Koenig Solutions Rebranding Case Study by Brands of Desire

Brand identity concept
Employees
Investors
Customers
Community
Vendors
Culture
OUR
is
each
1
of us
Greater than
=
Our Employees, Investors, Customers, Community, Vendors and culture are greater than each one of us.
Final logo
Brand tagline
Overview
A company that strives for constant improvement
Take the student learning experience to the next level
Help students advance in their careers
Corporate clients gain competitive edge
Think beyond just revenues and proﬁts, have a higher purpose
Advanced teaching environment for the Trainers
Exposure to the world
Rates ethos and value system above business
World class training infrastructure
Superior Accommodation
Courage to accept deﬁciencies
Step forward
Final tagline
Rationale behind the colors
Typography
Neutrality, safety, coolness
autonomy, secure, safe, practical,
elegant
Gisha
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@£$%&
Gisha Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@£$%&
Calmness, success, trust,
femininity, devotion, Success, loyalty,
wisdom, purity, conﬁdence
Services
Learning Methods
CSR
Solutions
Brand stationary
Main
Rohit Agarwal
Vice President
E: [email protected]
M: +91-9810264199
B: ceo.koenig-solutions.com
T: twitter.com/ceokoenig
2 n d Floor, KL J Complex-II, Plot No.70,
Opp. Police Station Moti Nagar,
New Delhi-110015, India
www.koenig-solutions.com
www.koenig-solutions.com
Training
Certiﬁcation
Consulting
CAMPUS
TM
CAREER ENABLER
KOSHISH
by
Fly-Me-A-Trainer
(If undelivered please return to)
Koenig Solutions Pvt. Ltd.
2
Support
ETHOS
HOSPITALITY
Floor, KL J Complex-II, Plot No.70, Opp. Police Station Moti Nagar, New Delhi-110015, India, E: [email protected], P: +91-11-450074448, 25459545, F: +91-11-25459546
Live Virtual
Classroom
Destination
Training
www.koenig-solutions.com
CONCIERGE
nd
W: www.koenig-solutions.com
TRAINING CENTRE
Koenig Solutions Pvt. Ltd.
2 n d Floor, KL J Complex-II,Plot No.70, Opp. Police Station Moti Nagar, New Delhi-110015, India, E: [email protected], P: +91-11-450074448, 25459545,
F: +91-11-25459546, W: www.koenig-solutions.com
STORE
(If undelivered please return to)
Koenig Solutions Pvt. Ltd.
2 n d Floor, KL J Complex-II, Plot No.70, Opp. Police Station Moti Nagar, New Delhi-110015, India, E: [email protected], P: +91-11-450074448, 25459545, F: +91-11-25459546
W: www.koenig-solutions.com
www.koenig-solutions.com
Presentation board_1
Iconography
Signage and way ﬁnding systems
Address
Koenig Solutions Ltd.
Koenig Campus, B-39, Plot No. 70,
KLJ Complex-1, Shivaji Marg,
Moti Nagar, New Delhi - 110015, India
Car branding
Travel guide
ID card, badge, lanyard
T-shirt
Laptop sticker, docket & tent card
Presentation board_2
Factsheet
Brochure
Our Partners
Bringing the paradigm
shift in global IT training
Our Clients
About Koenig
The Global Leader in IT Training with
6
20
Centres
300
Years of Service
Trainers
27000
Satisfied Customers
Learning Methods
Fly-Me-A-Trainer
CAMPUS
Live Virtual
Classroom
Destination
Training
Modes of Delivery
TM
1-on-1 Training
Group Training
Assisted Self Learning
Recognitions & Awards
Vmware APJ Learning Partner of the Year 2014
Best Contribution to Microsoft Learning for 2012
Citrix Best Learning Partner of the Year award for 2013
India's Best Companies to Work for 2010, 2011, 2012 and 2013
EC-Council Circle of Excellence for 2011 and 2012
Microsoft's Citizenship Partner of the Year for 2009
Vmware Best Education Partner in 2012 and 2013 for India & SAARC
Cisco Partner of the Year 2011
Our Locations
Delhi Centre (Headquarters)
Koenig Solutions Ltd.
Koenig Campus B-39, Plot No. 70, KLJ Complex-1,
Shivaji Marg, Moti Nagar,
New Delhi-110015 (India)
Goa Centre
Koenig Solutions Ltd.
3rd Floor, B/T1, Campal Trade Centre,
Opp. Kala Academy,
Panjim, Goa-403001 (India)
Bangalore Centre
Koenig Solutions Ltd.
PARAGON PRIMA, 2nd & 3rd Floor, No. 39, 8th Main
Koramangala 4th Block
Bengaluru-560034 (India)
Shimla Centre
Koenig Solutions Ltd.
7, Prospect Lodge, Behind YMCA, Lower Jakhu,
Shimla-171001, Himachal Pradesh (India)
Dubai Centre
Koenig Solutions Ltd.
Ground Floor, G-35, Block-13
Dubai Knowledge Village
Dubai, UAE
www.koenig-solutions.com
Dehradun Centre
Koenig Solutions Ltd.
Plot #22, IT Park, Sahastradhara Road,
Dehradun-248001, Uttarakhand (India)
Email: [email protected]
Phone: +91 88009 40444 (24 x 7)
+91 9910710143 [9am to 5pm, Mon to Fri]
Event & promotional standees
Tent Card
Brand guidelines
Internal poster
Space branding
Cap
Presentation board_3
Paper Cup
Jute Bag
Notepad
Step forward web application
Video guidelines
Brand launch video
Social media design looks
Facebook
Corporate presentation
Presentation board_4
Google+
Forms and documentation
Youtube
Twitter
Linkedin
Word Based
Online

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