and HOW NEW TECHNOLOGIES CAN HELP THE HOW CAN NEW TECHNOLOGIES HELP LUXURY SUPPLY CHAIN? THE FASHION SUPPLY CHAIN? APRIL 23th-24th 2015 COMPLESSO MONUMENTALE DEL GIARDINO DELLE SCUDERIE REALI E PAGLIERE VIALE NICCOLÒ MACHIAVELLI, 24- FIRENZE IT4Fashion is an industrial conference that took place for the first time in 2011, planned annually and focused on the use of new technologies to support the supply chain management in Fashion Goods Industries. The event is structured through case studies presentations, illustrated by the major companies operating in the fashion industry, and an exhibition area dedicated to breakthrough and innovative products - both software than hardware - able to support to the entire product lifecycle. The topics of the case studies may range from the product development phase (New Product Development or NPD) to the area of Customer Relationship Management (CRM) , from ERPs to SCM software, from business intelligence tools to software measuring customer experience. FOR MORE INFORMATION: Logislab, Laboratorio appartenente a PIN S.c.r.l. Polo Universitario Città di Prato, Piazza Giovanni Ciardi, 25 59100 Prato, W. http://www.logislab.it, E. [email protected] and THE ORGANIZERS The event is organized by the LogisLab Laboratory, a scientific lab of the University of Florence, jointly with a scientific committee, composed by both academic and industrial researchers as well as IT managers coming from the major brands of the Fashion industry, with the support of the company PLM Systems (www.plm-systems.com) for the PLM topic. In particular, the scientific committee, within the 2015 edition, is composed by of the following people: Scientific Director Program Chair Prof. Rinaldo Rinaldi, Università di Firenze, Responsabile Scientifico LogisLab Romeo Bandinelli, Università di Firenze, Researcher, LogisLab Scientific Committee: Andrea Agnolucci, Member of Logistics Steering Committee and Group IT Industrial Manager Prada S.p.a. Alvise Mariuzzo, IT Manager Braccialini s.r.l. Gaetano Aiello, Università di Firenze, Dean, Department of Management and Business Administration Federico Caniato, Politecnico di Milano, Professor of Supply Chain and Purchasing Management Walter Carmagnini, Ferragamo S.P.A. CIO Salvatore Elisabetta Cianfanelli, Università di Firenze, Associate Professor, Industrial Design Chiara Corini, Worldwide Leather Goods Operations Director Guccio Gucci S.p.a. Luca Isidori, IT Manager Peuterey Group S.p.a. Giuseppe Orlando, IS&T Manager Fendi S.p.a. Andrea Sbisà, IT Director Stefano Ricci S.p.A. Tito Simone, DSquared2 WW IT Director at Lorenzo Tazzi, IT Manager Tessilform Sergio Terzi, Università di Bergamo, Scientific director of the Ge.Co, Observatory on PLM Stefano Valente, Group CIO Versace Andrea Veroni, CIO LIU JO Andrea Vinelli, Università di Padova, Direttore Osservatorio Sistema Moda THE UNIVERSITY LABORATORY “LOGISLAB” LogisLab is a university lab established with the aim of developing relations between academic research and companies. LogisLab operates nation-wide, focusing on topics related to the improvement of logistics performance, through joint research projects. LogisLab works in the field of logistics and supply chain management, through the collaboration of professors and university researchers with industry professionals. Main areas of intervention are related to the Supply Chain Management in the Fashion Goods, Wine and HealthCare industries. http://www.logislab.it and PREVIOUS EDITION It4Fashion conference has been organized for the first time in 2011, at the prestigious location of "Il Palagio di Parte Guelfa" in the historic center of Florence. This edition registered about 380 participation requests, 1.816 unique visits to the official website, 7395 pages viewed, 04.08 minutes average time onsite and a presence of about 280 people. The next editions signed an exponential growth in the number of participation requests and participants. In detail, both the two editions held at the Grand Hotel Mediterraneo, located in Lungarno del Tempio, Florence, registered about 450 participation requests and 350 participants in 2012 and over 600 applications with 450 participants for 2013. Moreover, in the 2013 edition, in parallel to the main conference, there was an afternoon workshop dedicated to SMEs that registered about 100 participants. In 2014 the conference, due to the increasing number of participants, moved again toward a bigger location: the “Teatro Obihall”. The participation to the 2014 edition has been requested by more than 1.000 people and 650 of them attended the conference. During the past editions (2011-2014) more than 50 case studies have been presented by the following companies: Accessories, Bags & Cosmetics S.P.A., Aeffe group (Segue…), B&C Swiss, DIESEL Italia S.p.A., Braccialini s.r.l., Bottega Veneta, J.L. International, Peutereu Group S.p.a., Monnalisa S.p.A., Studio Alliance Footwear , S.L., Gruppo Germani – Kokka, Gruppo La Perla, GUESS Europe, Harmont & Blaine, Imperial S.p.a., Lanificio Cariaggi, Tessilform S.p.A., Lacoste, Lottosport S.p.A., Luxottica Group, Salvatore Ferragamo S.p.A., Miss Sixty S.P.A., DSQUARED2, Sportwear Company, Stefanel, Gerry Weber, Miroglio Group, Guccio Gucci, Staff International S.p.a., Valentino Fashion Group, Bruno Magli, Liu Jo, Swinger International. The program of the previous editions of the conference are available at the following address: www.it4fashion.org 3 and IT4Fashion in numbers IT4FASHION 2015 edition Presentation of the event The 2015 edition will be held in the building “Le Pagliere”, within the “Complesso Monumentale del Giardino delle Scuderie Reali e Pagliere”, on 23th and 24th of April. The conference will start in the afternoon of the 23th, with the aim to create a networking event involving sponsors and managers of the major brand invited. For this purpose, at 17:30 on April 23 will be held a workshop, where managers (CIO, CEO; CTO, CFO, etc….) of the major fashion companies will be invited. This event is reserved to a limited number of people, as Silver and Gold sponsors. Standard sponsor will not be invited to this workshop. During the workshop participants will attend two speeches from international and well known researchers followed by a panel discussion where each sponsor (Silver and Gold) will be able to comment and integrate, according to their skills, topics introduced by the previous speakers. Afterwards, guests will be introduced to gala dinner by a tasting of typical Tuscan dishes. The day 24th will be organized in accordance to the same structure of the previous year. The conference will start with a plenary session, followed by three parallel session. In the plenary session, after a brief speech of the organizers, gold sponsors will illustrate the major trends in the fashion industries. The parallel sessions will be dedicated to case studies and are presented directly by the CIO of the fashion companies. The afternoon will be organized likewise, with plenary and parallel session. A round table will close the conference. - 4 and The location The Scuderie Reali garden The complex of the Fabbric of the Royal Stables (Scuderie Reali) was built when Florence was a capital city, between 1866 and 1869, because of the Court’s need for larger stables, which could host horses and the quarters of the staff. It includes the wide green area surrounded by the Boboli Garden, della Pace and del Mascherino streets, Machiavelli avenue and Porta Romana, where the Scuderie buildings, at the moment site of the Art Institute, and the Pagliere, used as Museum of the Figurative Arts of the 20th century, are located. Le Pagliere The Pagliere building is a complex of great architectural importance, of a unique type in the Florence building landscape. It is constituted by a long central body organized on two levels, with two lateral wings, which qualify as foreparts, articulated on three levels. The prospect is characterized by an arcade on Machiavelli avenue and another one on the Porta Romana garden, with wide windows with baked clay grids. The ground floor, now divided by partitions, was originally one large hall which hosted horses, marked by pillars and covered by cross vaults. The upper floor, introduced by the loggia, was used as a warehouse for hay. The floor shows the original function, being the path where the cattle trucks would drive in stone rather than in baked clay. The two lateral bodies hosted the staff and are still partially inhabited by the personnel of the Soprintendenza who take care of the building. The building of the Pagliere was left unused for a long time, until the beginning of the 30s when it became the location of the scenography workshops of the City Theatre. The new destination was chosen because of the spaciousness of the room, where the scenography sets were created, and due to the strict link between the Theatre and the scenography workshop of the School, at that lime famous in Italy for the quality of the teachers, above all in painting and decorative sculpture. From 1932 to 1959 the monumental backcloths were painted at the Pagliere, where artists such as Giorgio de Chirico, Felice Casorati, Cipriano Efisio Oppo, Gino Severini, Toti Scialoja and Mario Sironi used to come to check the execution of their projects. The building was then used as a warehouse by the some Theatres, from 1950 to 1987. The original function of the building is well recognizable from the large windows in brick grids, as well as from the direction of the factory bodies, which allowed a perfect air circulation, necessary to preserve the hay (paglia). The south facades, better exposed to the Sun, are protected by the arcade, whereas the north facades have larger size to allow the highest light and air penetration, in a transversal direction. 5 and Sponsor of the previous editions: (alphabetical order): 6 and Levels of sponsorship available Within the 2015 event, four different level of sponsorship are proposed (Gold, Silver, Standard plus and Standard) with different costs and visibility, according to the following table:. Typology Description Cost (€) Standard Standard sponsorship includes: - full visibility of the sponsor name and logo on the event website and in all the other official communications; - a 6 mq booth in the exhibit area, with a standard preparation (some options can be defined during the definition of the contract) and electrical power (220V) - possibility of submitting a proposal of a case study for the conference, to be presented in a parallel session. If accepted by the Scientific Committee, the case study will take up a 30 minutes slot to be presented. Presentation will be given by people from the company where the solution was implemented by the sponsor; - mailing list of the participants; In addition to Standard, Standard plus sponsorship includes: 3.500 Standard plus 5.000 - availability of a panel of 6 mq to be placed in front of the booth and possibility to personalize the graphics of it with the name and the logo of the sponsor. Silver In addition to Standard plus, Silver sponsorship includes: 10.000 - positioning of the stand in a reserved area, with a dimension of 9 mq instead of 6 mq - Presence of a totem with the graphic of the sponsor outside the location of the event, near the place dedicated to the registration/coffe break - possibility to attend the afternoon session on April 23 including the participation to gala dinner for a maximum number of participants from the sponsor side equal to 5 (five); - possibility to attend with a representative of the sponsor at the round table of the afternoon session during the first day Gold In addition to Silver, Gold sponsorship includes: 15.000 - dimension of the booth of 12 mq instead of 9 mq; - a time slot of 30 minutes for a presentation to be held at the plenary session directly by the sponsor. Presentation will include contextual and future aspects of fashion and fashion. The presentation will be given through on-screen multimedia slide projection, accompanied by an explanation. Only silver and gold sponsors are in charge to define, with the organizers, special solutions and/or additional installations within the conference area. Costs are VAT excluded. 7 and For further information, please contact: Laboratorio appartenente a PIN S.c.r.l. Polo Universitario Città di Prato Piazza Giovanni Ciardi, 25 59100 Prato W. http://www.logislab.it E. [email protected]