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2015 Worksoft Customer Conference Westin Galleria Dallas ● February 23-‐26, 2015 Welcome to the 2015 Worksoft Customer Conference, the year’s leading event for business process validation, discovery, and automated testing. This year’s theme is “Winning at Change,” and the week’s sessions focus on how Fortune 1000 companies are using automation to successfully keep up with the phenomenal pace of change in today’s enterprise landscapes. Automation is the new industry standard! Join us to explore industry themes on technology risk mitigation, accelerating IT projects, moving to the cloud, new organizational structures such as testing centers of excellence, and much more. Take advantage of time with Worksoft’s product managers, automation experts, executives, and members of our partner network. Learn how companies are using automated business process validation to keep pace with rapid technology change and ensure quality and efficiency across their full range of enterprise applications – web, cloud, mobile, SAP®, and more. The conference provides a unique opportunity to network, share experiences, learn new best practices, and explore how to leverage Worksoft’s latest software advances. We look forward to seeing you here in Texas and being a part of this special event! Your Worksoft Team www.worksoft.com Page 1 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Agenda Overview Welcome Day – Monday, February 23 6:00 pm – 8:00 pm Attendee Registration, Welcome Reception and Networking: Cocktails & Hors D’Oeuvres Day 1 – Tuesday, February 24 8:00 am – 9:00 am Breakfast & Networking 9:00 am – 12:00 pm Morning General Session 12:00 pm – 1:00 pm Lunch 1:00 pm – 4:30 pm Breakout Session Tracks 4:30 pm – 5:30 pm Networking & Free Time 5:30 pm – 6:30 pm Cocktails and Hors D’Oeuvres at Oceanaire 6:30 pm – 9:30 pm Attendee Dinner & Social Event at Oceanaire Day 2 – Wednesday, February 25 8:00 am – 9:00 am Breakfast & Networking 9:00 am – 12:00 pm Morning General Session, including Customer Awards 12:00 pm – 1:00 pm Lunch 1:00 pm – 4:30 pm Breakout Session Tracks 4:30 pm – 5:30 pm Conference Wrap Up & Reception Day 3 (Optional Training Day) – Thursday, February 26 9:00 am – 4:00 pm Basic and Advanced Training Courses in the Worksoft Certify Family of Products for Automated Business Process Validation www.worksoft.com Page 2 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Session Abstracts The Path to Business Process Excellence: Automated Discovery & Automated Validation Business Process Excellence requires two things. First, companies need to understand and analyze their actual business processes in order to optimize them. Secondly, businesses need to execute well and manage change across a complex, rapidly evolving technology landscape. This means that every business process must be validated to work as needed every day. To do that, automation is essential in today's environment. Hear Worksoft's CTO explain how automated Business Process Discovery and Business Process Validation are essential platforms for achieving business process excellence. Funding and Sustaining a TCOE Across a Global Enterprise: The Kraft Story Kraft has been very successful with automation. Hear how Kraft has gained executive support, funding, and business buy-‐in for a sustained TCOE effort across the company and built on its many succcesses. The talk will cover both the management and strategy side of Kraft's experience, as well as outline their operational success factors. Kraft will share advice based on their own TCOE experiences, including how to expand into new business areas and how to justify core funding versus project by project funding. Panel Discussion: How to Accelerate Enterprise Adoption of Automation and Gain Organizational Support. The faster your company adopts automated business process validation, the faster you'll realize enormous benefits in cost savings, time savings, and quality. In this panel discussion with three Fortune 500 companies, hear how Worksoft customers have demonstrated success with automation, gained the support of their executive teams and business units, and are driving the value of business process validation across their enterprise. State of the Art in Business Process Validation: The Accenture View Automation is rapidly becoming a new industry standard in the quality assurance of enterprise systems and the end-‐to-‐end business processes that they support. Having seen many global enterprises come on board, hear Accenture’s view on the drivers for successful adoption of automation, the pace of adoption, where it’s fastest, benefits of automation, barriers to adoption and how to overcome them. Worksoft’s Technology Vision and Product Roadmap: Introducing Worksoft Analyze Join Worksoft’s Erin Burke and Jim Dugger for an overview of Worksoft’s software technology and products direction. Hear how the company is moving to automate business process discovery, and expanding the coverage, ease of use, and functionality of its products across the enterprise landscape. During the Product Overview section, you may learn about capabilities you didn’t know www.worksoft.com Page 3 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas we offered – and will want to bring home to your enterprise! But first, see them in action at the Worksoft Solution Showcase during the session breaks. Successes and Challenges with Test Automation at Dow Chemical Today Dow uses automation to ensure the quality of more than 250 business processes and systems across the enterprise, applying the full range of Worksoft solutions -‐ Certify, Impact, Business Process Procedure, and more. Hear about Dow’s challenges and their keys to success as they have reduced operational costs, delivered successful upgrades, accelerated projects, boosted the durability and quality of their test assets, and used automation to improve documentation and training for greater staff efficiency. Automate Business Process Discovery with Worksoft Analyze It's never been easier to discover, visualize, understand, and automatically document your most critical business processes. Worksoft Analyze is our new offering for automated business process discovery (ABPD). Learn how to eliminate the manual effort typical of capturing and maintaining business process knowledge, visualize your actual business processes, and focus on deeper analysis and quality business process execution. Discover your company’s actual business processes with Worksoft's new technology -‐ it’s the first step in process improvement and essential for quality assurance! We'll also tell you how your team can get started with a free trial. Southwest Airlines: Using Automation to Accelerate and Ensure SOX Compliance Like all public companies, Southwest Airlines is governed by the Sarbanes Oxley requirements for audit of internal controls, both automated and manual. At SWA there are 45 automated controls within SAP, comprising 58 different documents. Each quarter, these controls must be validated by capturing the document and comparing it to expected results. In the past, this was done manually by navigating through SAP, capturing screens in a Word document, and then distributing the results to the respective functional owners for review and acceptance. This required 40+ hours of tedious effort. SWA has automated this process with Worksoft Certify: automatically capturing screens, creating results reports, and creating emails that are distributed for verification. In addition to the benefit of time savings, the audit and compliance team value the objectivity and consistency of an automated process and the security of a PDF file that is protected from human modification. Join SWA to learn how your company can use Worksoft to meet SOX and other compliance demands. How a US Federal Agency Uses Business Process Validation to Ensure Quality Join Accenture for this detailed case study on how a U.S. Federal Government Agency has dramatically improved the quality of it web-‐based and back-‐end systems with Worksoft Certify, and the efficiency achieved in doing so. At the same time, it has dramatically improved the customer experience for millions of users and participants in this important federal program. www.worksoft.com Page 4 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Leveraging Worksoft Beyond Test Automation at Mosaic Like most Worksoft customers, Mosaic is automating 80% to 100% of the testing for all of our processes. But there are numerous side-‐benefits of the Worksoft platform. This presentation outlines three such areas: (1) Automation of labor intensive processes, such as automating the creation of new plant entities in SAP, which saves our services department an average of 4 days of manual effort per plant. (2) Test data automation to streamline the deployment of breakfixes related to contracts, orders, shipments, and billing processes for the development and QA teams. (3) Knowledge warehouse capabilities to efficiently engage and train business analysts, which will likely be the biggest long term benefit for the enterprise. How Utilities Company TXU Increased Enterprise Application Quality with Automation Join TXU as they detail their successful transition from using an offshore vendor and a legacy testing tool (QTP) to using experienced, on-‐site TXU employees to manage hundreds of automated end-‐to-‐end-‐to-‐end tests with Worksoft Certify®. Hear how this helped TXU achieve faster execution of standard testing activities and conduct on-‐demand regression testing to improve overall quality and increase coverage of critical business processes. Learn about their challenges and success factors, including how they transitioned responsibilities onshore, trained a dedicated team, and prioritized which business processes to validate with Worksoft Certify. End-‐to-‐end BPV for Enterprise Apps: Maximo, Workday, Salesforce, Manhattan & more Your enterprise landscape relies on dozens or even hundreds of enterprise systems, beyond SAP. Learn how Worksoft Certify can be used to validate all of them as well as the interfaces between them. This session will explain how companies are ensuring quality execution of business processes across their entire application landscape. www.worksoft.com Page 5 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas How Verizon Used Test Automation to Accelerate Their SAP Implementation Learn how Verizon used test automation to accelerate two successive SAP convergence projects. Learn how they executed end-‐to-‐end testing to reduce cycle times by 35%, save time with streamlined and reusable test scenarios, and improve business process quality and coverage. Explore how Verizon used automated business process validation to effectively execute end-‐to-‐end testing early in the project. This significantly reduced three traditional testing cycles to two and enabled early detection of defects. 45% of the overall testing scope was automated in less than 90 days! Also, learn how to reduce manual effort and improve staff efficiency. For example, Verizon was able to execute automated test scenarios in 1.5 hours vs. 40 hours when done manually. Finally, the session covers how Verizon developed plans to maintain high quality business process execution during a major SAP implementation – to ensure business operations and users are not adversely affected during a consolidation, migration, or upgrade. How a National Food Retailer Achieved Important Cost and Time Savings with Automation Join Cognizant for a detailed case study review of this large, national food retailer – with over 1000 supermarkets and health care stores – and how the company dramatically improved end-‐to-‐end business process quality, reduced costs, accelerated new technology deployment, and saved staff time with automated business process validation. How to Put in Place Effective Measurement, Metrics, and Reporting of BPV Demonstrating progress and results can be enormously beneficial in motivating your organization to adopt automation enterprise-‐wide. Learn how the most successful customers are generating and reporting metrics of quality improvements, defect reduction, business process coverage, levels of automation, and the value of automated end-‐to-‐end business process validation in time and cost savings. Best Way to Validate Web and HTML Apps The complexity and dynamic nature of browser-‐based technologies make effective testing difficult. Not only do companies need to ensure the quality of processes executed in one browser, but there is also an increasing need to test business applications across multiple browsers, including IE, Firefox, Safari, and Chrome. SAP's recent introduction of SAPUI5 for browser-‐based app development is also driving this complexity and the need to test and deploy apps quickly. This session will describe in detail how automated business process validation is used to ensure quality across all Web and HTML applications. Maximizing the Value of Your Testing Center of Excellence For some companies a testing center of excellence is the best way to ensure end-‐to-‐end business process quality. Learn how to give your TCOE initiative the best chances of success in enterprise adoption. The talk will cover Worksoft’s quality test management framework (QTMF) approach to www.worksoft.com Page 6 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas test maturity, as well as survey best practices in organization, governance, project selection, and internal communications as you launch your initiative. Got SolMan, HP-‐QC, or RQM? How to Get the Most From Your ALM Platform with Certify Worksoft Certify works well with your existing investment in ALM platforms! Learn how many companies have successfully use Worksoft Certify with their ALM systems to create a complete end-‐to-‐end functional testing solution. This session will provide an overview of what's new and what you can achieve through Worksoft's integration with SAP Solution Manager, HP Quality Center, RQM, as well as up-‐and-‐coming platforms like JIRA. How to Improve Performance Testing Within Your Organization Performance testing is a critical aspect of nearly every software project. Learn how companies are leveraging Certify Performance – Worksoft’s proven technology bundled with expert services -‐ to improve end-‐user response times, application availability and overall reliability. Understand how SAP will perform before a change is put into production with the ability to automatically execute virtual load tests to validate capacity and response times, simulate concurrent user actions, and integrate directly with SAP. www.worksoft.com Page 7 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Day 1 -‐ Tuesday, February 24, 2015 General Session: 9 AM -‐ Welcome Remarks Jim Kent, CEO, Worksoft 9:15 AM – The Path to Business Process Excellence: Automated Discovery & Automated Validation Shoeb Javed, CTO, Worksoft 9:45 AM – Funding and Sustaining a TCOE Across a Global Enterprise: The Kraft Story Lori Etelamaki, Kraft 10:30 AM – Worksoft Solution Showcase 11 AM – How to Accelerate Enterprise Adoption of Automation and Gain Organizational Support Customer Panel Discussion, hosted by Toby Cappello, VP, Worksoft 12:00 PM – Lunch 1:00 PM -‐ Breakout Sessions: Business Track Room: Dallas 1 1 PM 2 PM 3 PM 3:30 PM Technology Track Room: Dallas 3 Successes and Challenges with Test Automation at Dow Chemical Southwest Airlines: Using Automation to Accelerate and Ensure SOX Compliance SOLUTION SHOWCASE Got SolMan, HP-‐QC, or RQM? How to Get the Most From Your ALM Platform with Certify End-‐to-‐End BPV for Enterprise Apps: Maximo, Workday, Salesforce, Manhattan & more Leveraging Worksoft Beyond Test Automation at Mosaic Best Way to Validate Web and HTML Apps SOLUTION SHOWCASE 4:30 PM – 5:30 PM Networking & Free Time 5:30 PM – 9:30 PM Cocktail Hour & Attendee Dinner at Oceanaire www.worksoft.com Page 8 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Day 2 -‐ Wednesday, February 25, 2015 General Session: 9 AM – The Worksoft Technology Vision and Product Roadmap: Introducing Worksoft AnalyzeTM Jim Dugger and Erin Burke, Worksoft 10 AM – Worksoft Solution Showcase 10:30 AM – State of the Art in Business Process Validation: The Accenture View Paul Downes, Accenture 11 AM – Maximizing the Value of Your Testing Center of Excellence Mark Summers, Worksoft 11:30 AM – News from Worksoft Services: The New Worksoft Certification Program, HealthChecks, and 2015 Customer Awards! Toby Cappello, Vice President, Services, Worksoft 12:00 PM – Lunch 1:00 PM -‐ Breakout Sessions: Business Track Technical Track Room: Dallas 1 Room: Dallas 3 1 PM How Verizon Used Test Automation to How to Improve Performance Testing 2 PM 3 PM 3:30 PM Accelerate Their SAP Implementation How Utilities Company TXU Increased Enterprise Application Quality with Automation SOLUTION SHOWCASE Within Your Organization Automate Business Process Discovery with Worksoft Analyze How a US Federal Agency Uses Business Process Validation to Ensure Quality How a National Food Retailer Achieved Important Cost and Time Savings with Automation SOLUTION SHOWCASE 4:30 – 5:30 PM Conference Wrap Up, Raffle & Reception Join this open-‐mike Q&A with Worksoft Product Managers, Consultants, and Executive Management Team to formally wrap up the Conference www.worksoft.com Page 9 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Worksoft AnalyzeTM Free Trial Stop by to get hands on with Worksoft’s new solution for automated business process discovery (ABPD) – Worksoft Analyze! It’s the best way to visualize your portfolio of Worksoft Certify® automation assets. Getting started is easy, because it’s all cloud based. Our staff can help walk you through it hands on at the booth in the Dallas Foyer. Worksoft Solution Showcase During our 30 minute session breaks, grab a cup of coffee and join a Worksoft expert in our Showcase area for demos and discussion on: • Worksoft Analyze • Worksoft Certify • Worksoft Performance “Ask the Experts” & Worksoft Certification Here’s your chance! Stop by the Worksoft Booth anytime in the Dallas Foyer and ask our Worksoft experts in automated business process validation your most burning questions. If they can’t answer your question, they will find someone who will! Interested in building your credentials and demonstrating your expertise? Learn more about Worksoft’s new Certification Program, and how you too can become “Worksoft Certified.” www.worksoft.com Page 10 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Day 3: Optional Training Day – Location: Room – Austin 1 & 3 Thursday, February 26, 2015, 9 AM to 4 PM Advanced Technical Training Knowledge, Lessons Learned, Tips & Tricks from Worksoft Experts Track 1: Worksoft Certify Basics -‐ Condensed Training Audience: Clients who are new to Worksoft Certify or have been using Certify without formal training. This training will cover the core Worksoft Certify product. The Certify Basics class is normally a 2-‐day class. We will be covering as much of this material as time allows in a single day. The course is not intended to replace the full 2-‐day class but will offer a very good foundation. • If you are the primary Certify point person at your site, this class will give you an edge when scheduling full training for your team. As a knowledgeable user you will be able to better prepare the team and guide Worksoft trainers toward tailoring on-‐site classes to fit your team needs more precisely. • If you have been using Certify without formal training, this class should give you some ‘aha’ moments -‐-‐ when we show you the easiest ways to use Certify for challenging, real-‐world tasks. Track 2: Advanced Technical Training and Certification Knowledge, Lessons Learned, Tips & Tricks from Worksoft Experts Audience: Clients who are experienced in using Certify and want to further their knowledge. This deep-‐dive expert training will cover a variety of advanced topics: What’s New in Worksoft Certify® Worksoft Certify developers are continuously adding new functionality to the solution. Even if you have been reading patch release notes diligently you have probably missed some of the new features. This session reviews new functionality in detail and references the release in which it was introduced. Worksoft Certify for Web-‐Related User Interfaces You may be an experienced Web interface user or you may be completely new to the use of Certify for Web interfaces. Many of our customers initially focused on SAP GUI in their implementation and are now ready for Portal. This segment will cover new capabilities in the Web interface, how and when to use Silverlight and other techniques that make testing Web applications significantly easier. www.worksoft.com Page 11 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Deep Dive into Conference Questions During the conference you will see many Worksoft and Customer presentations with valuable ideas. At this point in the week you probably have questions and want to learn more. This segment will give you an opportunity to cover any topics of interest including all Worksoft products such as Certify Impact, Certify Data, Certify BPP, Certify Capture and ALM platform Integration, as well as Execution Manager. Build Your Professional Credentials: Worksoft Certification Testing For those attendees interested in building their professional credentials and demonstrating their Worksoft expertise through a professional certification, a Worksoft Certification Test will be administered at the end of the day. Study materials will be provided prior to the Conference for those interested. Note that normally there is a fee for Worksoft Certification, but for Conference attendees the Certification fee is waived. Hope to see you there! www.worksoft.com Page 12 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Special Conference Event: Cocktails, Dinner & Entertainment Tuesday, February 24, 5:30-‐9:30 PM at Oceanaire, located on Floor 1 at the Westin entrance www.worksoft.com Galleria Hotel & Conference Center Page 13 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Event Registration To register for the 2015 Worksoft Customer Conference please use the registration link here: https://www.worksoft.com/events/2015-‐worksoft-‐customer-‐conference-‐dallas-‐texas Event pricing is designed so that you can bring your whole team. The conference fee (Days 1 & 2) for individuals is $399, and if you bring four or more attendees from your company, any additional registrants from the same organization receive a discounted rate of only $199 each! For the optional training day on February 26 (Day 3), the additional fee is $500 per person. Registrants from companies that are not current Worksoft customers will require approval to attend: • For partners or prospective partners, please contact Paul O’Brien ([email protected]) • For operating companies that are prospective customers, please contact your Worksoft regional sales director. For any questions, please contact Christie Lindstrom at +1-‐972-‐993-‐0423 [email protected] The Westin Galleria Dallas The Westin Galleria Dallas has just what you’ve been craving no matter how you choose to indulge. From the moment you arrive, you’ll experience our commitment to delivering a complete sense of renewal — what you do next is up to you. Located inside the renowned Galleria Dallas shopping complex, The Westin Galleria Dallas gives you access to more than 200 shops, restaurants and attractions. Room Reservations Use the following link to take advantage of our discounted hotel room rate: https://www.starwoodmeeting.com/StarGroupsWeb/booking/reservation?id=1403194639&key=215F6
656 This rate is only available until February 4th and availability may be limited. Westin Galleria Dallas 13340 Dallas Parkway Dallas, TX 75240 (972) 934-‐9494 For reservations by phone, please be sure to mention you are with the 2015 Worksoft Customer Conference so that you will receive the discounted rate. www.worksoft.com Page 14 As of February 3, 2015 2015 Worksoft Customer Conference Westin Galleria Dallas Transportation Getting to the 2015 Worksoft Customer Conference is a direct flight from most major U.S. and International cities into nearby Dallas-‐Fort Worth International Airport (DFW), as well as Dallas Love Field (DAL). To get to the hotel from DFW airport, consider: • Taxi – Approximately $45 • Rental Car Parking: • Free overnight self-‐parking • $26 (plus tax) per day for overnight valet parking About Worksoft Inc. Worksoft® is a leading global provider of software for automated business process validation (ABPV) and automated business process discovery (ABPD). Fortune 1000 companies use Worksoft’s top ranked on-‐
premise and cloud-‐based solutions to innovate faster, lower technology risk, reduce costs, improve execution quality, and deeply understand their real end-‐to-‐end business processes. Blue-‐chip companies across all industry sectors choose Worksoft to validate web, cloud, mobile, and dozens of other enterprise applications, including SAP®. For more information, contact Worksoft at +1-‐972-‐993-‐0422 or visit www.worksoft.com www.worksoft.com Page 15 As of February 3, 2015

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