PR IDSA GLS Versaflex CE with Percept

NEWS RELEASE
FOR IMMEDIATE RELEASE
New PolyOne Technology Improves Brand Protection and Combats
Counterfeiting of Consumer Electronics
CLEVELAND – September 2, 2014 – PolyOne Corporation (NYSE: POL), a premier global
provider of specialized polymer materials, services and solutions, has announced that its
Versaflex™ soft-touch materials for consumer electronics are now available in
combination with its Percept™ Authentication Technologies.
PolyOne’s newly available formulation of technologies can help companies combat
counterfeiting and reduce the risks associated with fraudulent goods such as phone cases,
smart watches, headphones, earbuds and other wearable electronics.
“When designing innovative consumer products, it is extremely important to protect brand
equity and still deliver the performance and aesthetic characteristics that the end
consumer desires,” said Walter Ripple, vice president and general manager for PolyOne’s
thermoplastic elastomer business, GLS. “Our new solution meets both those objectives,
by joining PolyOne’s Percept anti-counterfeiting ability with the soft-touch, performance,
and durability benefits of Versaflex.”
“In 2013, the U.S. Department of Homeland Security logged $145 million worth of
counterfeit consumer electronics entering the country, and PolyOne’s material was
developed to help counteract the trend,” Mr. Ripple added.
Percept technologies can be tailored to a wide variety of processing conditions, end-use
applications, and authentication techniques based on overt, covert, or forensic-based
approaches. These solutions enable companies to readily identify counterfeit products
with easy-to-use methods based on additives and unique identifiers called taggants.
“This is a great example of PolyOne’s unique ability to collaborate within our
businesses. By doing so, we leverage our expansive solutions portfolio to create new
technologies and add exceptional value to customers,” added Robert M. Patterson,
president and chief executive officer, PolyOne Corporation.
About PolyOne
PolyOne Corporation, with 2013 revenues of $3.8 billion, is a premier provider of
specialized polymer materials, services and solutions. The company is dedicated to
serving customers in diverse industries around the globe, by creating value through
collaboration, innovation and an unwavering commitment to excellence. Guided by its
Core Values, Sustainability Promise and No Surprises PledgeSM, PolyOne is committed to
its customers, employees, communities and shareholders through ethical, sustainable and
fiscally responsible principles. For more information, visit www.polyone.com.
About Counterfeit Consumer Electronics
According to the U.S. Department of Homeland Security in 2013, consumer electronics
accounted for 20 percent of intellectual property rights seizures – second only to apparel
(IPR Stats). In addition, a private sector 2013 study (Canon Study) indicated that a
significant percentage of U.S. consumers lack a full understanding of the possible safety
risks and the true long-term costs of counterfeit electronics.
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To access PolyOne’s news library online, please go to www.polyone.com/news.
Investor contact:
Isaac DeLuca
Vice President, Investor Relations
PolyOne Corporation
+1 440-930-1226
[email protected]
Media contact:
Kyle Rose
Director, Corporate Communications
PolyOne Corporation
+1 440-930-3162
[email protected]