THE GATE BERLIN PRESS-KIT

THE GATE BERLIN
PRESS-KIT
1. THE GATE BERLIN – THE MULTIMEDIA EXPERIENCE
CONTENTS
1.
THE GATE Berlin – The Multimedia Experience
1.1
THE GATE Berlin – Technical Facts
1.2 THE GATE Berlin – Statements
2.
TRIAD Edutainment Enterprises GmbH
3.
TRIAD Berlin Projektgesellschaft mbH
4.
Short Profiles:
Prof. Lutz Engelke, Founder and Managing Director (Chairman) of TRIAD
Dr. Stefan Klessmann, Managing Director of TRIAD
Daniel Brusch, Managing Director of THE GATE Berlin
5.
THE GATE Berlin – Team
6.Contact
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Experience World History at the Brandenburg Gate
Embark on a multimedia time travel through 300 years of world history: the Revolution,
the German Empire, the Roaring Twenties, the World Wars, the Fall of the Wall, and the
“summer fairy tale” of the 2006 World Cup.
Listen to the stunning sound of the metropolis as you are surrounded by giant screens and
experience historical milestones in a unique timescape show. Marvel, mourn, and laugh with the
city the world is watching. THE GATE Berlin – the new Brandenburg Gate experience, located only
50 meters away from the Brandenburg Gate!
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The New Brandenburg Gate Experience
THE GATE Berlin – For Everyone from Everywhere
Embark on a time travel from 1650 to today – from the construction of the Brandenburg Gate,
the seizure and return of the Quadriga, and the establishment of the German Empire to the age
of rapid industrialization, the outbreak of World War I, and the Roaring Twenties. See the city
become the capital of the Third Reich and the center of nightmarish destruction, followed
by a period of 40 years in which Berlin became the symbol of a world divided into two blocs.
Witness how mass protests and a peaceful revolution lead to the Fall of the Wall and a new start
for the entire country. Feel the pumping bass of 1990s techno music at the Love Parade and
join the German National Football Team as it celebrates its victory at the Brandenburg Gate.
The multimedia show is suitable for all visitors, regardless of their language or cultural background.
THE GATE Berlin is the key to the history of a city that has seen it all and, at the same time,
has it all ahead of it.
THE GATE Berlin – For Time Travelers
Take a visually stunning and breathtaking trip through history right where it all happened –
the Brandenburg Gate. THE GATE Berlin will make you want to learn more!
THE GATE Berlin – Take Your Time
Watch the 20-minute multimedia show as often as your time allows. The adjacent Treasure
Chamber displays a collection of historical pictures documenting the dramatic changes Pariser
Platz has gone through over the centuries.
THE GATE Berlin – Meet the Goddess
Meet Nike, the goddess of victory. As the one steering the Quadriga, she has been sitting atop
the Brandenburg Gate since 1793 and knows Pariser Platz like no one else. Our Treasure Chamber
provides the opportunity to contemplate the world‘s only exact replica of the Nike sculpture.
THE GATE Berlin – Take a Break
THE GATE Berlin – Innovation Meets History
Make sure to visit the exhibition‘s café that offers a breathtaking view of the Brandenburg Gate.
Experience historical milestones as you are surrounded by 87 high-tech screens.
180 million pixels and a 36-channel sound system provide an experience for all the senses.
THE GATE Berlin tells history with the technology of tomorrow.
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1.1 THE GATE BERLIN – TECHNICAL FACTS
1.2 THE GATE BERLIN – STATEMENTS
Prof. Lutz Engelke, Managing Director of TRIAD Edutainment Enterprises GmbH, Founder and Managing Director
(Chairman) of TRIAD Berlin Projektgesellschaft mbH
“THE GATE Berlin provides an overture to the history of Berlin.”
“THE GATE Berlin is the key to the history of a city that has seen it all and, at the same time,
has it all ahead of it.”
“THE GATE Berlin will make you want to learn more about history!”
“There‘s hardly any other place where you can emotionally learn so much about
German history in so little time.”
Dr. Stefan Klessmann, Managing Director of TRIAD Edutainment Enterprises GmbH, Managing Director of TRIAD
The following technology is used to create the virtual and immersive spatial experience of
THE GATE Berlin:
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34-meter wall of screens
87 full-HD screens
Size of the front wall: 17 meters
Size of the side walls: 8.5 meters
Total screen size: 71 square meters
Impressive full-HD image quality
180 million pixels
Unique mirror technology
State-of-the-art sound quality: A stunning surround system with 38 channels creates a threedimensional hearing space imitating human aural perception.
Please do not hesitate to contact us if you have any questions.
Berlin Projektgesellschaft mbH
“At TRIAD Edutainment Enterprises, we create new formats that aim at imparting knowledge
in an entertaining manner.”
“THE GATE Berlin is the first of several locations we want to create around the world to allow people
to experience history. Plans are being made for similar formats in Shanghai and Paris.”
“There is much talk about edutainment, i.e. combing education and knowledge transfer with
entertainment and emotions. THE GATE Berlin is TRIAD‘s answer.”
Daniel Brusch, Managing Director of THE GATE Berlin
“THE GATE Berlin offers edutainment that is perfectly suitable for acquainting students with
the diverse history of Europe, Germany, and Berlin in an exciting manner.”
“THE GATE Berlin is a high-quality, sophisticated format for both Berliners and tourists
from across the globe.”
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2. TRIAD EDUTAINMENT ENTERPRISES GMBH
THE GATE Berlin is a brand of TRIAD Edutainment Enterprises GmbH.
TRIAD Edutainment Enterprises develops globally unique edutainment formats.
We skillfully combine top-class storytelling, touching content, and state-of-the-art technology
to create formats for the tourism industry as well as the fields of leisure, arts, and culture.
Merging the words “education” and “entertainment”, edutainment describes a megatrend
that aims at making knowledge transfer and entertainment more interactive, informative,
and intriguing.
As a subsidiary of TRIAD Berlin Projektgesellschaft mbH, TRIAD Edutainment Enterprises
has access to a wealth of experience gathered in more than 600 projects in 40 countries.
Presenting topics in an emotional and interactive manner is the key to successful knowledge
transfer. In collaboration with our media department, we explore and implement a broad
range of unconventional film products. Our profound expertise in the fields of animation, 360°
films, communicative interfaces, sound composition, and classic film production enables us
to create unforgettable experiences and to set trends in modern storytelling and edutainment.
3. TRIAD BERLIN PROJEKTGESELLSCHAFT MBH
TRIAD Berlin – Creativity is Our Most Important Asset
As a creative agency focusing on spatial communication, TRIAD Berlin has been designing and
producing exhibitions, museums, theme parks, trade fairs, brand environments, retail spaces,
and events across the globe since 1994. At our offices in Berlin, Shanghai, and Riyadh, we pool the
expertise and creativity of more than 200 staff members from over 20 countries who represent
more than 50 different disciplines.
OUR METHOD: EXPLORE – PLAY – TRANSFORM
We consider ourselves a think-do tank that translates stories into spaces and information
into emotions. As a strategic navigator, TRIAD teams up with its partners and clients to explore
new territory at the intersection of science, culture, and economics. This interdisciplinary
and intercultural collaboration results in new realms of thought and spatial experiences.
Our work starts with gaining a comprehensive understanding of the big picture and considering
future topics and technologies. TRIAD turns abstract ideas into concrete experiences,
creating spatial stories in the actual world that involve all senses.
OUR SERVICES
Our in-house offer covers the entire range of project development services – from strategic
consulting, scenographic development, concept design, and media production to construction
planning and engineering – as well as turn-key solutions that include general contracting and
operational management. Our work is supported by specialist departments and interaction /
media labs that test, develop, and create trend-setting products.
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4. SHORT PROFILE: PROF. LUTZ ENGELKE,
FOUNDER AND MANAGING DIRECTOR (CHAIRMAN) OF TRIAD
Lutz Engelke, Managing Director of TRIAD Edutainment Enterprises GmbH and founder of TRIAD
Berlin Projektgesellschaft mbH, calls his own company a “think-do tank”. With offices in Berlin,
Shanghai, and Riyadh , TRIAD pools the technical and creative expertise of some 200 people and
constantly breaks new ground worldwide at the intersection of science, culture, and economics.
Apart from THE GATE Berlin, the numerous national and international projects he is currently
working on include the German Football Museum in Dortmund, the FIFA World Football Museum
in Zurich, and the Siemens exhibition stand at the Hannover Messe.
Engelke studied Literature, Psychology, Journalism, and Film at FU Berlin and Cornell University,
USA. After working as a spokesperson for the Berlin Senate for three years, he founded TRIAD Berlin
in 1994. Today, the creative agency brings together people from the most diverse professions,
generations, and cultural backgrounds.
SELECTED PUBLICATIONS
Prof. Lutz Engelke
“Design Works! Sieben Thesen zum Verhältnis von Raum und Innovation” (A. Osswald & L. Engelke),
in: Zeitschrift für Orga¬nisationsentwicklung, Handelsblatt Fachmedien, Vol. 2, 2016.
“Die Dauerausstellung. Eine Reise in die Tiefe des Raums”, in: “Mehr als ein Spiel”
(Buch zum Deutschen Fußballmuse¬um), Klartext Verlag, January 2016.
“Die Saat ist aufgegangen”, in: DIE WELT, July 6, 2013.
“Der Schausteller”, in: DIE ZEIT, May 20, 2010.
“Der Chef ersetzt die Kirche”, in: DIE WELT, June 20, 2009.
His motto: Dare to imagine more.
“Das Shanghai-Abenteuer”, in: FOCUS, May 11, 2009.
“Im Erlebnispark des Kapitalismus: Über das Ballspielen mit dem All”, in: Wolff Lotter,
“Die kreative Revolution: Was kommt nach dem Industriekapitalismus?”, Murmann 2009.
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4. SHORT PROFILE: DR. STEFAN KLESSMANN,
MANAGING DIRECTOR OF TRIAD
Dr. Stefan Klessmann is Managing Director of TRIAD Edutainment Enterprises GmbH and Managing
Director of TRIAD Berlin Projektgesellschaft mbH. The main focus of his work is on providing
internal and external advice on the development of themed and experience worlds, museums, and
exhibitions. At TRIAD, he is responsible for business administration, organizational development,
and operational management. In these functions, Klessmann is involved in several TRIAD Berlin
projects. He currently focuses on the creation of edutainment formats, the development of TRIAD
China, and projects in the Arab region.
Born in 1962, Klessmann grew up in Hamburg and, following his alternative civilian service at
Bahnhofsmission Hamburg, studied Information Science, Religious Studies, and Philosophy at FU
Berlin. He spent two years in New York as a DAAD scholar and Ph.D. student at New York University.
SELECTED PUBLICATIONS
Stefan Klessmann
“Science Communication in Riyadh: The Prince Salman Science Oasis”, in: Ghorfa (ed.),
“Education Guide – Partnerships and Perspectives of Arab-German Cooperation”, ghorfa 2013.
“Deutsche und amerikanische Erfahrungsmuster von Welt – eine interdisziplinäre,
kulturvergleichende Analyse im Spiegel der Dostojewskij-Rezeption zwischen 1900 und 1945”,
Dissertation, S. Roderer Verlag 1990.
S. Kleßmann, P. Kraft, F. Schüre (eds.), “Leipzig-Berlin”, Berlin 1989
After receiving his Ph.D. degree in 1989, Klessmann worked as a lecturer in adult education and
was involved in the establishment of a messenger service company. In 1995, he was appointed
Director of British Airways Berlin. From 1996 onward, he became increasingly involved in the
creation and development of TRIAD Berlin as a consultant and head of finances. In 2011, he was
appointed Managing Director.
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4. SHORT PROFILE: DANIEL BRUSCH,
MANAGING DIRECTOR OF THE GATE BERLIN
5. THE GATE BERLIN – TEAM
TRIAD Berlin Projektgesellschaft mbH
Founder and Managing Director (Chairman)
Prof. Lutz Engelke
Managing Director
Dr. Stefan Klessmann
Director Exhibitions / Themed Worlds
Gabriele Karau
Daniel Brusch is Head of Operations and Marketing at TRIAD Edutainment Enterprises GmbH and
Managing Director of THE GATE Berlin. The focus of his work is on the sustainable growth and
internationalization of TRIAD Edutainment Enterprises GmbH and the development of the brand
THE GATE Berlin.
After a stay in Australia, Brusch worked for the arts, culture, and event center Antiquarium
Schönwalde, where he was extensively involved in controlling, project management, and
marketing. He studied Business Administration at Ernst-Moritz-Arndt-Universität Greifswald,
Humboldt Universität zu Berlin, and the Louvain School of Management. Specializing in
controlling, logistics, and entrepreneurship, he earned a Master‘s degree in Business Management
from Julius-Maximilians-Universität Würzburg.
During his studies, Brusch worked as a research associate, tutor, and student consultant
for Contact & Cooperation Würzburg e. V. under the auspices of Prof. Dr. Peter Bofinger.
In 2014, he became Head of Marketing and, in 2015, Chief Executive Officer of
Contact & Cooperation, assuming responsibility for more than 50 consultants working
on projects for clients such as Cinemaxx and Würzburger Tafel.
Project Management
Nicolas Köster
Scenography / Design
Olaf Noack
Contents / Editorial Department
Peter Paul Kubitz
Stefan Richter
Julia Novak
Graphics
Ole Bahrmann (Graphics Concept)
Max Lacher (Corporate Design)
Architecture / Construction Management
Barbara Backhaus (Construction Management)
Steven Morgan (Planning)
Technical Planning
Hajo Gawins (Head of Technical Planning)
Andreas Heinemann
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Media Production
Alexander Bartneck – Creative Director
Nastasia Hase – Production Management
Julia Müller-Novak – Director
Peter Paul Kubitz, Stefan Richter – Dramaturgical and Editorial Advice
Ben Thöming, Lena Zieseniss – Research, Art Buying
Max Baberg – Art Direction
2D and 3D Motion Design
Shuhei Sako
Nils Kreter
Marvin Bohm
Shuhei Sako
André Roboredo
Susann Stötzner
Felix Knoche
Ronny Traufeller
Daniel Büttner
Mingjun Sui
Marta Bala
Philipp Bremer
Philipp Hahn
Christian Weißmann – Technical Support
Anke Langhardt – Director Events
Natanja von Stosch – Events
Annette Kusche – Director of Communications / Public Relations
Felix Dunkl – Communications
Luise Schenker – Communications
Yulia Shrayfel – Management Assistant
Manuel Kiep – Management Assistant
Johann Hillmann – Accounting
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TRIAD Edutainment Enterprises GmbH
Managing Director of THE GATE Berlin
Daniel Brusch
Marketing & Sales Consultant (Tourism)
Marc Burgdorff
Head of Public Relations
Céline Gaulke
Sales Management
Stephan Geyer
Marketing
Jennifer Hengst
Lena Jungheim
Irmela Sinkewitsch
Controlling
Michael Kuhn
Purchasing
Knut Gewehr
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EXTERNAL SERVICE PROVIDERS
CONTACT
Technical Planning – Lighting
weißpunkt und purpur
Annette Kusche, Director of Communications / Public Relations, TRIAD Berlin
Mail: [email protected]
Phone: +49 30 23 60 78 357
—
Céline Gaulke, Head of Public Relations THE GATE Berlin
Mail: [email protected]
Tel +49(30) 23 60 78 307
Technical Planning – Electrical Engineering
Dipl.- Ing. Mehmet Ali Ölmez
Technical Planning – Air Conditioning
Philippundknoll Ingenieurbüro für Gebäudetechnik GbR
Box Office Technology and Admission Control
Giant Monkey Software Engineering GmbH
General Contractor
APOprojekt GmbH
TAUCHER Sound Environments – 3D Soundtrack, Sound Design and Composition
Aleesa Savtschenko
Johannes Scherzer
Johannes Varga
Felix Rösch
THE GATE BERLIN
Pariser Platz 4a
10117 Berlin, Germany
tel +49 30 23 60 78 436
fax +49 30 23 60 78 381
mail [email protected]
—
www.thegate-berlin.de
--Sitz der Gesellschaft
TRIAD Edutainment Enterprises GmbH
Marburger Straße 3
10789 Berlin
Nsynk – Show Control System Programming
Eno Henze
Ingolf Heinisch
David Brüll
—
Geschäftsführung
Prof. Lutz Engelke
Dr. Stefan Kleßmann
www.triad-edutainment.com
Special thanks to: Arne Krasting, Nora Werdich, Robin Schacht, Markus Küpper,
Nele Mauter, Witja Frank, Torsten Feig, Diego Ain, Barbara Linke, Ove Sander,
Benjamin Kiesewetter, Frederic Berninger, Thilo Wohlgemuth, Tino Frick,
and Kerstin Schilly
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We would like to thank all licensors!
Staatsbibliothek zu Berlin – Preußischer Kulturbesitz, Bundesarchiv Bildarchiv (c) Bundesarchiv,
Abt. Filmarchiv / Transit Film GmbH, PROGRESS Filmverleih, Bundesstiftung Aufarbeitung,
Uwe Gerig, Landesarchiv Berlin, Stiftung Deutsches Technikmuseum Berlin, Stiftung Stadtmuseum
Berlin, Technische Universität Berlin, Archiv der sozialen Demokratie der Friedrich-Ebert-Stiftung,
Robert-Havemann-Gesellschaft e.V. / Das Archiv der DDR-Opposition, Deutsches Rundfunkarchiv,
Siemens Corporate Archives, Deutsche Welle,
BStU, Chronos Media, RBB Media, ZDF Media, Deutsche Welle, Spiegel TV, S.U.M.O. Film, Getty Images
Deutschland GmbH, DPA / picture alliance, bpk Bildagentur für Kunst, Kultur und Geschichte,
Ullsteinbild, History Vision, framepool
akg-images, akg-images / Imagno, © Les Arts Décoratifs, Paris / Jean Tholance / akg-images /
Gerd Hartung, akg-images / Voller Ernst / Chaldej, akg-images / picture-alliance / dpa, akg-images /
AP, akg-images / Nelly Rau-Häring, akg-images / Binder, akg-images / Hansgert Lambers,
akg-images / Henschel, akg-images / Sewcz, akg-images / Pansegrau
Sissa Marquardt, Hans Peter Meister, Dieter Kramer, Christian Triebsch & AB Gallery Switzerland,
Daniel Harder
Despite extensive research, identifying all copyright holders was not possible.
For any copyright claims, please contact TRIAD Edutainment Enterprises GmbH.
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