How to tell what is going on

How to tell what is going on (or not going on)
not search but keeping track
> Jussi Karlgren
it's not search
any more
it's not search
any more
it's not about a needle in a haystack
it's not search
any more
it's not about a needle in a haystack
it's about the shape of the wheatfield
over time
it's not search
any more
it's not about a needle in a haystack
it's about the shape of the wheatfield
over time
it's about information awareness, not
misplaced items
big data is not just slightly larger data
it’s not a scalability issue
it's about information awareness, not search
the place of text analytics
action
analytics
intelligence
data mining
monitoring
in house data
external data
the slightly more complex picture
action
analytics
customer
relationship
marketing
business intelligence
enterprise search
data mining
market analysis
customer data
data collection
data provision
market analysis
prediction and
forecasting
the technology enabler: the
big data stack
a semantic base
technology?
> is this an example of that?
> are these two the same?
> has this changed? how?
> what is the relation of this and that?
> is this a new way of saying that?
> are these or those more like this?
> is this typical or strange?
> can we trust this?
> does the author believe this to be true?
we build a living lexicon
we build a living lexicon
we build a living lexicon
we build a living lexicon
we build a living lexicon
three points i want to address here, in
terms of application
> language coverage
> "sentiment" analysis
> making sense of large amounts of
text
evaluating
marketing
evaluating
marketing
traditional marketing
campaign
evaluating
marketing
traditional marketing
campaign
giveaways to cosmetics
subscribers
evaluating
marketing
traditional marketing
campaign
giveaways to
bloggers
giveaways to cosmetics
subscribers
evaluating
marketing
what was said is not what is interesting.
volume and tonality is.
traditional marketing
campaign
giveaways to
bloggers
giveaways to cosmetics
subscribers
tracking violence
in the world
tracking violence
in the world
kazakhstan stands out unreported in western
media, a violent
altercation in a court
where protestors were
sentenced to prison
sentences took place on
this week in 2012
unrest or distrust?
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the internet is not in english any
more
⾃自らの作品制作を⾏行うかたわら、芸術イベント『GEISAI』プロジェクトのチェアマンを務め、アーティスト集団
『カイカイ・キキ（Kaikai Kiki）』を主宰し、若⼿手アーティストのプロデュースを⾏行うなど、活発な活動を展開し
4 h of news feed
ている。同集団は、アメリカのニューヨークにも版権を管理するエージェントオフィスをもつ。
43171 English
15135 Chinese
⽇日本アニメポップ的な作⾵風の裏には、⽇日本画の浮世絵や琳派の構成に影響されている部分も強く、⽇日本画のフラッ
9939 German
ト感、オタクの⽂文脈とのリンクなど現代⽂文化のキーワードが含まれている。中でもアニメ、フィギュアなどいわゆ
7526 Spanish
4899 French
るサブカルチャーであるオタク系の題材を⽤用いた作品が有名。アニメ⾵風の美少⼥女キャラクターをモチーフとした作
3611 Russian
3167 Japanese
品は中原浩⼤大の「ナディア」に影響を受けたと本⼈人も認めている。アニメーター・⾦金⽥田伊功の影響を強く受けてお
2879 Italian
2722 Korean この村上の⼀一連の創作活動に
り、⾃自分の作品は⾦金⽥田の功績を作例として表現しているだけと話したこともある。
2432 Swedish
ついて漫画家の細野不⼆二彦は⾃自⾝身の作品『ギャラリーフェイク』を通して「既成⽂文化の盗作に過ぎない。⽇日本のオ
1904 Dutch
1795 Portuguese
タク⽂文化に詳しくない外国⼈人が、これらの作品の引⽤用的要素をオリジナリティと勘違いして⾼高く評価するのは当た
1752 Turkish
1389 Arabic
り前」と⾮非難している（細野はかつてスタジオぬえのスタッフだった）。また、漫画原作者である⼤大塚英志は教授
1362 Hungarian
として就任した⼤大学のトークショーにおいて「現代美術のパチモノの村上隆は尊敬はしないし、潰していく。我々
...
5 Kannada
の⾔言うむらかみたかしは4コマまんがの村上たかしのことだ」と強く⾮非難している。⼤大塚は現代美術家がサブカル
4 Galician
を安易に取り上げることや後述のリトルボーイ展の戦後⽇日本⼈人のメンタリティを無視した展⽰示内容に強い不快感を
3 Maltese
持っている。また映画評論家の町⼭山智浩も⾃自⾝身のブログで、「本来好きでもないのに、『電通的なマーケティン
...
グ』でアニメ的⼿手法を⽤用いているのが許せない」「村上⾃自⾝身は『⾃自分には表現すべきものがない』と⾔言っているそ
うだが、本当は『⾃自分は偉い』ということだけがテーマなのだ」と、村上を痛烈に批判している。精神科医の斎藤
環は、「村上隆は⽇日本のオタク⽂文化のいいとこどりをしただけ」といった批判は根本的に誤解であり、彼の作品は
swedish
finnish
danish
norwegian
english
french
german
portuguese
russian
...
swedish
finnish
danish
norwegian
english
french
german
portuguese
russian
...
how great is the cost of adding new languages?
swedish
finnish
danish
norwegian
english
french
german
portuguese
russian
...
how great is the cost of adding new languages?
should the channels be separated?
(given code switching?)
sentiment analysis?
And the sound quality - my God!
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
I loved The Spy Who Came In From The Cold but the movie is a
bit dated in a way the book never will be.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
I loved The Spy Who Came In From The Cold but the movie is a
bit dated in a way the book never will be.
Meat is more environmentally friendly than seafood.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
I loved The Spy Who Came In From The Cold but the movie is a
bit dated in a way the book never will be.
Meat is more environmentally friendly than seafood.
I am unsure about the feasibility of this knitting pattern.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
I loved The Spy Who Came In From The Cold but the movie is a
bit dated in a way the book never will be.
Meat is more environmentally friendly than seafood.
I am unsure about the feasibility of this knitting pattern.
I love the Samsung B2710 but I would not recommend it to my
colleagues.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
I loved The Spy Who Came In From The Cold but the movie is a
bit dated in a way the book never will be.
Meat is more environmentally friendly than seafood.
I am unsure about the feasibility of this knitting pattern.
I love the Samsung B2710 but I would not recommend it to my
colleagues.
I don't know if I should call her up – I liked her when I met
her last weekend.
And the sound quality - my God!
Raymond left no room for error on his recordings and it shows.
Definitely one of the better tracks on the album.
Wow, could have been a expansion pack.
I loved The Spy Who Came In From The Cold but the movie is a
bit dated in a way the book never will be.
Meat is more environmentally friendly than seafood.
I am unsure about the feasibility of this knitting pattern.
I love the Samsung B2710 but I would not recommend it to my
colleagues.
I don't know if I should call her up – I liked her when I met
her last weekend.
This is true.
joy
jealousy
joy
jealousy
joy
fear
jealousy
joy
fear
skepticism
jealousy
joy
fear
desire
skepticism
jealousy
joy
fear
desire
skepticism
anger
jealousy
joy
hate
fear
desire
skepticism
anger
jealousy
surprise
joy
hate
fear
desire
skepticism
anger
jealousy
surprise
joy
happiness
hate
fear
desire
skepticism
anger
jealousy
surprise
joy
happiness
hate
fear
love
desire
skepticism
anger
jealousy
surprise
excitement
joy
happiness
hate
fear
love
desire
skepticism
anger
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
surprise
excitement
joy
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
excitement
joy
disappointment
surprise
happiness
hate
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
excitement
joy
disappointment
happiness
hate
fear
love
POS
surprise
distrust
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
happiness
disgust
hate
fear
love
POS
surprise
distrust
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
happiness
disgust
hate
fear
love
POS
surprise
distrust
equanimity
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
surprise
happiness
disgust
hate
distrust
equanimity
intensity
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
surprise
happiness
disgust
hate
charisma
fear
love
POS
distrust
equanimity
intensity
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
happiness
disgust
hate
charisma
awe
fear
love
POS
surprise
distrust
equanimity
intensity
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
surprise
happiness
disgust
distrust
hate
equanimity
charisma
awe
intensity
curiosity
fear
love
POS
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
happiness
disgust
distrust
hate
equanimity
charisma
awe
intensity
curiosity
relief
fear
love
POS
surprise
skepticism
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
happiness
disgust
distrust
hate
equanimity
charisma
awe
intensity
curiosity
relief
fear
love
POS
surprise
attraction
desire
NEU
skepticism
anger
NEG
jealousy
excitement
disappointment
joy
happiness
disgust
distrust
hate
equanimity
charisma
awe
intensity
curiosity
relief
ennui
love
POS
surprise
fear
attraction
desire
NEU
skepticism
anger
NEG
jealousy
excitement
disappointment
joy
surprise
happiness
distrust
hate
disgust
equanimity
charisma
awe
intensity
curiosity
relief
ennui
fear
attraction
skepticism
phobia
love
POS
desire
NEU
anger
NEG
jealousy
excitement
disappointment
joy
happiness
distrust
hate
disgust
equanimity
charisma
awe
intensity
curiosity
relief
ennui
fear
attraction
phobia
love
POS
surprise
skepticism
satisfaction
desire
NEU
anger
NEG
example: gamer gate tweets
Possibly the most offensive misrepresentation I've seen
So @ChrisWarcraft is speaking my law class on Thursday.
I was excited, but after #GamerGate, I am now holymother-of-all-creation excited
@ChrisWarcraft: Just finished up a piece on #Gamergate
that I'm super excited about! Got to think up a whole
bunch of new insults.
Oh man I love to done spiked armor with nipples and
fight for love and honor. Thanks for the compliment
#GamerGate
...
example: gamer gate tweets
Possibly the most offensive misrepresentation I've seen
So @ChrisWarcraft is speaking my law class on Thursday.
I was excited, but after #GamerGate, I am now holymother-of-all-creation excited
sentiment
analysis? 10%
@ChrisWarcraft: Just finished up a piece on #Gamergate
that I'm super excited about! Got to think up a whole
coverage
to POS-NEG
bunch wrt
of new insults.
Oh man I love to done spiked armor with nipples and
fight for love and honor. Thanks for the compliment
#GamerGate
...
example: gamer gate tweets
Possibly the most offensive misrepresentation I've seen
So @ChrisWarcraft is speaking my law class on Thursday.
I was excited, but after #GamerGate, I am now holymother-of-all-creation excited
sentiment
analysis? 10%
@ChrisWarcraft: Just finished up a piece on #Gamergate
that I'm super excited about! Got to think up a whole
coverage
to POS-NEG
bunch wrt
of new insults.
Oh man I love to done spiked armor with nipples and
fight for love and honor. Thanks for the compliment
#GamerGate
multi-dimensional
tonality: > 50% coverage
...
utterance clustering ≈ stories API
three points, again:
> language coverage - simple (ought
to be!), but how to use?
> "sentiment" analysis - more
complex than assumed previously!
> making sense of large amounts of
text - largely presentation issue,
especially given quality of docs!

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