Head of ARP Brand. ARP Europe.

Originating from Switzerland, with a strong IT heritage of over 25 years, ARP Europe satisfies all customer
technology needs, irrespective of the office size and customer type. ARP is a customer company and a single
source IT Company with competencies ranging from Client and Printing Management, Mobility up to Security.
We reduce the hassle purchasing IT, by offering personal and digital interaction, through our personalisation,
content strategies and fully optimised online-shops. Customers expect ARP to make their IT business work,
offering the ability to maintain or grow business at reduced costs. And we do, because IT's easy ! ARP has a
European footprint across Switzerland, Germany, France, Netherlands, Austria and Belgium and along with
our parent holding Bechtle AG, we have global alliances with a local touch.
As team reinforcement, we are searching, effective immediately, a/an
Head of ARP Brand. ARP Europe.
The Head of ARP Brand Europe will be accountable for the value proposition, strategy and
go-to-market of our own brand. You will lead your business unit as a regular trading brand
from portfolio development, sourcing, pricing, marketing and supply chain as well as strategic brand initiatives. All in close cooperation with our corporate ARP functions, our local
European business units, colleagues within Bechtle AG and external partners.
Ramón Roumans
President ARP Europe
ARP Brand differentiates us
from the competition.
Do you have what it takes?
Your Role
Driving strategically and operationally our own brand business unit, up to a level where it
creates customer loyalty, building our brand equity and thus creating a competitive advantage for our commercial B2B channel, as well as for our public office customer segments.
Your Responsibility
ARP Brand exists in 3 divisions; IT Portfolio, Promotional Products and ARP Supplies. The
brand has all the means to be an attractive alternative to regular OEM brands, as it creates
value for its internal and external customers.
You will be working successfully across Europe (our business units and partners) as well as
Taiwan (our purchase office) to deliver the agreed objectives.
In your go-to-market plan, you have multiple sales channels, from account management and
printed media in combination with our differentiating online platforms and external cooperatives, at your disposal.
Your background, together with our customer portfolio and its insights, will allow you to
continuously identify optimization. With regards to this portfolio, its pricing, marketing and
supply chain, you will constantly exceed customer expectations and build trust.
Your Team
We have a talented group with purchasers, product and promotional managers, as well as
quality assurance and customers service associates across Europe and our Switzerland
branch. Your location is open to discussion and does not apply only to Switzerland.
You report
Directly to the President ARP Europe.
Your Application
Please send your application either per e-mail to [email protected]
or to ARP Europe AG, Birkenstrasse 43b, CH-6343 Rotkreuz.
Our Ms Claudia Faria (phone +41 41 799 08 96) is looking forward to
making contact with you.
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ARP Europe AG | Birkenstrasse 43b | CH-6343 Rotkreuz
www.arp.ch

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