£££££££££££££££££ Bringing in the cash AKA Sponsorship Ross Kelway Activities and Skills Manager Mohammed Zayyan Butt Ethics, Environment and Operations Officer Why? • UCLU limited funding and resources • Increase activity and level • Builds relationships • Think about the future All about the money? • • • • Cash Help in kind Support and expertise One off or ongoing relationship? When? • Summer • Competition • What can you offer? Benefits • • • • • • • Why sponsor you? Graduate recruitment Brand promotion Awareness raising What can you offer? UCL and UCLU USP’s Where would they be seen? Who? • • • • • • • Shortlist companies Research Existing relationships Competition Careers fairs Committee assistance Longer term goals? The Proposal • • • • • • • Title Summary Options Benefits Examples and images Sell yourselves, show impact Your contact details The Proposal • • • • • • • Don’t under cost, but be realistic Break down costs and include VAT Be creative Research costs and get quotes President sign off Make no assumptions - be clear Professional Waiting game • • • • Who will reply and when? Negotiation Careers events Alumni can help Doing the deal • • • • • • Final negotiations Timely responses Getting authorisation from UCLU Sign off Contracts Invoicing for the agreed sponsorship(if financial) Think about the future! • • • • Do keep in touch regularly Don’t forget to report at end of sponsorship Do review with your committee and members Don’t forget to handover to your successors Next steps • Relevant forms online here: https://uclu.org/how-to-guides/how-to-arrangesponsorship-for-my-club-or-society https://uclu.org/clubs-societies/resources/clubssocieties-forms/sponsorship-agreements https://uclu.org/clubs-societies/resources/clubssocieties-forms/sponsorship-request-form-andinstructions Book into development sessions with Katie Sykes(Sports) or Johnny Glover (Socs)
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