Newsbrands indicator

NEWSBRANDS INDICATORS
Evolution of Total Dailies NL + FR in Belgium *
Audience evolution Total Brand
CIM 2012-13 V1
CIM 2012-13 V2
jun 2012 - may 2013
jan - dec 2013
in 000
in %
in 000
CIM 2013-14 V1
jun 2013 - may 2014
in %
in 000
in %
evolution
Total reach
7.880
82,8%
7.806
82,0%
7.814
81,6%
+ 0,1 %
Daily reach
5.249
55,1%
5.199
54,6%
5.166
53,9%
-0,6 %
Paper
4.391
83,7%
4.345
83,6%
4.154
80,4%
-4,4 %
Digital paper (pdf, apps)
159
3,0%
127
2,4%
231
4,5%
+ 82,0 %
Web+Mobile
699
13,3%
727
14,0%
781
15,1%
+ 7,3 %
share
share
share
Platform evolution
Platform
Paper
Digital paper (pdf, apps)
Web+Mobile
200
180
160
Source CIM
Definition
Q4.13-Q3.14 **
Total circulation
Q4.13-Q3.14 **
Total circulation
Av. Q1 2015
Unique Browsers***
Average day
evolution versus
2014 Q4
1.229.191 copies
71.405 copies
3.813.133 browsers
prev Quarter prev Year
-0,9 %
-3,3 %
+ 5,4 %
+ 37,5 %
+ 10,2 %
+ 23,7 %
evolution index (1-jan-2013 = 100)
Pdf+Apps
Web + Mobile
140
120
Paper
100
80
01 02 03 04 05 06 07 08 09 10 11 12 01 02 03 04 05 06 07 08 09 10 11 12 01 02
2015
2013
2014
* Titles concerned : L'Avenir, De Morgen, De Standaard, De Tijd, Dernière Heure, L'Echo, Gazet van Antwerpen, Grenz-Echo,
Het Belang van Limburg, La Libre Belgique, Het Laatste Nieuws, Het Nieuwsblad, Le Soir, Sudpresse
** Data of print and pdf/apps are averages over 1 years. Ancherpoint is the middle of the period, last semester is extrapolated
*** Sum of the unique browsers of the individual titles. Starting February 2015 it also includes (mobile) applications.
Updated : 13/03/2015
01 02
2015
3/03/2015

Download Report