Media Data English

medIa data 2015
Real Luxury Inside
The Publishing Group Deluxe stands for boundless luxury and
lifestyle at the highest level. The high-quality magazine focuses
specifically on a target group that has an exceptional affinity
with luxury. The successful concept of an individual Deluxe
Magazine undertakes contemporary themes in the fields of
fashion, lifestyle, beauty and trends, travel and enjoyment and
art and design to the highest standards for extremely demanding
readers. The magazines are released one to four times a year
and are dedicated exclusively to up-market lifestyle. All of the
publishing group‘s publications are released in the language of
the relevant country, in English and to a large extent in Russian
or partly Arabic. The magazines offer an exquisite platform
for business and high-quality leisure activities and lifestyle in
exclusive hot spots around the world. Publishing Group Deluxe
sets the standards in the field of luxury.
Distribution
Sales and distribution by means of top partners from upmarket
hotels and restaurants, exclusive city centre stores, art galleries
and auction houses, private jets, airport VIP lounges and the
general aviation centre allows us to have direct communication
with this target group which has an exceptional affinity with
luxury. Our channels of distribution are not just national, but
international and contribute to the magazines‘ success. Some
Deluxe Magazines are also available from select magazine
retailers.
Premium Locations
Hotels
UHNWI Mailings
target group
As a successful media business, we have set ourselves the goal
of communicating with an extremely exclusive and demanding
target group: Ultra High Net Worth Individuals (UHNWIs). The
term UHNWI was coined in the banking sector and can be de-
fined as: Persons with investable assets of at least 30 million
US dollars, excluding personal assets and property such as
one’s primary residence, collectibles and consumer durables.
Ultra High Net Worth Individuals comprise the richest people
in the world and control a disproportionate amount of global
wealth. Ultra high net worth is generally quoted in terms of liquid assets over a certain figure. The exact amount differs by
financial institution and region. The number of richest people
has increased in recent years, and they have grown even richer. A 2011 study on UHNWIs by Forbes Insights and Societe
Generale found that the biggest growth in numbers of the
mega-rich was in the emerging economies, specifically in the
BRIC nations of Brazil, Russia, India and China. China and
Russia had more than 200 billionaires in their ranks.
Through direct sales at the best locations, we attract expats,
tourists or domestic seekers of luxury and we speak to them in
their own language. This is how we secure the attention of our
advertising customers‘ target group – both nationally and internationally. About 60 per cent of our readers are women between
30 and 60. The other 40 per cent are men between 35 and 65.
Airlines & Private Jets
International Newsstands
Exhibitions & Events
Sales and distribution shares, December 2013
Customers
Our customers include private banks, private clinics, real estate
companies, beauty and wellness salons, designers, luxury
hotels, jewellers, watchmakers, luxury car brands, museums
and galleries and many more. We strive for more long-term
partnerships and collaborations and we always endeavour
to provide our advertising customers with the best possible
presence.
Market situation
The desire for luxury is unchanged. Haute Couture, jewellery
and watches are timless classics and enjoy great popularity. The
World Luxury Index shows an enormous increase since 2009.
Would you like to communicate with this target group that has
an exceptional affinity with luxury? Our publications offer you
the ideal platform to do so.
Member of Publishing Group Deluxe®
DEUTSCHLAND 7 € I ÖSTERREICH 8,10 €
WINTER 2014 I DEUTSCH I ENGLISH I PУССКИЙ
WELCOME TO
KITZBÜHEL
EXCLUSIVE
FASHION
HIGHLIGHTS
HOTSPOTS & EVENTS
ДОБРО ПОЖАЛОВАТЬ
В КИТЦБЮЭЛЬ
ЭКСКЛЮЗИВНЫЕ
МОДНЫЕ
НОВИНКИ
САМЫЕ ПОПУЛЯРНЫЕ
МЕСТА И СОБЫТИЯ
SOPHISTICATED
WINTER
Sports, Travel & Fine Dining
РОСКОШНАЯ ЗИМА
Спорт, мода, отели и гастрономия
teCHnICal data
FaCts & FIguRes
Columns
Munich Inside, Art & Culture, Business & Finance,
Shopping & Lifestyle, Gourmet & Dining,
Motor & Sports, Properties & Interior,
Beauty & Medical, Travel & Resorts
publICatIon dates
19 March (Spring), 18 June (Summer),
17 September (Autumn), 26 November (Winter)
adVeRtIsIng deadlInes
26 Februar (Spring), 28 May (Summer),
27 August (Autumn), 5 November (Winter)
edItoRIal deadlInes
19 February (Spring), 21 May (Summer),
20 August (Autumn), 29 October (Winter)
CIRCulatIon
35 000 copies
languages
German, English und Russian
FoRmat
230 x 297 mm
Image FIles
We accept images in the following formats: EPS, TIFF and JPEG
in RGB or preferably CMYK.
The image resolution should be 300 dpi in the selected image
size. The images have to be in 4c color separation (as indicated
under image data) and JPEG (highest quality) or compressed
as ZIP. All fonts have to be embedded.
pRIntIng mateRIal
Material shall be delivered in the formats given in the media
data. For full page formats we require 3 mm bleed.
In the case of a double-page spread with text copy extending
across the gutter margins, leave 2 mm bleed on the center left
and right-hand sides. Forwarding as a ready to print PDF-file
in line with X3 standards and with crop marks.
A fee of Euro 110,– will be charged for advertising design.
FoRWaRdIng pRIntIng mateRIal
E-Mail: [email protected]
FTP:
server: munichdeluxe.eu
user: 355632-md, password: MD2012
After forwarding via FTP, please send us an e-mail with picture
captions and copyright to: [email protected]
Fees
adVeRtIsements
2 0 I MUNICH DELUXE I SHOPPING & LIFESTYLE
wo m e n's fa s h i o n I 2 1
1/1 Page (right-hand page guaranteed)
230 x 297 mm
€ 7.900,–
Jewellery
Photos: © Elie Saab
2/1 Double Page
460 x 297 mm
€ 12.640,–
4 0 I MUNICH DELUXE I SHOPPING & LIFESTYLE
pRemIum plaCements
3/1 Pages Cover Flap + U2 + P1
665 x 297 mm
Price upon request
JEWELLERY
DELUXE
Timeless Masterpieces
j ewe l l e r y I 4 1
Schmuckstücke, die Herzen berühren und die weibliche Reize zur Geltung bringen. Speziell in
der dunklen Winterzeit lassen diese Kostbarkeiten unsere Welt erstrahlen und schenken die Nähe
zur Unendlichkeit. Jedes Schmuckstück ist individuell, einzigartig und mit viel Liebe gestaltet.
Tauchen Sie ein in einen Traum von Inspiration, Kreativität und unbeschreiblicher Schönheit.
Pieces of jewellery, that touch your heart and allow to express feminine attributes. Especially
during the wintertime these gems let your world shine and present closeness to infinity. Every
piece of jewellery is individual, unique and created with lots of love. Immerse yourself into a
dream full of inspiration, creativity and incredible beauty.
Украшения, которые трогают душу, которые подчеркивают вашу женственность.
В темные зимние дни эти драгоценные изделия делают наш мир светлее, ярче и
дарят ощущение вечности. Каждое ювелирное изделие индивидуально, неповторимо
и изготовлено с большой любовью. Погрузитесь в мир вдохновения, творчества и
невероятной красоты.
Photos: © Gerhard D. Wempe KG
15% additional charge for placement next to the editorial and content.
10% additional charge for placements in the first third of the magazine.
5 4 I Munich Deluxe I ShoppINg & lIfEStylE
fa ces I 5 5
advertorial. photos: © tag Heuer
2/1 Pages U2 + P1 (inside cover page)
450 x 297 mm
€ 17.380,–
tAg Heuers neuer
MArkenbotscHAfter
Cristiano Ronaldo
Tag Heuer, weltweit führender Hersteller prestigeträchtiger Luxus-Chronographen, gab
im April 2014 die langfristige Partnerschaft mit Fußball-Superstar Cristiano Ronaldo
als neuem Tag Heuer-Markenbotschafter bekannt. Christiano Ronaldo in einem
Interview über seine neue Rolle und seine persönliche Einstellung.
Warum haben Sie sich dazu entschlossen, mit Tag Heuer zu arbeiten?
als die verantwortlichen von tag Heuer zu mir gekommen sind und mir von ihren plänen erzählt haben, hat es für mich einfach Klick
gemacht. ich kannte die marke schon vorher und mir gefiel immer, wofür sie steht: repräsentative High-end-uhren mit starkem, auf
den sport bezogenen Hintergrund. eine perfekte Kombination. Wir teilen die gleichen Werte in Bezug auf selbstmotivation, disziplin
und die einstellung, dass man an seine grenzen gehen und niemals aufgeben sollte.
Welche Beziehung haben Sie zu Luxus?
für mich geht es nicht darum, zu zeigen was man hat. es geht vielmehr um präzision
und details und um ultimativen tragekomfort, sprich produkte, die langlebig sind
und von höchster Qualität.
1/1 Page U3 (inside back cover page)
225 x 297 mm
€ 10.660,–
Was ist Ihr Erfolgsgeheimnis?
es gibt kein wahres geheimnis, wenn es darum geht, erfolgreich zu sein.
selbstmotivation und sich selbst herauszufordern sind hier die schlüssel:
du musst mehr und besser an dir arbeiten, als alle anderen. und vergiss
nie, dass es immer raum für verbesserung gibt: du kannst jeden tag
besser werden.
Halten Sie sich an die Regeln oder widersetzen Sie sich ihnen?
natürlich müssen die spielregeln befolgt werden, vor allem, wenn man
professioneller fußballer ist. aber das spiel ist sehr vielfältig, es gibt sehr
viele Wege, um sich auszudrücken und kreativ zu sein, erwartungen, welche
andere dir gegenüber haben, zu übertreffen und sich selbst noch mehr zu
überraschen.
tag Heuer carrera
calibre cH 1887
1 26 I Vienna Deluxe I trAVEl & rESortS
m a l d i ves I 1 27
1/1 Page U4 (outside back cover page)
230 x 297 mm
€ 13.820,–
oaSe Der
entSpannung
adVeRtoRIals
Price upon request
Printed up to the edge of the page (plus 3 mm bleed – all edges, all pages). Applicable taxes are not included in the prices above.
Photos: © dusit thani Maldives
Seit letztem Jahr verwöhnt die renommierte asiatische
Hotelgruppe Dusit International wieder mit einem Resort
auf höchstem Niveau – Das Dusit Thani auf den Malediven
stellt eine versteckte Oase mit eleganten Villen und SpaAnwendungen in luftiger Höhe dar.
onlIne
CIty guIde
1 Module
€ 790,–
2 Modules
€ 1.500,–
3 Modules
€ 2.250,–
4 Modules
€ 3.000,–
Omega BOutique
1
3
2
2
2
4
2
A whole world of luxury, with only one click. Those
wanting to invest in the online advertising platforms of
the Publishing Group Deluxe, have the possibility of being
featured on all our websites – from Vienna Deluxe to
South Africa Deluxe. As a global player, our group offers
an ideal platform for your advertisements.
(Visits: 30.000, Page Impressions: 83.000, Unique Clients: 24.000)
Superbanner Top 1
851 x 60 Pixel
€ 2.300,–
HuBLOt
MUNICH
1
www.omegawatches.com
In bester Lage direkt auf der Maximilianstraße ist die OMEGA Boutique die erste
Adresse für hochwertige Schweizer Zeitmesser. Neben Klassikern und Neuheiten
unserer Uhrenreihen Speedmaster, Seamaster, Constellation und DeVille finden
Luxus-Liebhaber hier die OMEGA Schmuck- und Lederwarenkollektion.
restaurants i Shops i Hotels i wellness i time Out
SÉvigNÉ
NOBLe OPtiC HOuSe müNCHeN
Omega Boutique
Maximilianstraße 16, 80539 München
T +49 (0) 89 23239688221
Mo – Fr 10:00 bis 19:00, Sa 10:00 bis 18:00
www.hublot.com
JuweLier wemPe
tiffaNy & CO.
Hublot Boutique München
Maximilianstraße 12, 80539 München
Content Ad 2
496 x 90 Pixel
€ 1.900,–
www.sevigne.de
www.noble-optic-house.de
sévigné Goldschmiede GmbH
Fünf Höfe, Theatinerstraße 8, 80333 München, T +49 (0) 89 24217917
Mo – Fr 10:00 bis 19:00, Sa 10:00 bis 18:00
Promenadeplatz 10, 80333 München, T +49 (0) 89 296072
Mo – Fr 10:00 bis 18:00, Sa nach Vereinbarung
NOBle Optic HOuse MüNcHeN GMBH
Maximilianstraße 34, 80539 München
T +49 (0) 89 2285762
Mo, Mi, Fr 10:00 bis 18:00, Di und Do 10:00 bis 19:00
Sa 10:00 bis 16:00
www.wempe.de
www.tiffany.com
Juwelier Wempe
Maximilianstraße 10, 80539 München
T +49 (0) 89 291299, F +49 (0) 89 296636
Mo – Fr 10:00 bis 19:00, Sa 10:00 bis 18:00
tiffany & co.
Residenzstraße 11, 80333 München
T +49 (0) 89 2900430
Mo – Fr 10:00 bis 18:30, Sa 10:00 bis 18:00
Superbanner Bottom 3
761 x 90 Pixel
€ 980,–
must HaVes deluxe I Women & men
Product placement
Video Ad
Prices upon request
2
3
€ 800,–
6 8 I Munich Deluxe I ShoppINg & lIfEStylE
m u st h aves I 69
This fall, the modern man wears casual leather as well as fancy watches and
valuable accessories when out and about in the city. The fall colour scheme
consists of subtle colors such as sophisticated reds, dark browns as well as
elegant blacks and blues.
7
Carbon Cufflinks
by Thomas Jirgens
Juwelenschmiede
with baguette cut
diamonds, suitable
for a ferrari 599
1
Sunglasses by Cartier
18 carat gold limited edition,
with only 30 produced pieces
worldwide, available at söhnges
exclusive optik munich
8
Tie by Hermès
2
in silk twill for a business
inspired look
Bag by Mulberry
red leather briefcase for that
touch of elegance in everyday life
9
Scarf by Louis Vuitton
warm and soft « aviator »,
100 per cent cashmere
3
Leather Jacket by
Brunello Cucinelli
casual but refined look for the
10
modern man
Watch by Longines
« twenty-four Hours
single push-piece chronograph » as a re-issue
of an earlier pilot's watch
4
Fragrance by
Jo Malone London
« oud & Bergamot cologne
intense »: a secretive and seduc-
from the 1950s
11
tive scent
Gloves by
Giorgio Armani
in brown deerskin with
logo detail
5
Shoes by Bally
a hallmark of masculine elegance
for any occasion
Wallet by Louis Vuitton
supple epi leather with
numerous pockets and slots
12
photos: © labels
6
Business Bag
by Maybach
casual and practical in
soft black leather
CanCellatIon CondItIons
Cancellation requests must be received 14 days before
advertising deadline. In the event of cancellation of an
order, a cancellation fee amounting to 50% of the ad value
will be invoiced. If the order is cancelled after the closing
date of the advertisement or if the print documents do
not arrive on time, the complete price for the agreed
advertisement will be invoiced. For further details, please
see our general terms and conditions.
All our online prices relate to an advertising period of three months, Indication on the number of visits, PL & UC relate to all websites of the Publishing Group Deluxe.
ContaCt us
Munich Deluxe Magazine
Schubertring 8/2
1010 Wien, Austria
T +43 1 3000901
E [email protected]
www.munichdeluxe.eu
Published by Publishing Deluxe Holding GmbH. A Member of