PRESS RELEASE Contact: Phone: Email: Dee Pellegrino 732-539-8273 [email protected] FOR IMMEDIATE RELEASE LIVE! For 107 Local Radio Station 107.1FM to Broadcast LIVE for 107 hours straight to help combat the Jersey Shore Heroin Epidemic! 107.1FM, a Press Communications, LLC Radio station, together with its listeners, advertisers and sister stations B98.5 and Thunder 106 are holding an event to bring awareness and provide resources to the community regarding the Heroin Epidemic at the Jersey Shore. 107.1FM will broadcast LIVE for 107 CONSECUTIVE hours at three local malls for an event known as “LIVE! For 107”. 107.1FM’s morning Personalities Nina and Tom, better known as “Pork Roll and Eggs” along will the Vice President of Programming, AJ Colantoni, will set up studios in the parking lots of the Freehold Raceway Mall, Monmouth Mall and Ocean County Mall beginning Monday, May 19th at 6am and continue non-stop through Friday, May 23rd at 5pm. Stationary bikes will be set up at each location and listeners will be encouraged to stop by and ride for the cause, donate money or share stories or words of encouragement. Press Communications, LLC embarked on this truly ground breaking event because they felt that as a “family” owned local business that has operated in NJ for over 110 years; that no other company should be at the forefront of this effort other than them! General Manager Richard Morena went on to state, “Opiate/Heroin usage in Monmouth-Ocean County is ranked at some of the highest levels in the entire US and it’s time to do something to bring awareness to this epidemic.” Press Communications, LLC is working directly with the Monmouth and Ocean County Prosecutor’s Office to utilize their radio airwaves to deliver the message to all that this is an epidemic that affects everyone and is not limited to certain families or neighborhoods. Marketing Director, Diana Pellegrino who is spearheading this event stated that “We need everyone including community leaders, parents, kids, school athletes and business owners to support this effort and come join us during the 107 hours to raise the awareness and funds to fight this pandemic.” Everyone participating will be asked to sign a wall and pledge their dedication to be active participants in spreading awareness and helping to STOP drug use. 107.1FM will be running a “People Powered Radio Station” with stationary bikes that will be set up at each location and locals will be encouraged to stop by and ride to help “power the station”, donate money or share stories or words of encouragement. “The numbers of Heroin Overdoses and deaths in our own backyards is staggering! We may be exhausted and delirious by staying up so long, but if it helps to raise the awareness of this problem, get parents talking with their kids, or helps even one person decide to seek help or choose NOT to take the drug then it’s worth it”, said AJ Colantoni, Vice President of Programming and morning show personality on Pork Roll and Eggs. Press Communications, LLC’s goal is to ride a minimum of 25,000 miles on the bikes. The Company’s Chairman, Mr. Jules L. Plangere, Jr. and the Jules L. Plangere, Jr. Family Foundation will donate $1 for each mile peddled for a total of $25,000. Donations will also be accepted from all who ride with 100% of the monies collected going to local charities that fully fund recovery programs for those with no money or insurance who want help kicking this addiction. For more information or to find out how you can participate, contact Dee Pellegrino, Marketing Director at 732-774-4755 x 220 or email (preferred) at [email protected].
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