2015 Summit Accelerate the Path to Growth April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 2015 Summit Accelerate the Path to Higher Profits and Kick Growth into Overdrive! Today’s hyperconnected marketplace moves faster than ever. To stay on top of consumer trends, stay ahead of the competition and fuel bottom-line growth, CPG companies need up-to-the-minute insights that enable innovation in a flash. The 2015 IRI Summit is a pedal-to-the-metal event for accelerating growth. We’ll shine new light on your biggest business issues and show you how to leverage world-class insights and analytic capabilities that will boost your bottom line. You’ll maximize your marketing mix through best practices and thought leadership across: • Dozens of categories and demographics • New data modules • The digital marketing landscape • Cross-channel media targeting • Pricing and promotion • Growth-oriented analytics • Key merchandising and assortment tools • Essential technologies for retailer/manufacturer collaboration Who Should Attend? Calling all movers, shakers and growth makers! Senior-level leaders in CPG manufacturing, retail and healthcare can expect a deep dive into key issues impacting marketing, market research, brand management, category management and consumer activation. Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 2 Agenda-at-a-Glance Brilliant Solutions from the Best Minds in the Business Distinguished keynotes and legendary thought leaders share innovative strategies for driving growth in today’s rapidly evolving CPG marketplace. Monday, April 20 Wednesday, April 22 • Registration Center Open • Registration Center Open • Special Monday Training Sessions • Continental Breakfast • Showcase and Networking Lounge Open • General Sessions • Network of Executive Women Panel Discussion • Lunch • IRI Alumni Reception • Best Practices Sessions • Welcome Reception @ JW Marriott Pool Deck • Conference Concludes – 4:30 p.m. • Showcase and Networking Lounge Open Tuesday, April 21 • Registration Center Open • Continental Breakfast • General Sessions • Lunch • Showcase and Networking Lounge Open • Best Practices Sessions • IRI 2015 “Austin City Limits” Networking Gala Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 3 IRI Summit 2015 Keynote Speakers IRI Summit 2015 keynote speakers span multiple industries and areas of expertise, but they have one thing in common: a proven track record of excellence and innovation. Andrew Appel President and Chief Executive Officer IRI Harry Kraemer Professor of Management and Strategy at Northwestern University Kellogg School of Management Author of From Values to Action: The Four Principles of Values-Based Leadership Denise Morrison Chief Executive Officer Campbell Soup Company Mike Conway President Global Channel Development Starbucks Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 4 IRI Summit 2015 Keynote Speakers Continued... Randall Rothenberg President and Chief Executive Officer Interactive Advertising Bureau (IAB) Sally Hogshead Founder and Chief Executive Officer How to Fascinate Matt Seiler Chief Executive Officer IPG Mediabrands Todd Hewlin Consultant Coauthor of B4B: How Technology and Big Data Are Reinventing the CustomerSupplier Relationship Thomas Greco Chief Executive Officer Frito-Lay North America … and more! Be sure to visit www.cpgsummit.com frequently for updates on speakers and sessions. Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 5 Best Practice Sessions Talent hits a target no one else can hit. Genius hits a target no one else can see. IRI Summit 2015 is chock-full of success stories from some of the world’s biggest brands. With over 25 sessions highlighting intrepid solutions to challenging business issues, the best practice sessions are designed not only to inform but to inspire. You’ll walk away with the insights you need to unlock your own genius and ignite growth in your business. Summit 2015 attendees will take home fresh perspectives and innovative solutions, including: • Consumer and Shopper Insights • Hypertargeted Consumer Activation Strategies • Successful New Product Launch Capabilities • Profitable Pricing and Promotion Strategies • Cutting-Edge Data Management and Software Technologies • Next-Generation Cross Platform Media Solutions • And Much, Much More Check www.cpgsummit.com often for more specific info on sessions and speakers! Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 6 Showcase and Sponsors From Data to Aha! Summit 2015 features a world-class showcase for: • Cutting-edge technology and innovation • Retail expansion and execution • Cross media 1 to 1 marketing • Enhanced global capabilities The Summit 2015 Showcase captures the latest and greatest in mobile technology, data visualization, predictive analytics and multisource integration. Better yet, we show you exactly how these tools can accelerate growth and fuel innovation in your business. Uncover the innovation you need to succeed. Hands-on guidance; one-on-one connection. The Showcase is where things get personal. Roll up your sleeves and let IRI’s leading experts and partners walk you through capabilities that will incite fresh thinking and ignite new solutions for your business issues. Wind your way through 9,000 square feet of relevant booths and exhibits, then grab a drink and connect with other industry leaders in the Cyber Lounge. Grow as a Summit sponsor! Are you interested in connecting with over 1,000 CPG and retail professionals? Join us as a sponsor. You’ll gain exposure with blue-chip CPG brands, generate your own brand buzz and start conversations with some of the key stakeholders in the industry. Summit 2015 sponsors not only gain valuable brand exposure, they get a unique opportunity to connect with over 1,000 leaders in retail and CPG. Interested? Choose from a variety of sponsorship packages or let us customize one specifically to your needs. Spaces fill quickly, so secure your Summit 2015 sponsorship today! For more information, please contact [email protected]. Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 7 Austin, Texas! Live Music Capital of the World! What you hear is true. With vibrant entertainment and culture, inspiring cuisine and stunning outdoor settings (not to mention the perfect weather!), Austin lets you create a soundtrack all your own. Austin is called the “Live Music Capital of the World” due to its 250-plus music venues, and it’s also known as “Silicon Hills,” reflecting the many technology companies in the area. In addition to Austin’s vibrant arts scene, it’s home to the state capital and a major university as well as being an influential center for politics, technology, food, wine, music and film. Austin’s embrace of alternative cultures is commonly emblazonedo n T-shirts and bumper stickers seen about town that read “Keep Austin Weird.” JW Marriott Austin 110 E. 2nd Street Austin, TX 78701 Phone: (512) 474-4777 Rate: $229 (plus tax) Marriott Courtyard and Residence Inn 300 E. 4th Street Austin, TX 78701 Phone: (512) 236-8008 Rate: $189 (plus tax) Hotel Cancellation/Deposit Policy Reservations must be cancelled 48 hours prior to arrival to avoid one night’s room and tax charge to your credit card. All Summit-related events will take place at the JW Marriott Austin. The Marriott Courtyard and Residence Inn is only a six-minute walk from the JW Marriott. The rates noted above apply from Friday, April 17 – Friday, April 24 (based on availability). Airport and Ground Transportation Airport: Austin-Bergstrom International Airport Distance to/from airport: 10 miles Approximate drive time: 15-25 minutes Approximate one-way taxi fare: $25-30 Super Shuttle: Click Here To reserve a room at either of the above hotels, click here. Discounted rooms are sold on a first-come, firstserved basis and must be booked by Thursday, March 26 (provided rooms are still available in the IRI room block.) Make your reservations early to ensure your preferred accommodations. Temperature The average temperature in Austin in April is in the high 70s to low 80s during the day and high 50s to low 60s at night. If you have questions about your hotel reservations, call the Marriott directly at (888) 236-2427 or call the IRI Summit Hotline at 1-800-518-9362. You can also e-mail the IRI Summit mailbox at [email protected]. Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 8 Registration No conference delivers more cutting-edge insights or brings together a more distinguished list of industry leaders. Don’t miss it! Register for IRI Summit 2015 today. Registration Fees Early bird registration; must register by January 31................................. $1,895.00 Registration after January 31 ...................................................................... $1,995.00 Retailers.......................................................................................................... Complimentary Guest pass for spouse or significant other................................................ $500.00 (Please note: This pass allows entrance ONLY to the Welcome Reception, Tuesday night networking event and continental breakfasts. IT DOES NOT ALLOW ENTRANCE INTO SESSIONS.) Cancellation Policy: Full refunds will be issued if IRI is notified by April 10, 2015. Contact [email protected] for more information. Accelerate the Path to Growth 2015 IRI Summit: April 20-22 | JW Marriott | Austin, Texas www.cpgsummit.com 9
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