Task-based Manual ( UT_PEG)

Manual with Marketing
Yamagata Intech (Shanghai) Co., Ltd.
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
Introduction of Yamagata
Global Offices
JAPAN
EUROPE
CHINA
YAMAGATA (Wuxi) Co., Ltd.
Wuxi 2002~
ISO9001, ISO14001
YAMAGATA (Xiamen) Co., Ltd.
Xaimen 1999~
ISO9001, ISO14001
YAMAGATA (Guangzhou) Co., Ltd.
Guangzhou 2003~
YAMAGATA (Hong Kong) Co., Ltd.
Hong Kong 2000~
Dongguan (Joint venture with local company)
1999~
YAMAGATA INTECH (Shanghai) Co., Ltd.
Shanghai 2002~
(ISMS ISO27001)
Shaoxing 2003~
Dalian 2004~
EAST ASIA
JAPAN
YAMAGATA Corporation
Yokohama 1906~
Corporate functions
YAMAGATA INTECH
Tokyo 1983~
Offices : Wako, Yokohama, Nagoya,
Osaka, Miyazaki
YAMAGATA JAPAN Corporation
Fukushima 2010~
Functions : Production, Kitting,
Distribution center
KOREA
YAMAGATA KOREA Inc
Seoul 2013~
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
SOUTHEAST ASIA
YAMAGATA EUROPE
Belgium (Gent) 1998~
YAMAGATA (SINGAPORE) Pte. Ltd.
Singapore 1989~
Bratislava(Slovakia) 2008~
YAMAGATA (SLOVAKIA) s.r.o.
Surany (Slovakia) 2008~
YAMAGATA (MALAYSIA) Sdn. Bhd.
Nilai, Penang 1991~
ISO9001, ISO14001
YAMAGATA INTECH (MALAYSIA) Sdn. Bhd.
Kuala Lumpur 2010~
ISO9001, ISO14001
YAMAGATA (THAILAND) Co., Ltd.
Bangkok 1995~
ISO9001, ISO14001
YAMAGATA VIETNAM Co., Ltd.
Hanoi 2005~
ISO9001, ISO14001;
GP 4.0 Eco Partner Certificate (Samsung);
LG Certificate on Quality and Environment
YAMAGATA SOLUTIONS VIETNAM Co., Ltd.
Hanoi, Ho Chi Minh 2012~
USA
YAMAGATA DOCUMENT SOLUTIONS
AMERICA Inc.
San Diego 2010~
INDIA
YAMAGATA PRINT SOLUTIONS
(Chennai) Pvt. Ltd.
Chennai 2007~
YAMAGATA PRINT SOLUTIONS
(New Delhi) Pvt. Ltd.
New Delhi 2012~
3
Core Business
JAPAN
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
4
New Manual Style with Marketing
Task-based Manual ( UT_PEG)
New Manual Style
Today, world is becoming Multiple
functions society
To touch the Product
「To understand the basic function
but can not use clearly・・」
To read paper manuals
「To find the article to understand but ...
I don’t have a manual
can not find the manual」
I can not understand exact
what i want
To ask the person who have knowledges
「easy to understand」
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
Why i can understand
easily?
6
New Manual Style
To find the answer from independent research to create new manual style
Nobody don’t want to read manual
Users purpose just to use the products
Knowledgeable person is not always beside you
We think Manual must be always beside users and attend
to every need
We create the new style manual which direct to connect product.
We strongly believe that this manual method change want become can
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
7
Manual Environment
Manufacture view
UT_PEG
YAMAGATA view
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
Users view
8
Manual Environment
User Task-based Platform for Embedded Guidebook.
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
9
Manual Environment
Feature of UT_PEG①
Table of Contents
Task-Based Manual
Contents
Can not
find…
？
Index
Easy to find the contents from Index but can
not find exact what user want.
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
10
User-Task based Manual（UT_PEG）
Manufacture view to Users view. To developed New Manual standard
YAMAGATA offer New digital manual style
Built-in Type UT_PEG
Internet ( Mobile Phone）Type UT_PEG
How to use ○○
Search
contents[want to ~~] change to segmentalize User-Task
To use Natural languages for article to explain how to use with search engine
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
11
Case Study
Case
UT_PEG Structure
Searching
User Task
Contents
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
13
Case
Music Player
Release Date
• Oct. 2010
ユーザーの検索語彙
Operation
Status
ID
Improvement
Results
• Improve the feature and
function of the product.
• Improve the customer
satisfaction.
• Decrease the call center cost.
1
3
133
2
70
59
40
53
4
19
52
124
97
140
94
11
69
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
削除
消去
音楽,削除
曲,削除
消す
サンプル,削除
曲を消す
音楽,消す
曲削除
音楽,消去
曲の削除
見出し語1
音楽の削除
音楽を取り込む
曲を削除
音楽を取り込む
サンプル曲,削除
ジャケット写真を取り込む
音楽の消去
音楽を取り込む
音楽を消す
曲,消す
ビデオを取り込む
全曲削除
写真を取り込む
内蔵,削除
アクセサリーについて
ウォークマン,削除
歌詞データを購入する
サンプル,消去
パソコンから取り込んだ音楽を削除
する
再生できるビデオファイルについて
歌詞を表示する
曲をブックマークに登録する
充電する
サンプルコンテンツを削除する
声を録音する
プレイリストについて
高音質で録音する
当該語彙での検索回数
合計
全検索回数
322
3651
4月度
1,614
1,556
1,791
1,441
1,240
892
917
864
3月度
1,953
1,906
2,459
1,838
1,633
1,162
1,179
1,265
894
1,103
148
24
15
13
13
7
7
8
6
5
4
2月度
3
2,006
3
1,923
2
2,683
2
1,913
2
2
1,690
2
1,241
2
1,209
1
1,316
1
1,177
788
714
763
705
888
707
705
597
1,079
991
939
928
1,134
904
806
719
1,154
1,014
1,003
920
1,149
1,034
955
824
share
8.8%
1月度
3,801
3,650
4,461
3,468
2,771
2,119
2,076
2,233
12月度
2,754
2,610
1,837
2,437
1,472
1,357
1,306
1,218
11月度
1,513
1,500
10月度
814
754
1,233
854
687
753
576
688
369
425
401
272
1,971
1,068
496
228
1,831
1,710
1,748
1,755
2,233
1,694
1,531
1,459
1,001
1,085
982
1,124
887
950
796
869
612
676
566
583
284
375
382
285
606
440
530
341
240
305
14
Manual Trending
Mobile Embedded Manual
Start
Cover
Mobile
M
Drag
Start
Scroll
Cover
Mobile
Call
Functions
M
© 2013 YAMAGATA INTECH SHANGHAI Co., Ltd. All rights reserved
15

Download Report