Dann Allen

Dann Allen
Bank of the West
Dann Allen is a Customer Experience (CE) leader with a passion for shaping how organizations interact
with their customers. For over 15 years, he has led cross-functional programs both as a practitioner and
consultant to deliver dramatic improvements in loyalty, satisfaction, revenue, and cost reduction.
Dann recently joined Bank of the West, based in San Francisco as Vice-President Customer Experience
for the Retail Banking Group. Bank of the West is one of the fastest growing super-regional banks in the
west with branches in 19 states.
From 2010 until August of this year, Dann was Head of Experience Design & Improvement for the
Automobile Association of America’s (AAA) 2nd largest club based in San Francisco. By using Voice of the
Customer data, he and his team lead cross-functional efforts to improve multi-channel experiences.
Prior to joining AAA in late 2010, Dann was Head of Customer Experience for Sprint’s Prepaid Division.
During that time, Dann won Sprint’s “Circle of Excellence” for his outstanding contribution to CE and the
Prepaid Division achieved JD Power’s Satisfaction rating of #1.
Dann also previously held various senior leadership roles at Beyond Philosophy, a Customer Experience
Consulting firm with offices in London and Atlanta. He led teams that worked with clients to develop CE
strategies, conduct journey mapping, and customer research to improve multi-channel experiences.
Clients included IBM, Capital One, and InterContinental Hotel Group.

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