共創によるスマートアグリカルチャー事業創造

共創によるスマートアグリカルチャー事業創造
食・農クラウドAkisai 「ビジネスモデル革新」
～スマートアグリカルチャー磐田新会社設立～
ご紹介
「スマートアグリカルチャー磐田」は、富士通、磐田市、種苗会社、農業生産者、流通・食品加工会社、学
術機関、農業機械・資材メーカーなど、業種・業態を越えた企業・団体の知見を融合させ、食・農全体のバ
リューチェーン（種苗～生産～加工・出荷～販売など）において新たなビジネスモデルの共創を図り、強い
農業づくりを実現していきます。
【スマートアグリカルチャー磐田事業用地】
【スマートアグリカルチャー磐田ビジネスモデル】
1. 市場のニーズに適合した商品の提供を行うマーケット
イン型の生産・加工事業
2. 種苗会社や農業生産者の自然環境や市場変化に適合し
た事業（安定品質・安定コスト・安定生産）の実現を
支えるインフラアウトソーシング事業
3. 日本の強みである種苗事業の高付加価値化を実現し、
日本の農業に新たなライセンスビジネスをもたらす種
苗ライセンス事業
商品・サービスについてのお問い合わせは
富士通コンタクトライン（総合窓口）
富士通公開サイト http://jp.fujitsu.com/
0120-933-200
受付時間 9:00～17:30（土・日・祝日・当社指定の休業日を除く）
詳細はこちら http://jp.fujitsu.com/solutions/cloud/agri/
Copyright 2016 FUJITSU LIMITED
2016.5
Smart Agriculture Project Based on Co-Creation
Food and Agriculture Cloud Akisai “Business Model Transformation:”
Founding of the New Company Smart Agriculture iwata
Introduction
"Smart Agriculture iwata" combines corporations and organizations across various industries and business types,
including Fujitsu, Iwata City local government, nursery companies, agricultural producers, distributors/food processing
companies, academic institutions, and agricultural machine/material manufacturers to co-create a general
food/agriculture value chain (such as nursery - production - processing/shipment - sales) to strengthen agriculture.
Local government
Academic
institutions
Producers
Agricultural
infrastructure
Nurseries
Center of regional
revitalization
Promotes scientific
agriculture
Leader of brand
agriculture
Mechanical agricultural
integration
Intensive seed/
seedling production
 Creation of a novel agricultural
business model
 Cultivation of innovators
Agricultural
consultant
Agricultural business
production
Co-creation
Finance
Logistics
Agricultural finance
model
Megascale buyer
【Smart Agriculture iwata business model】
(Tomei Expressway)
1.
Market-in type production/processing business offering products
that meet the needs of the market
2.
Infrastructure outsourcing business supporting the realization of
a business tailored to the natural environment and market
changes of nurseries and agricultural producers (stable quality,
stable cost, stable production)
3.
Seed/seedling licensing business which increases the addedvalue of the seed/seedling business, which is one of Japan's
strengths, and which introduces a new licensing business to
Japanese agriculture
Tomei Expressway
Enshu Toyoda PA/Smart IC
Tomato
greenhouse
Higashibara
district
(approx. 1ha)
Bell pepper
greenhouse
Seed/seedling
research
greenhouse
Kale greenhouse
(hydroponic)
Food processing
Stable buyer of
ingredients
【Smart Agriculture iwata project site】
Pickup/
shipment site
Buyer of carefully
selected ingredients
Retail
Food and Agriculture
Cloud
Innovative
agricultural logistics
Takamigaoka
district
(approx. 7.5ha)
Restaurants
Kale
greenhouse
(hydroponic)
This leaflet has been translated from a Japanese local version.
Some content referenced is for Japan only.
If you need further information, please contact the sales representative in your region.
http://www.fujitsu.com/global/
Copyright 2016 FUJITSU LIMITED
2016.5

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