April 23rd - Cosmobeautyseoul.com

April 23 rd(Thur.) ~ 25 th (Sat.), 2015
COEX Hall A - C, Seoul, KOREA
www.hnbweek.com
Date
April 23 rd(Thur.) ~ 25 th (Sat.), 2015
Place
COEX Hall A - C, Seoul, KOREA
02_ w w w . h n b w e e k . c o m
The 29th International
Health Industry Exhibition
Changes in the recognition of a healthy life have led continuous development of health-related industry around the world. In
addition, the demand of consumers for healing to return to the nature of healthy beyond eating and living well is establishing a
new culture of health. It means domestic and foreign companies and people related in the health industry need to exchange
information continuously.
Health EXPO initiated in 1987 has continued growth by identifying new areas for exhibition and reflecting health trend at every
expo for the past 28 years. Health EXPO 2015 intends to provide the venue that satisfies the needs of consumers and creates a
new business opportunities for companies in April 2015.
Come and visit to picture your healthy future in renewed Health EXPO 2015.
Exhibition Overview
Health EXPO 2015 | H&B Week
Title : The 29th International Health Industry Exhibition (Health Expo 2015)
Period : April 23(Thur.) ~ 25(Sat.), 2015 / 3 days
Venue : COEX Hall A - C / Seoul, Korea
Scale : 500 exhibitors / 700 booths
Organized by Korea Health Supplements Association, Korean Institute of Functional Medicine, Korea International Exhibition Co., Ltd
Supported(Expected) by Ministry of Health & Welfare, Ministry of Food and Drug Safety, Korea Medical Devices Sales Association,
Korea Sports Product Industry Association, The Diabetic Association of Korea
Exhibit Items
Health EXPO 2015 | H&B Week
Health Functional Food
Health / Fitness Products
Healthy functional ingredients, Material, Food, Beverage
Diet and beauty related food, etc.
Fitness equipment / Sport functional wear / Sport underwear /
Sport medical equipment, etc.
Home Medical Equipment
Outdoor, Camping / Auto-Camping Products
Infrared light therapy / Physical therapy equipment / Ion therapy /
Straightener, etc.
Outdoor clothes / Camping gear and accessories / Various kinds
of products for leisure activities, etc.
Equipment related to beauty and health
Hospital, Association and group
Skincare equipment / Massager / Other health related
equipment, etc.
Relevant association, Society / Foundation home and abroad /
Hospital / Aesthetic and clinic / Diet consulting / Training institute
and academy / Research institute for health functional food, etc.
Food for diet and Preventing adult diseases
Diet food / Low-calorie food / Edible cosmetics / Body-shape equipment, etc.
Health&Beauty Week _03
Date
April 23 rd(Thur.) ~ 25 th (Sat.), 2015
Place
COEX Hall A - C, Seoul, KOREA
04_ w w w . h n b w e e k . c o m
Seoul International Cosmetics & Beauty Expo 2015
Cosmobeauty Seoul 2015
22-year tradition since 1987!
Selected as a promising exhibition by the Ministry of Trade, Industry and Energy for 6 consecutive times since 2009
for the first time in cosmetics and beauty industry in Korea!
Internationally certified exhibition!
Business EXPO for cosmetics and beauty industry with the longest tradition and know-how in Korea!!
Newly upgraded COSMOBEUTY SEOUL to be held in April 2015 will lead the cosmetics and beauty market in Asia.
Exhibition Overview
Cosmobeauty Seoul 2015 | H&B Week
Title : The 22nd Seoul International Cosmetics & Beauty Expo (COSMOBEAUTY SEOUL 2015)
Period : April 23(Thur.) ~ 25(Sat.), 2015 / 3 days
Venue : COEX Hall A - C / Seoul, Korea
Scale : 500 exhibitors / 700 booths
Organized by Korea Cosmetics Association(KCA), Korea Beauty Industry Society(KOBIS), Korea International Exhibition Co., Ltd(KIECO)
Supported(Expected) by Ministry of Health & Welfare, Ministry of Trade Industry and Energy, Korea Food and Drug Administration,
Small and Medium Business Administration, etc
Exhibit Items
Cosmobeauty Seoul 2015 | H&B Week
Cosmetics
Skin care / Functional cosmetics / Make up / Perfume / Soap / Organic cosmetics / Oriental cosmetics / Bio cosmetics / Men’s cosmetics / Baby
care / DIY cosmetics / Online shopping mall / Embassy / Local government / Techno park / Training institute that links academia and industry, etc.
Ingredients Packing
OEM ODM / Ingredients of cosmetics / Functional ingredients / Natural ingredients / Packing vessel / Eco-friendly vessel / Subsidiary materials /
Packing vessel materials / Production equipment / Research equipment / IT solution related to manufacturing and management / Research and
development Clinical test institute / Consulting / Training institute and research institute / Association, etc.
Hair Scalp
Hair care / Hair dyeing products / Styling products / Equipment related to hair / Wig / Scalp care products Device / Treatment and care products
for hair loss / Hair thickener / Franchise Service shop Clinic / Interior Furniture / Customer management and computer system / Hair
accessories / Training institute, Association, Group, etc.
Aesthetic Spa
Professional cosmetics for skin care shop / Skin care equipment / Body care products / Aroma therapy / Candle / Goods and equipment related to
spa / Products and equipment related to eyelash / Materials and equipment related to permanent make up / Franchise Service shop / Association,
Group, etc.
Nail, Foot Care, Tattoo
Nail Foot Care / Nail Foot art / Equipment related to nail Foot care / Tattoo / Franchise Service shop / Training institute, Association, Group, etc.
2015 Women's Style Zone : Fashion jewelry, Accessory, Lingerie, Wedding Beauty, etc.
Health&Beauty Week _05
Date
April 23 rd(Thur.) ~ 25 th (Sat.), 2015
Place
COEX Hall A - C, Seoul, KOREA
06_ w w w . h n b w e e k . c o m
International
Organic Industry Expo 2015
The global market volume of organic products amounts to 102.5 billion dollars and is estimated to grow by about 53% from 2011 to
2016. Organic industry has shown continuous growth compared with other farming sectors amid global economic downturn. In
particular, Asia has become a hub of this new market as the region’s market for organic food & beverage and has grown
significantly for the past few years.
Accordingly, International Organic EXPO 2015 will provide an integrated marketing venue that meets consumer needs and creates
business for companies by introducing organic agricultural food and product and establishing place for information exchange
among companies in the industry including business meeting.
Come and visit to meet with future of NEW organic industry that develops together with other industries in April 2015.
Exhibition Overview
Organic EXPO 2015 | H&B Week
Title : International Organic Industry Expo 2015
Period : April 23(Thur.) ~ 25(Sat.), 2015 / 3 days
Venue : COEX Hall A - C / Seoul, Korea
Scale : 500 exhibitors / 700 booths
Organized by Korea International Exhibition Co., Ltd., Organic Partner Co., Ltd., Oreneul Trustworthy Organic Works
Exhibit Items
Organic EXPO 2015 | H&B Week
Organic Food
Local special products including primary food based on
organic (fruit, vegetable, meat, fish, egg) / Organic food
additives / Organic processed food (groceries, wine, frozen
food, cheese, various seasonings, etc.
Organic Living Products
Living products made of organic materials / Organic health
(functional) products, etc.
Organization (project group),
Association and local government
Organic Cosmetics
Skin care / Body care / Hair care / Functional cosmetics /
Other natural cosmetics, etc.
Organic local special product / Relevant association /
Organization (project group) / Local government / Certification
agency, etc.
Only certified organic companies or companies to be certified in 2015 are able to participate in International Organic Industry EXPO 2015.
Health&Beauty Week _07
For your Health & Beauty Life !
Support to
effective business
Beyond
Health & Beauty !
By attracting target buyers
and exhibitors
Health, beauty and organic
together will raise
Synergy effect
Satisfy both
exhibitors and visitors!
Specialized programs will
constitute for
both B2B and B2C
. Health & Beauty Week for your actual business
Support actual meeting and business deal on site with thorough analysis and management by accumulated
buyer database based on the needs of exhibitors.
. Health & Beauty Week to start effective marketing in 2015
The largest scale business week in Korea where the home of the largest industrial trend in 2015 for health
& beauty beyond.
08_ w w w . h n b w e e k . c o m
Seminar and Presentation (Expected)
Health & Beauty Week
Health
4th Korea-China exchange meeting on health functional food
Seminar on the latest functional food market
Advisory seminar on international policy on food and nutrition intake
Cosmetics
Exchange meeting, Seminar on the trend of cosmetics market, Seminar on entering overseas market,
Seminar on cosmetics training, CEO seminar
Seminar on successful management, seminar on legal advice, presentation of new products by exhibitors, etc.
Special seminar with hair artists, seminar on scalp / hair loss management
Seminar on new cosmetics ingredients, seminar on packing and vessel industry, presentation of new material, etc.
Seminar on marketing strategy, presentation on franchise, etc.
Organic Industry
Seminar on the latest trend and market of organic food industry
Seminar on the laws related to organic food
Medical equipment
Seminar on the latest medical equipment technology, seminar on the
permission and approval of medical equipment
Adult disease
Seminar on the prevention of adult diseases, seminar on successful diet case
Other Events (Expected)
Health & Beauty Week
Participatory program health check-up, diet dance experience, measuring body fat, making organic cosmetics, etc.
Talk concert related to Beauty and Health
“Beauty Class Zone” hot trend with celebrity - DIY cosmetics, self nail art, make up, hair styling, fashion styling, etc.
Bulletin board for recruiting in health, cosmetics, and beauty industries
Brand awards for related industry, luncheon for business networking, etc.
Seminar by exhibitors
Business Support Program
Health & Beauty Week
We support to have an opportunity to expand own business to Korea and overseas
Business meeting with buyers and purchasing meeting with distributors
Date : April 23 (Thur) ~ 25 (Sat), 2015 Venue : Buyer Lounge or exhibitor’s booth within the hall
Target : Exhibitors and invested buyers home and abroad
The above information is subject to change depending on the circumstances of host and detailed schedule and information on business meeting will be notified later.
Major Buyers
Health & Beauty Week
We support effective and international business between exhibitors and buyers from all over the world.
Distributors : Department store, Large-scale mart, TV home shopping and online shopping mall MD in charge of purchasing, Professional distributor (catering,
food wholesaler and retailer, exporter/importer, etc.), etc.
Manufacturer : ingredients and material, OEM/ODM, technology development companies, etc.
Researchers and developers : Ingredient developers, Clinical trial institute and research center, Product developers, etc.
Exporters and importers, people in trade industry
Hospital and clinic : Hospital, Clinic, Pharmacy, Welfare facilities (nursing care), etc.
Public organization : Government agency, Local government, Embassy of each country, Trade representative, Consultant group, etc.
Health&Beauty Week _09
Participation Guide for Exhibitor
Health & Beauty Week
Booth Information and Costs
Type
Price / a Booth
USD 2,600
Procedure of Application
The exhibit raw space only (3m x 3m = 9 )
Exhibitor performs its own installation work within designated booth space
by contracting out.
Installation work must be performed by approved contractor of COEX
convention center: proper registration procedure must be followed.
Space only
Submit application
By Fax or E-mail
Early-Bird:
December 31, 2014
Registration ends on
March 16, 2015
Details
USD 3,000
Exhibition Space (3m x 3m = 9 ) + Shell stand
Basic services :
Three wall panels, fascia board with company name, 1 desk and chair,
Pytex carpet, Lighting(Main-2ea, Spotlights-3ea), 1 electrical outlet (1Kw)
USD 3,200
Exhibition Space (3m x 2.4m = 7.2 ) + Shell stand
Basic services :
Wooden wall panels, Fascia board with company name, 1 desk and chair,
Pytex carpet, Lighting(3 Spotlights), 1electrical outlet(1Kw)
USD 1,900
Exhibition Space (2m x 2m = 4 ) + Shell stand
Basic services :
Three wall panels, fascia board with company name, 1 desk and chair,
Pytex carpet, Lighting(Spotlights-2ea), 1 electrical outlet (1Kw),
1 display stand, 1 showcase(Towershaped type)
Package booth
Depoosit payment
Half (50%) of the total payment
of fees must be made within
7 days of registration.
Premium booth
Submit required form
by E-mail
Businesses
promotion booth
(Directory, Booth Sign Board etc.)
March 16, 2015.
(Small & medium
sized)
Final Payment
The remainder of the fees (50%
of total booth cost + optional
service fee) must be made by
March 16, 2015.
Extra $150 will be charged for using 2 side opened package booth.
Optional services (electricity, telephone, Internet line, communication, water, etc.) are provided when requested at registration.
The booth use information above is subject to change depending on the circumstances of host and detailed information will be provided at
the timing of application for booth.
Benefits for early application (Application by Dec. 31, 2014)
1. USD 200 discount per booth.
2. More opportunity to meet target buyers through early promotion targeting buyers.
3. Preferred right to select the location of booth. (however, the timing of application and deposit is
considered)
4. Early promotion through introduction of exhibitors through e-mail newsletter and facebook.
Opening Date
April 23, 2015.
You can download application sheet for
participation from homepage
(www.hnbweek.com).
Additional facilities
Classification
Electricity
Telephone
Price / a Unit
Daytime
USD 50
24 hours
USD 60
Domestic
USD 100
Overseas
USD 200
Internet Line(LAN)
USD 150
Water Drainage /
Compressed air
USD 150
Customer(visitor)
management system
10_ w w w . h n b w e e k . c o m
USD 200
Content
Apply for additional electricity by unit of KW
Space Only booth exhibitors must apply for electricity as there is no provision of electricity if there is no application
Including usage and installation
This system will record booth visitors automatically
Advertisement / PR
Health & Beauty Week
Periodicals : advertisements in industry
journals and magazines
Media : advertisements in radio, daily
newspapers and television
Outdoor : large banners at bridges and
crossroads, advertisements on
bus / subway trains
Official press release to media outlest
e-Newsletter : to all past and present participants
SNS : Facebook, blogs, etc.
Promotion of overseas participants
Management of overseas agents
Promotion of overseas associations and
related groups
Invitation for overseas buyers
Banner ads on major portal sites
Partner global online B2B sites and online media
partners
Show Report
Health & Beauty Week
Review (2014)
20 countries, 357 Companies, 604 Booths (14,733 )
Countries of exhibitors
Belgium, Brazil, Canada, China (Hong Kong), Finland, France, Germany, India, Indonesia, Japan, Nepal,
New Zealand, Pakistan, Philippines, Poland, Singapore, South Africa, Turkey, USA, Vietnam
Number of Buyers
1,003 from 19 countries
Number of Visitors
51,137
Countries of buyers to come
Brazil, Canada, China, France, Hong Kong, India, Indonesia, Japan, Kazakhstan, Malaysia, New Zealand,
Philippines, Russia, Singapore, Taiwan, Thailand, UAE, USA, Vietnam etc
Result analysis of exhibitors
Scale : 604 booths of 357 companies from 20 countries
Satisfaction level : about 91% said their satisfaction level is higher than “so so”
Overall satisfaction level of EXPO - 91% said higher than “so so”
Participation in 2015
Very satisfactory
11%
Will participate
61%
satisfactory
45%
not determined
38%
so so
35%
will not participate
1%
unsatisfactory
7%
very unsatisfactory
2%
Analysis on visitors
Health&Beauty Week _11
Secretariat of Health&Beauty Week / Korea International Exhibition Co.,Ltd
#1116, 33, Gukjegeumyung-ro 6-gil, Yeongdeungpo-gu, Seoul, Korea
Tel. +82 2 761 2512( ) Fax. +82 2 761 2517 E-mail. [email protected] / [email protected]
www.hnbweek.com

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