January 5, 2015 - Printing Industries Association of Southern

I’d like to know how others are growing their firms. Join a “Breakfast with Bob” at
one of the locations inside this Update and find out.
See inside!
WEEKLY UPDATE
January 5, 2015
It is likely that we have turned the corner
in America and prospects for resumed
growth in 2015 are real, but not low
hanging fruit. Doing business in the same
way or waiting for the phone to ring is not the way forward.
It’s obvious that print uses are more focused leading to
even shorter runs and more personalization. The good
news is that clients are realizing that the only attention that
the internet gets is the spam filter. The better news is that
print has the tools to rifle shot prospects with messages
that reach them one-on-one. Our challenge is to learn
how to do this and then show them how to use the power.
Retailers are threatened by online marketers, but Amazon
needs to have people looking for specific products which
won’t happen if the consumer doesn’t know the product
exists. That’s where print comes in. Print gets in front
of the buyer, whether business or consumer, to awaken
their interest. Once the product is purchased, it needs a
package and a label, not to mention instructions, warnings
and disclosures to keep the lawyers happy, all of which
have to be in print. Even better, these requirements keep
changing and always in the direction of more, not less.
There is good news to report regarding
the
patent troll taking the position
Patent Trolls
that anyone using a computer-to-plate
workflow was violating their patents. The
US Patent Office's Appeal Board conducted a review of
information provided by Kodak/Agfa/Esko/Heidelberg
and it found that the petitioners could prevail in trials
on the unpatentability of almost all the claims. The trials
(one for each petition) have been instituted and could last
up to a year. Whether CTP Innovations (patent troll) can
muster a strong defense during the trials, and/or will try to
modify the claims remains to be seen. This is tremendous
news and may spell the end of CTP Innovations' ability
to prey on printers with these patents. Printing companies
still in litigation will be able to seek stays in their cases.
Multi-employer pension plans like those
Surprise—
in the unionized sector of our industry
Real Pension
have become rolling disasters. One of
Reform
the printing industry plans has almost
40,000 persons who are either collecting pensions or
have a vested entitlement but only 1,500 persons actively
28th Annual
2015—A
Year of
Opportunity
SURPLUS DRIVE
January 15-17th
at the
International
Printing Museum
Donate your surplus paper
and get a tax deductible
receipt! See page 2 for
details!
employed. Amazingly, the passage of the bill funding
the government for another year has included a change
which has the possibility of addressing this situation. It
will permit reality to be recognized by reducing pension
benefits (subject to limits) to fundable levels recognizing
that some pension is better than no pension. Predictably,
the Machinists and the Teamsters have denounced the
change even though some of their funds are in terrible
trouble. It might be observed that in Canada (a generally
more pro-labor country that the U.S.) pension funds have
long been able to reduce benefits to match available assets.
In our country we have a monstrous tax
We Want
code with high rates which everyone is
Tax Reform,
against but it seems to live on year after
But...
year. Why? Because we all want some
part of it and corporations with expensive lobbyists are
the worst offenders. The new majority in Congress has
an opportunity to make a change which would drive
real growth with administrative simplification, a broader
base, and lower rates. It has a potential leader in Rep.
Jeb Hensarling (R.Texas), the Chairman of the House
Financial Services Committee who has been at the
center of the fight against “corporate welfare.” It will
be interesting to see whether a better tax system driving
renewed growth and new jobs can be the center of the
campaign for 2016.
Thought
for the
Week
To be sure of hitting the target, shoot first and
call whatever you hit the target.
CALENDAR SECTION (323) 728-9500 • FAX (323) 724-2327
Weekly Update
Upcoming
National
Events
Calendar
2015
2/25-3/26
3/22-3/25
4/16-4/20
9/13-9/16
Automated Solutions Network MeetingHilton Garden Inn Dayton, Miamisburg, OH
TAGA 67th Annual Tech Conference Hotel Albuquerque, Albuquerque, NM
CI Conference
Marriott Minneapolis, Minneapolis, MN
Graph Expo 15
McCormick Place, Chicago, IL
Jim Workman
Mark Bohan
Jim Workman
Chris Price
412-259-1710
412-259-1782
412-259-1710
703-264-7200
[email protected]
[email protected]
[email protected]
[email protected]
For more information on any of the following events, go to www.piasc.org.
PIASC January Activities
Event Number-
Jan.
6
Register at right
BWB
7:30 a.m.
Cost: $5
Location:
see locations at right
BREAKFAST WITH BOB
Contact: Angelica Coulston, Ext. 262, [email protected]
It’s getting better out there—will you get your share?
After a long slog, the American economy is getting stronger. More importantly, clients are coming
to the realization that print is an essential part of every promotional campaign. If they want buyers,
they have to get their attention and nothing does it better than print. Another piece of reality is that
our industry is shrinking, which means that the survivors have less competition. Thus, the stage is
set for growth, but it’s not automatic. Chances are good that you need to be in the digital space to
be a player in short runs and personalization that’s the new reality. Chances are even better that you
need to talk to your clients and see what they think they need to move ahead and then plan to help
them with their story. Breakfast with Bob in January will start 2015 with a sharing of thoughts about
the opportunities ahead.
Check the box(es) below to register for any of these additional upcoming Breakfast Meetings:
Jan. 6th
Jan. 7th
Jan. 8th
Jan. 13th
Jan. 14th
Jan. 15th
Jan.
15
17
thru
Check here to
REGISTER
for this event
Event Number
SD28
9:00-2:00 p.m.
Cost: FREE
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Mimis Café • 10909 Foothill Blvd. • Rancho Cucamonga 91730
Green Street Restaurant • 146 Shoppers Lane • Pasadena 91101
Brent's Deli • 19565 Parthenia Street • Northridge 91342
Mimi's Cafe • 17231 E. 17th St. • Tustin 92780
Ozzie's Diner • 7780 East Slauson Avenue • Commerce 90040
Hof’s Hut • 4251 Long Beach Blvd • Long Beach 90813
28TH ANNUAL SURPLUS DRIVE
at the International Printing Museum
Contact: Ara Izquierdo, Ext. 216, [email protected] or Rose Dorado, Ext. 231, [email protected]
Location:
PIASC/RAISE Foundation will hold its twenty-eighth annual Surplus Drive to benefit graphic
communications programs. So, please, if you are doing end of the year inventory, hold on to any
surplus paper and donate it to this good cause. Remember that your tax-deductible donations will
help teachers train our future workforce! *Please note new location.
The International
Printing Museum
315 Torrance Blvd.
Carson, CA 90745
(310) 515-7166
Every year we ask members to donate surplus paper to supplement graphics arts programs’ extremely
limited budgets. Teachers that register to attend will have first choice of surplus paper donations and
non-registered teachers will have the opportunity to select remaining paper donations.
Teachers bring a dolly or cart!
Jan.
17
REGISTER
at
printmuseum.org
Event Number
DHC
11:00 a.m.
Cost: $10/ea
$8/students & seniors
Location:
Int'l Print Museum
315 W. Torrance Blvd.
Carson, CA 90745
Quick Registration
• Mark your choices from listings above
• Fill out the form at the right
• FAX page(s) to (323) 724-2327
BEN FRANKLIN’S ELECTRIC BIRTHDAY CELEBRATION
at the International Printing Museum
Contact: Mark Barbour, 310-515-7166, [email protected]
A Special kid friendly show at 11 am usually for our schools rarely performed for the general public. Great for
kids and families! Join Ben Franklin as he details his life in colonial America, his inventions and experiments
in this show for all ages.
Another show is at 1 pm geared more towards adults with Franklin reviewing his life, inventions and politics.
After a 15 minute intermission, a Q&A at 2:15 pm will be held with Phil Soinski (aka Franklin) reviewing
Franklin’s life (and electrical times) with his own unique take. He will also have a surprise birthday visit by
some of his American Revolutionary War friends like Adams, Jefferson, Washington and others for a fun
interactive question and answer period with the audience!
Company __________________________________ Phone ( Attendees:________________________________ Bill Company
_________________________________
Credit Card #_______________________
Page 2
)_____________________
All No Shows and Cancellations Less Than 48 Hours
Prior to Meeting Will Be Billed.
WEEKLY UPDATE
For the latest and complete list of Educational Programs, go to our website: www.piasc.org
Other
Industry
Events
Calendar
Jan.
21
Check here to
REGISTER
1/17/15
1/20/15
1/23/15
3/19/15
3/24/15
5/19/15
Ben Franklin's Electric Birthday
International Printing Museum, Carson, Ca
APAOC: Personal Branding/Digital AgeOrange County - TBD
Call for Entries: Am. Ad. Awards OC Irvine, Ca
Lean Printing & Manufacturing (Flexo) Fullerton College
APAOC: Digital Printer Smackdown Orange County - TBD
APAOC: 17th Paper & Substrate Show Orange County – TBD
Event Number
ETPDS
11:00 a.m.
Cost: $35/member
$50/non-member
lunch is provided
Location:
Tamayo Restaurant &
Art Gallery
5300 E Olympic Blvd.
Los Angeles, CA
90022
Jan.
22
Check here to
REGISTER
Event Number
MSEGE14
9:00 a.m.
Cost: $20/
continental breakfast,
lunch and snacks included
Location:
Fullerton College
321 E. Chapman Ave.
Fullerton, CA 92832
Printing Lecture
Rooms 708 & 901
Jan.
29
Check here to
REGISTER
Event Number
OEDT2
11:00 a.m.
Mark Barbour
310-515-7166
Julie Esler
Ken LaCroix
Dave McCormac 323-728-9500
Julie Esler
Julie Esler
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
THE SEVENTH WOMEN IN PRINT COMMUNICATIONS LUNCHEON
Panel Moderator: Janet Green, Greens, Inc.
Contact: Angelica Coulston, Ext. 262, [email protected]
You are invited to the seventh Women in Print Communications luncheon, featuring two outstanding women
in the graphic communications industry. Join us to hear how they manage their day-to-day workflow as
owners and high level executives. Our panel includes:
Kate Braid, Owner, Hungry Dog Printing
Sandra Chastain, Regional Sales Manager, Acucote Inc.
with Moderator: Janet Green, President, Greens, Inc.
MUST SEE 'EMS FROM GRAPH EXPO 14
Presented by PIASC Label & Packaging Group
Contact: Angelica Coulston, Ext. 262, [email protected]
If you were unable to attend GRAPH EXPO 14 then you missed the MUST SEE ‘EMS. PIASC will bring
some of the MUST SEE ‘EMS to you at a fraction of the cost. Featuring:
- The ‘Best of Category’ for PrePress and PreMedia: Hybrid Software PACKZ 2.0
- RTI Digital - Vortex 4200 and 850R
- Memjet - Inkjet Print Heads
- Mohawk Paper
Following classroom presentation, the attendees will have a live demonstration of the products. Continental
Breakfast, Lunch and Snacks will be served.
OVERTIME EXEMPTION DECISION TIPS: HOW TO DETERMINE & FIXING COSTLY ERRORS
Kristine Kwong, Partner, Musick, Peeler & Garnett LLC
Contact: Angelica Coulston, Ext. 262, [email protected]
Cost: $15/member
Due to popular demand, we are running this webinar again!
Location:
On the surface, classifying employees as exempt or non-exempt seems like it should be very straightforward.
That is, until you explore into all the possible exceptions to the rules. In March 2014, President Obama called
for the Department of Labor to revise rules on overtime pay so that white-collar jobs, typically viewed as
exempt, can start receiving overtime. As you can imagine, that could mean big changes and costly litigation
if not taken care of properly. How confident are you that your employees are accurately classified?
$99/non-member
on your computer
Quick Registration
• Mark your choices from listings above
• Fill out the form at the right
• FAX page(s) to (323) 724-2327
Company __________________________________ Phone ( Attendees:________________________________ Bill Company
_________________________________
Credit Card #_______________________
Page 3
)_____________________
All No Shows and Cancellations Less Than 48 Hours
Prior to Meeting Will Be Billed.
WEEKLY UPDATE
You may have a very good reason
for changing or reversing a particular
decision, but your employees won’t be
happy if they feel their work has been
wasted. Before you announce a turnaround, anticipate
your workforce’s reaction:
You've
Changed
Your Mind
• Examine the objective effects. Consider how employees
will be affected in terms of workload, deadlines, resources,
and so on. Determine whether any of these changes could be
a serious problem or disappointment to an employee’s work
or career. Work out solutions or options where possible.
• Estimate the subjective impact. Consider how employees
are likely to react to the new decision. Some may be more
emotional than others and become upset, even if the change
doesn’t affect them in an especially negative way. Don’t
expect everyone to shift gears cheerfully.
• Compose the basic story. Employees will want to know the
why, how, and who of the reversal. This can be especially
tricky for you, depending on your role in the change. If you
played a major role, it’s usually better to take the proper
degree of responsibility; you’ll lose employees’ respect by
claiming to be powerless, even if your actual influence was
minimal.
• Lay out the next steps. Explain the new plan clearly,
especially its purpose and benefits. Remember that your
employees may be suspicious of it at first. Stay available
for questions privately and with the group as a whole.
January 5, 2015
Most managers have at least a few
They're Just employees who seem content to just get
Getting By by, putting forth as little effort as they can
get away with to hang on to their jobs.
They do reasonably good work, but have the potential
to become high performers. How can you motivate these
“minimalists” to step it up? Follow this advice:
• Look for background causes. Minimal effort can stem from
inefficient processes—red tape, inadequate resources, and
so forth. Your first step is to observe employees in action and
determine whether you need to revamp procedures rather than
revving up people.
• Coach underachievers to excel. Many managers ignore their
mediocre workers to focus their attention on high performers.
Don’t write underachievers off too quickly; instead, try to think
of them as diamonds in the rough. Talk about how they can raise
their level of performance, and show how improvement will
benefit them as well as your organization. Provide incentives that
will give them a reason to improve. Share the promise of greater
reward for greater effort.
We printed a 4/C self-mailer and where
Ask Dr. B... the fugitive glue is on the front side, the
ink on the other side has changed color.
Dr. Mark Bohan from the Center for
Technology and Research, 412-259-1782, said fugitive
glue contains large amounts of plasterer, and the oil-like
plasterer has penetrated through the stock and interacted
with the ink on the back side.
See our e-Classifieds section on the web at www.piasc.org.
Address:
Buying Power of
the Month
5800 South Eastern Avenue, #400
P.O. Box 910936
Los Angeles, CA 90091-0936
JANUARY
Telephone Number: (323) 728-9500
PIASC members get a one-day assessment
that can help their business operate more
efficiently and grow.
or 808-9990 for area codes: 213, 310,
619, 714, 818, & 951
Web Site: http://www.piasc.org
Print Access:
Carlson Advisors can help you with…
•
•
•
•
•
Business Turnaround
Strategic & Business Planning
Operations Performance
Financial Forecasting
Workflow Analysis
•
•
•
•
•
Executive Compensation
SOC 2
Business Valuation
Accounting Valuation
And much more
For more information
or to make an appointment
today contact Louis Carron
at (323) 837-5246
Email: [email protected]
To get started go to:
http://www.piasc.org/pages/buying.html#carlson
http://www.printaccess.com/piasc
Choose Print:
http://www.chooseprint.org
Printing
Industries
Association
of Southern
California
Affiliated with
Printing Industries
of America, Inc.
Fax numbers:
Association
Insurance Agency
Credit Union
Benefit Trust
(323) 724-2327
(323) 728-0483
(323) 722-8927
(323) 722-7386