PACKAGE NPCAMPAIGN7 NPCAMPAIGN is a high reach & frequency campaign at 7 OTS. The combination of paper, web and mobile will build the awareness thanks to a continuous presence over 2 weeks. There is room to show your product and list the most important information. An important volume of impressions will drive activation - your website is just one click away ! Package 12 NP titles Period 3 Platforms Formats L'Avenir, Het Belang van Limburg, Dernière Heure/Les Sports, Gazet van Antwerpen, Grenz Echo, Het Laatste Nieuws, La Libre Belgique, De Morgen, Het Nieuwsblad, Le Soir, De Standaard, Sudpresse max. 2 weeks Paper (including digital versions) - Web - Mobile (m-sites and smartphone apps) PAPER Ap.400 WEB MOBILE Large Learderboard 995x123 Learderboard 320x50p 300x75p Performance (estimated) 12+ All 18-54 VVA 18-54 All18-54 So.Gr. 1-4 503 GRP 558 GRP 536 GRP 638 GRP = = = = 72,1 % x 7,0 OTS 73,3 % x 7,6 OTS 72,9 % x 7,4 OTS 74,8 % x 8,5 OTS C/GRP = 386 C/GRP = 348 C/GRP = 363 C/GRP = 305 Price Platform Delivery : 2 weeks Paper 6 insertions – 72 positions Price cpm 104,500 € 3,1 90,000 € 6,0 194,500 € 3,8 Open planning of all positions over 2 weeks Planning can be overruled by NP if needed. Web+Mobile 15 million impressions Run of Site – Maximum 20% SOV per day Maximum 3 blocks of consecutive days TOTAL Contact De Persgroep Advertising Rossel Advertising Mediahuis IPM Advertising Valérie Delain Gonda Lontings Marleen Veugelers Nathalie Legouy 02 454 28 66 02 225 54 40 0475 38 00 81 02 211 28 99 [email protected] [email protected] [email protected] [email protected]
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