS)
offers you a course of studies directly concerned with the core issues for companies and institutions working in a Chinese-European business environment.
China’s rapid economic development, its integration into world economy, as
well its significance for the global economy are challenging the development
and competitiveness of companies and institutions at national and international level. In an intercultural setting, you will explore and investigate the
major factors in the economic developments in China and Europe, analysing
such aspects as trade relations and financial flows, and the social and economic
interrelations between these two regions.
The majority of the modules on the Master’s programme include a comparative
Chinese-European perspective. In addition to this cross-cultural learning and
teaching environment, the programme also includes a mandatory semester at
the Southwestern University of Finance and Economics (SWUFE) in Chengdu,
Sichuan Province, P. R. China.
Nationalities of Class 2013
Dear Prospective MA CEEBS Student,
The Chinese-European Economics and Business Studies
programme is truly an international programme, with
teaching locations in Germany and China and an international
group of students. The programme is based on the pillars
of business administration, economics and cultural studies,
including languages. It offers excellent opportunities for work
in the expanding field of international business, economics and
politics with a special focus on Europe and China.
Prof. Dr. Hansjörg Herr
Professor for Supranational Integration
Academic Director MA Chinese-European Economics and Business Studies
4+50+304
Belgium 4%
P. R. China 50%
Germany 30%
Ireland 4%
Italy 4%
South Korea 4%
Taiwan 4%
The MA Chinese-European
Economics and Business Studies
has been approved by the Berlin
government entitling the Berlin
School of Economics and Law
to grant the internationally
accredited »Master of Arts (MA)«
degree. The MA is recognised as
a qualification allowing admission
to PhD programmes and senior
civil service positions in the public
administration sector.
Academic Background of Class 2013
4+15+738
Engineering 4%
Language 15%
Management / Economics 73%
Other 8%
Accreditation
The MA Chinese-European Economics and Business Studies is accredited by
the internationally recognised quality standard institution ZEvA (Zentrale
Evaluations- und Akkreditierungsagentur Hannover).
The ZEvA rated a number of features as outstanding including the innovative
teaching methods, the intercultural learning atmosphere, as well as the inter
national student body and the compulsory semester in China.
MA Chinese-European Economics and Business Studies
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The IMB at the Berlin School of Economics and Law
Developing Leadership Competence … Together!
Together with the student body, corporate world and public sector partners, the
IMB Institute of Management Berlin creates a vibrant, applied learning environment that promotes leadership skills and self-critical reflection. We understand
leadership as choosing to accept personal, entrepreneurial and social responsibility in a global context. Quality, sustainability and respect for diversity are key
elements in the IMB curriculum and serve as the principles guiding our actions
in daily life for helping our students become responsible world citizens.
Experience Matters
The Berlin School of Economics and Law (BSEL) is one of the largest Universities of Applied Sciences in Germany offering courses in private and public
sector business administration and economics. It can demonstrate over 30 years
of expertise and has long established a profile as a leading school in business
and economics.
The IMB Institute of Management Berlin at BSEL offers different MBA and
Master programmes ranging from business to labour policy and globalization.
It’s MBA programme gains AMBA accreditation in 2013.
Berlin, a Great Place to Live and Study
Berlin is a dynamic metropolis at the heart of a reunited Germany – a great place
to be for those studying at the Berlin School of Economics and Law. Germany’s
capital city has a population of around 3.5 million and is not only a magnet
for all the major currents shaping Europe today, whether political, economic,
cultural, scientific or scholarly, but also a vibrant location, attracting people from
all over the world to stay here and contribute to the city’s life. There is no other
European metropolis where the changes shaping today’s Europe are so visible in
so many different ways – and anyone studying here has a chance to experience
these inspiring change processes at first hand and enjoy the diversity of the cultural and political events in the city.
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IMB Institute of Management Berlin
MA Chinese-European Economics and Business Studies
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Programme Structure
1. Semester
BSEL
Programme Outline
Chinese I / German I
■■ Economics
■■ Global Governance
■■ Leadership Skills, e.g. Academic Writing, Career Week,
Intercultural Training, Feedback and Self Reflection, Teambuilding
■■ Strategic Management in China and Europe
■■ Elective 1, Advanced Financial Analysis and
Corporate Finance / Finance and Accounting
The MA Chinese-European Economics and Business Studies (CEEBS) provides a springboard for a future career as a specialist or executive manager in
Chinese-European oriented business, economics and politics.
The MA programme takes two years in total. It begins in October and ends
two years later when students present their Master’s Thesis. The programme is
divided into four semesters. The first two semesters are spent at Berlin School
of Economics and Law. The third semester takes place at the Southwestern
University of Finance and Economics in Chengdu, China. The fourth semester
includes the writing of the Master’s Thesis. It can be studied in either location.
The MA programme is taught entirely in English.
2. Semester
BSEL
Chinese II / German II
■■ Human Resource Management in China and Europe
■■ International Economics
■■ Elective 2, e. g. Political Economy of Modern Capitalism,
Gender and Globalization, International Project Management,
International Supply Chain Management
■■ Elective 3, e. g. International and Asian Business
3. Semester
SWUFE Chengdu
4. Semester
SWUFE Chengdu or
BSEL
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■■ Economics in China and Europe
■■ Financial Markets in China and Europe
■■ Marketing in China and Europe
■■ Current Issues of the Chinese-European Economy
■■ Chinese / German – Level 3
Contents
The MA programme comprises three parts: the first part builds and extends
expertise in International Business and Economics, the second focuses on
Chinese-European Business and Economics, and the third is dedicated to
Cultural Studies and Language Learning.
German-Chinese
Partnership Programme
25 years ago the Berlin School of
Economics and Law (BSEL) and the
Southwestern University of Finance
and Economics (SWUFE) established
their partnership. It represents
the pioneer of international
cooperation and was one of the
first collaborations in the field of
economics. Professor and student
exchanges at both universities are
enhanced by joint research projects,
publications and conferences.
All core courses are given in a seminar style, using a wide range of case
studies, presentations and discussions to provide an in-depth review of the
material under consideration. All courses have continual assessment or end
with an exam as specified in the examination regulations (e. g. written exam,
assignment, presentation, oral exam). Course achievement is documented and
measured in credit points in line with the European Credit Transfer System
(ECTS). The entire programme is worth 120 credit points.
Leadership Skills Development and Language Learning
In the Chinese-European business environment, MA CEEBS graduates are
not only expected to have business theory expertise and know how to apply
management techniques. Today’s executives are increasingly expected to have
a broader view or economic and social development and excellent leadership
competences and language abilities as well. The Leadership Skills Development
programme and Language Learning are structured around seminars designed
to develop both the personal competences including language skills.
■■ Master’s Thesis and Oral Defence
■■ Graduation
IMB Institute of Management Berlin
MA Chinese-European Economics and Business Studies
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Graduates
Application
Entry Requirements
Jan Wiechers
MA 2012
Account Strategist
Google Inc.
Candidates are expected to have completed a university degree (BA, BSC, or
equivalent), one year of relevant professional experience (applicants without
professional experience may be admitted if they demonstrate a solid background in Economics and Business), and to have excellent English language
skills. The Admission Board will invite applicants who have submitted a
completed applicants package and meet the admission requirements to a
(webcam) interview.
Application Checklist
»I am deeply grateful to have participated in the CEEBS programme as I not
only learned a great deal academically but also personally. Living in China as
well as being in an international group with classmates from many different
backgrounds was a wonderful experience. The main focus of my studies was on
international trade and led to a sponsored thesis and internship at BASF Asia
Pacific, where I was able to use the knowledge and cultural sensitivity I gained
from the master‹s programme. Now I work at Google’s EMEA headquarter
and I still draw from the many things I learned in these two challenging and
enriching years.«
Applications can be submitted at any
time for the programme starting
in October. Applicants from nonEuropean countries should bear
in mind that it takes time to have a
visa processed (approx. 4 months).
Since the programme has a limited
number of places, we strongly advise
candidates to apply early.
▶ www.mba-berlin.de/application
All applicants have to send one completed application to the IMB in Berlin.
Applicants from the P.R. China, Hong Kong, Taiwan and Macau are also
required to send a second completed application to SWUFE Chengdu.
Zheng Zhang
MA 2012
Chongqing Electric Power
Corporation of State Grid
Corporation of China
Chongqing, P.R. China
Tuition Fees
»CEEBS is a great program which gives me an incentive to improve my skills
and brings joy to my studies. In my two years of study, I learned latest academic
knowledge as well as practical skills for my professional career and daily life. It
is also a rare platform for intercultural communication giving me the opportunity to make great friends from all over the world. I am honoured to participate
in the CEEBS program. It makes my life colourful.«
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■■ Completed and signed application form
■■ Motivation letter with a statement of professional goals and plans relating
specifically to Chinese-European aspects
■■ Curriculum Vitae/Resume
■■ Passport photograph and copy of passport
■■ Certificate of eligibility for university admission (for German candidates only)
■■ Graduation certificate and Transcript/Academic Record of BA curriculum
from your college or university
■■ References showing the type, period and appropriateness of work experience
■■ Proof of very good English language skills
APPLICATIONS WELCOMED
THROUGHOUT THE YEAR
IMB Institute of Management Berlin
The tuition fees for the complete programme total € 9,800 (subject to change),
payable in four instalments. The fees cover :
All study courses/study materials (readers/handouts and, as appropriate, books),
IMB events,
Welcome Service for international students,
Cost of registration, assessments and administration.
■■
■■
■■
■■
Because the programme has been approved as a course of further education in
accordance with §§ 25, 26 of the Berlin Law of Higher Education, tuition fees
are normally tax deductible.
Scholarships may be available on an individual basis. Please check scholarship
database at the DAAD/German Academic Exchange Service (www.daad.de) or
China Scholarship Council (www.csc.edu.cn).
MA Chinese-European Economics and Business Studies
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The Chinese Experience
SWufE Chengdu
The Southwestern University of Finance and Economics (SWUFE), located in
Chengdu, capital of Sichuan Province in China, is one of the premier universities in finance and economics in China. It is directly under the Ministry of Education and one of the top 100 universities in the nation’s 211 Project, a national
initiative to build 100 first-class universities in the 21st century. With about
23 000 students enrolled in Bachelor, Master and Ph.D. programmes, SWUFE
Chengdu is also one of the four largest universities for finance and economics
in China.
Academic Staff and Environment
The internationally renowned academics and senior researchers have all been
partners in the EU-funded AsiaLink Project which was the foundation for the
MA CEEBS. Professors, lecturers and external teaching staff have hands-on
management experience in leadership roles.
In both Berlin and Chengdu, the academic environment is supplemented by
a welcome service, intercultural training, multimedia facilities, libraries, and
research institutions designed to help students settle into the MA programme.
In addition SWUFE Chengdu also offers on-campus accommodation.
Dual Degree
On successful completion of the Master’s programme the internationally
recognised Master of Arts (MA) degree will be awarded by both institutions.
SWUFE Chengdu will confer the Chinese Master of Arts (MA) to non-Chinese
students if the following conditions are fulfi lled:
The first two semesters at the BSEL, the third semester at SWUFE
Chengdu and the fourth semester in Chengdu or Berlin have all been
successfully completed,
Students are registered at SWUFE Chengdu for the entire two years of the
programme there,
Students have passed the area studies modules and the special Chinese history
course at SWUFE Chengdu,
The Master’s Thesis is submitted in English and an abstract is submitted
in Chinese,
The Master’s Thesis is successfully defended in the oral exam in front of a
SWUFE examination board.
■
■
■
■
■
The SWUFE Chengdu Master’s degree awarded to Chinese students on the
MA programme is subject to the regulations as specified under the legal
framework in China.
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IMB Institute of Management Berlin
PuBLISHEr
The President of the
Berlin School of Economics and Law
Prof. Dr. Bernd reissert
EDITor
Petra Wieczorek
TrAnSLATIon
Andrew Boreham
LAYouT
Marc Wingenfeld
PHoToS
Andrea katheder (p. 4, 5, 11)
Presse- und Informationsamt
des Landes Berlin (p. 4)
© 2014 Hochschule für Wirtschaft
und recht Berlin / Berlin School of
Economics and Law
Invitation to contact us
Hochschule für Wirtschaft und Recht Berlin /
Berlin School of Economics and Law
IMB Institute of Management Berlin
Southwestern University of Finance and
Economics (SWUFE) Chengdu
Romana Sambo
Programme Manager
Badensche Straße 52
10825 Berlin
Germany
Xiao Hongchao
Programme Manager
55 Guanghua Cun Street
Chengdu 610074
Sichuan Province, P. R. China
Phone: +49 (0)30 30877-1405
Fax: +49 (0)30 30877-1259
E-mail: [email protected]
Phone: +86 (28) 87092378
Fax: +86 (28) 87092378
E-mail: [email protected]
www.mba-berlin.de
http://international.swufe.edu.cn
www.facebook.com/IMB.Berlin
www.xing.com/net/imbcommunity
Further information about the
MA programme (HWR Berlin)
Further information about the
MA programme (SWUFE)

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