Julia Thaler

DR. JULIA THALER
PUBLIKATIONSVERZEICHNIS
MONOGRAPHIE
Thaler, Julia (2012): Verhaltensbeeinflussung durch Sozialmarketing. Eine Analyse der Gestaltungsmöglichkeiten, Dissertation, Springer Gabler, Wiesbaden.
BEGUTACHTETE BEITRÄGE
IN WISSENSCHAFTLICHEN
ZEITSCHRIFTEN
Thaler, Julia/Helmig, Bernd (forthcoming): Do codes of conduct and ethical leadership influence public employees’ attitudes and behaviours? An experimental analysis, in: Public Management Review.
Winter, Vera/Thaler, Julia (2015): Does motivation matter for employer choices? A discrete-choice analysis of
medical students' decisions among public, nonprofit and for-profit hospitals, in: Nonprofit and Voluntary Sector
Quarterly, published online before print, doi: 10.1177/0899764015597784.
Thaler, Julia/Spraul, Katharina/Helmig, Bernd/Franzke, Hannah (forthcoming): Satisfaction with and success of
employee training from a public service motivation perspective, in: International Journal of Public Administration.
Thaler, Julia/Helmig, Bernd (2013): Promoting good behaviour: Does social and temporal framing make a
difference?, in: Voluntas – International Journal of Voluntary and Nonprofit Organizations, Vol. 24, No. 4,
S. 1006–1036.
Thaler, Julia/Spraul, Katharina/Helmig, Bernd (2013): Aufgabenkritik freiwilliger kommunaler Aufgaben: Zur
Entstehung von Akzeptanz für öffentlich-private Partnerschaften, in: Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen (ZögU), Beiheft 42 „Akzeptanz öffentlichen Ausgabeverhaltens“, S. 112–124.
Thaler, Julia/Helmig, Bernd (2013): Theoretical framework of social marketing effectiveness – Drawing the big
picture on its functioning, in: Journal of Nonprofit and Public Sector Marketing, Vol. 25, No. 3, S. 211–236.
Helmig, Bernd/Thaler, Julia (2010): On the effectiveness of social marketing – What do we really know?, in:
Journal of Nonprofit and Public Sector Marketing, Vol. 22, No. 4, S. 264–287.
BEITRÄGE
IN
SAMMELBÄNDEN
Hinz, Vera/Thaler, Julia (2014): Öffentliche Krankenhäuser als Arbeitgeber – Wahrnehmung, Attraktivität und
Bedeutung der Public Service Motivation, in: Knoke, Martin/Merk, Joachim/Schneider-Pföhler, Mirjam/ Spraul,
Katharina (Hrsg.): Das Publicness-Puzzle: Öffentliche Aufgabenerfüllung zwischen Staat und Markt, Jacobs Verlag,
Lage, S. 77–94.
Helmig, Bernd/Thaler, Julia (2010): Nonprofit marketing, in: Taylor, Rupert (Hrsg.): Third sector research,
Springer, New York, S. 151–170.
Helmig, Bernd/Michalski, Silke/Thaler, Julia (2009): Besonderheiten und Managementimplikationen der Kundenintegration in Nonprofit-Organisationen, in: Bruhn, Manfred/Stauss, Bernd (Hrsg.): Forum Dienstleistungsmanagement, Gabler, Wiesbaden, S. 471–492.
REFERIERTE
INTERNATIONALE
KONFERENZBEITRÄGE
Hopf, Franziska/Thaler, Julia (2015): What roles for public management in cross-sector participatory settings?,
75th Academy of Management Meeting (AoM), Vancouver, Kanada.
Spraul, Katharina/Thaler, Julia (2015): Public-private partnerships as a governance mode for sustainability,
19th International Research Society for Public Management Conference (IRSPM), Birmingham, UK.
Thaler, Julia/ Helmig, Bernd (2014): Do codes of conduct and ethical leadership influence public employees’
attitudes and behaviors? – An experimental analysis, 36th European Group for Public Administration Annual
Conference (EGPA), Speyer.
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Dr. Julia Thaler
Publikationsverzeichnis
Thaler, Julia/Hopf, Franziska (2014): Conceptualizing the interaction of government and civil society at the intersection of individuals and institutions – A reflection on public governance of citizen participation,
36th European Group for Public Administration (EGPA) Annual Conference, Speyer.
Thaler, Julia/ Helmig, Bernd (2014): The impact of codes of conduct and ethical leadership on public employees'
attitudes and behaviors, 74th Academy of Management Meeting (AoM), Philadelphia, Pennsylvania/USA.
Thaler, Julia/ Hopf, Franziska (2014): Managing the tension between regulation and citizen participation – A
qualitative analysis of sustainable energy creation, 18th International Research Society for Public Management
Conference (IRSPM), Ottawa, Kanada.
Hinz, Vera/Thaler, Julia (2013): Public service motivation and choice of employer in the hospital industry,
Research Conference „One Step Beyond – Refining Public Service Motivation Theory and Research Methods”,
Utrecht, Niederlande.
Thaler, Julia/Spraul, Katharina/Helmig, Bernd/Franzke, Hannah (2013): Satisfaction with and success of
employee trainings from a public service motivation perspective, 73rd Academy of Management Meeting
(AoM), Lake Buena Vista (Orlando), Florida/USA.
Hinz, Vera/Thaler, Julia (2013): How motivations affect choices of employer – A discrete-choice model in the
hospital industry, 9th Workshop on the Challenges of Managing the Third Sector, Lund, Schweden.
Spraul, Katharina/Thaler, Julia/Helmig, Bernd (2013): Co-creating sustainable value in public-private partnerships, 75. Jahrestagung des Verbands der Hochschullehrer für Betriebswirtschaft e.V., Würzburg.
Spraul, Katharina/Thaler, Julia/Helmig, Bernd (2012): Co-creating sustainable value in public-private partnerships: An empirical assessment, 72nd Academy of Management Meeting (AoM), Boston, Massachusetts/USA.
Thaler, Julia/Spraul, Katharina/Helmig, Bernd (2012): Public service motivation and its moderating and
mediating role on personal development and corporate volunteering in German public administrations,
16th Annual Conference of the International Research Society for Public Management (IRSPM), Rom, Italien.
Helmig, Bernd/Thaler, Julia (2011): Social marketing effectiveness – Development of a midrange theory,
71st Annual Meeting of the Academy of Management (AoM), San Antonio, Texas/USA.
Thaler, Julia/Spraul, Katharina/Helmig, Bernd (2011): Co-creating social value – A qualitative approach to gain
insights on the relevance of corporate social responsibility in public-private partnerships, 15th Annual Conference of the International Research Society for Public Management (IRSPM), Dublin, Irland.
Thaler, Julia (2010): Promoting good individual and prosocial behavior – On the impact of social and temporal
framing on social marketing effectiveness, 39th Annual Conference of the Association for Research on Nonprofit
Organizations and Voluntary Action (ARNOVA), Alexandria, Virginia/USA.
Helmig, Bernd/Thaler, Julia (2010): Towards a midrange theory of social marketing effectiveness, 9th International Conference of the International Society for Third-Sector Research (ISTR), Istanbul, Türkei.
Thaler, Julia/Helmig, Bernd (2010): On the impact of framing determinants on social marketing effectiveness –
What do we really know?, 39th EMAC Annual Conference, Kopenhagen, Dänemark.
Helmig, Bernd/Thaler, Julia (2009): On the effectiveness of social marketing – What do we really know?,
38th Annual Conference of the Association for Research on Nonprofit Organizations and Voluntary Action
(ARNOVA), Cleveland, Ohio/USA.
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