Forum, Solutions market, Round Tables and Pre

Forum, Solutions market, Round Tables and Pre-Event meetings: SS Rotterdam
Network Events: De Markthal - World of taste (wereld van de smaak)
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FORUM
PROGRAM & TIMETABLES - 3rd december 2014
9.30h
OPENING FORUM
Welcome by P. Maarleveld (GS1 in Europe) and P. Verbaas (Frug I Com).
9.45-10.45h
Can information KILL Paperwork?
One digital language for Customs?
T. Hesselink, World Customs Organization, Technical Officer #WCO
Collect and share; open data for business!
R. de Louw, Dutch Ministry of Economics Affairs #NL
Paperless export ?
B. Slot, Dutch Food Safety Authority - CLIENT Export #REGULATIONS
COFFEE
11.15-12.00h
Can information SPEED supply?
Yes, IT can…, if we want it!
T. Quets, Capespan Global Fruit Marketing, CIO #SA
12.00-12.30h
Is Silicon Valley changing the Fresh Game?
Fresh in the Digital World
When it comes to Food, technology is changing the game Forbes stated.
Silicon Valley is more and more active in the domain of food and (ICT)
technology. But how do they think (information)technology can change the
domain of food and fresh produce?
N. Chatlein, Netherlands Office for Science and Technology,
Sr. Science & Technology Advisor #SILICONVALLEY
LUNCH
13.45-14.30h
Can information give SUSTAINABILITY?
By barcodes less waste? And more profit?
C. Müller-Dechent, FoodLoop, CEO #DATABAR
14.45-15.45h
Can information DRIVE consumption?
Learnings of LOVEmySALAD social network!
M. Boekestein, Rijk Zwaan, Brandmanager Love my Salad #SOCIALMEDIA
Information based changing menu’s!
N. Koenderink, Wageningen UR, Intelligent Systems #RECIPES
Social listening for Fresh!
S. Bhulai, VU University Amsterdam, Associate Professor #BIGDATA
BREAK
1st EU Fresh Info
FORUM
16.15-17.15h
Information Technology ; for the next step in Fresh!
How is information technology going to change the world ?
What does internet of things mean for an industry like Fruit & Vegetables? And how is the total integration
of all levels of techology, the fourth industrial revolution effecting cultivation, production, trade and supply.
Prof. dr. B. van Lier CMC, Centric/Steinbeis University Berlin, Director Strategy & Innovation #ICT
Making money of digital information?
E. Heijnen, Caroz MoreInsight, Director Supply Chain Development
#NLSPEEDDOCKING
Be TRANSPARENT!
J. Kungl, Metro, Traceability Project Lead #RETAIL
18.00-20.00h
DRINKS & RUNNING DINNER
The WORLD OF TASTE (Wereld van de Smaak) and surroundings in the hottest and
newest European Indoor Foodmarket, just opened at October 1st.
Above the floor, there are 10 storeys with more than 200 apartments; under the floor, there is a
supermarket, a closed-off logistical heart for entrepreneurs, and underneath that some 1,200 parking
places. A unique place for shopping, working, going out and living in.
“The MARKTHAL: an indoor food market, the size of a massive football pitch; with, in the heart of the
market floor, more than 100 fresh produce units from all the food branches, and supplemented with
flowers and plants. In the flanks of the arch, also on the 1st floor, food shops and restaurants and even a
cookery school.
PROGRAM & TIMETABLES - 4th december 2014
9.30h
OPENING
ROUNDTABLES
9.30-10.00h
PLENARY
Information Standards in Fresh Supply & Retail
Update on the state-of-the-art of standardization for Fruits & Vegetables in Chain & Retail Perspective
P. Rosell, co-chair GS1 in Europe Fruits & Vegetables Group #standards
10.00h
PARALEL
ROUNDTABLES, WORKSHOPS & DISCUSSION
10.00-11.00h
ROUND 1
COFFEE
11.30-12.30h
ROUND 2
13.30-14.30h
LUNCH
ROUND 3
15.00-16.00h
BREAK
ROUND 4
1st EU Fresh Info
ROUND TABLE
OPTIMAL FRESH SUPPLY
TRACEABLE & SUSTAINABLE FRESH
CHANGES FOR FRESH
Sharing Product Information!
Follow the data!
Manage the Category!
Update and experiences by sharing product information
from grower to retailer.
Moderator: J. den Engelse - Frug I Com #NL
•Data Alignment in practise - N. Röhl - EDEKA #GDSN
•Data Quality in Fresh - D. Hesselink - GS1 Netherlands
#TOLERANCES
How can you arrange traceability by using standards like
EPCIS, GLN and more.
Moderator: J. Bracken - GS1 Global #ARCHITECTURE
•Distributed Fresh Data - F. Nieder - European EPC Comp.
Center (EECC) #EPCIS
•Use case; Ftrace for Fresh - M. Steins - Ftrace #T&T
Category Management Information in Fresh; how far are we?
Moderator: F. van den Bos - GS1 Netherlands #ECR
•Learnings from the shelf! M. Versluis - Van Nature #UGC
•Connecting Categories? W. van den Berg -
Fresh Produce Center #MARKETRESEARCH
• Create Value for the Consumer JB Lédé - Czon #CHOICE
Product Classification & You ..
Consumer Interaction
Future FRESH Internet
How do you classify your product in your ERP based on
GPC and PLU and getting them the right GTIN.
Moderator: H. Maurer - IFPS #NZ
• Future of PLU - J. Proctor - CPMA #PLU
• Global Product Classification - H. Geelen - Geelen Data
Management #GPC
How can new technology help us to connect the supply chain
grower/trader, to the customer?
Moderator: M. Okkinga - Fresh Produce Center #HEALTH
•Learnings of Veggipedia - E. van Wijk - Wageningen UR
#TRUST
•GS1 ES Mobile (Mobile App for Consumer) - P. Rosell GS1 Spain #APPS
Information on the possibilities the EU-program
SMARTAgrimatics and FInish can bring the industry.
Moderator: M. Steins - GS1 Germany
#INTERNETOFTHINGS
•More apps by FInish - C. Verdouw - Wageningen UR
#APPS
What else is possible?
What is the next step in product identification &
Digital Supply Chain
Identifiying Origin
How can you organise your logistics and customs supply chain
activities fully digital?
Moderator: H. Gorter de Vries - GS1 Netherlands #LOGISTICS
•WCO Datamodel - S. Bootsma - Dutch Customs &
Th. Hesselink WCO #IMPORT
•GS1 LIM in practise - J. Voorspuij - DHL #SUPPLYCHAIN
How GLN is more and more the identifier for the Origin
of Fresh Produce!
Moderator: S. Pielaat - GS1 Netherlands #GLN
•Use case; Pears for China! - J. van Triest - Royal Fruitmasters
#CHINA
•GLN in Fresh Practise - J. den Engelse - Frug I Com
Connected cultivation..
What do I Need? Labels & Barcode
Information driven healthy eating!
How do we connect the cultivation of the crop to the
supply chain?
Moderator: H. Zwinkels - Greenport Digital #CROSSOVER
•eLab Messaging - J. den Engelse - Frug I Com/eFoodChain #SAMPLE
•Import Crop Data - J. Hoek Spaans - Levahrt &
M. de Ruyter - People4Earth #ANANAS
Update on the development of implementing standards labels
around the globe (PTI, Palletlabel, etc.).
Moderator: N. Quaedvlieg - Fresh Produce Center
#FOODSAFETY
•Produce Traceability Initiative - Ed Treacy - PMA #PTI
•EU labels - K. Förderer - GS1 Germany #CONSUMERLABEL
How can information being used to define a healthier recipe
for your daily meal?
Moderator: A. Borgdorff - Fresh Produce Center
Tracking and Tracing?
Moderator: J. Proctor - IFPS #NEXT
•GS1 DataBar to help deliver Product ID and Traceability
G. Rowe - GS1 Global #DATABAR
•SC Trace 2D matrix at the Farm - B. Prépin – Agro EDI
Europe / eFoodChain / EY #FR
#CONSUME
• Recipe Generation - N. Koenderink - Wageningen UR
#UP
Questions? Discussions? For the Round Tables…
What should be the next priority in
standardization for Fresh?
16.00-16.30h
PLENARY
What must we do to fasten implementation?
Wrap up & What’s next…
Closing remarks - H. Schmeitz, Frug I Com & GS1 in Europe Fruits & Vegetable Group
How can standards, business & technology
innovation strengthen each other?
Inotec Barcode Security
The TAG Factory
Agriplace / People4Earth
SRC System Integrators
Rozis
*INVITATION ONLY*
International Federation for Produce Standards
Boardmeeting & General Assembly of the International Federation for Produce Standards.
GS1 in Europe Fruits & Vegetables Group
Meeting of the Working Group for Fruits & Vegetables GS1 Standards Deployment in Europe.
GS1/Frug I Com/IFPS Dinner
Dinner of the board of Frug I Com, GS1 and IFPS.
LOCATIONS
Forum, Solutions market, Round Tables
and Pre-Event meetings
SS Rotterdam
3e Katendrechtse Hoofd 25
3072 AM ROTTERDAM
Network Events
Markthal Rotterdam
Wereld van de Smaak
Ds. Jan Scharpstraat 298
3011 GZ ROTTERDAM
Parking: Markthal Rotterdam has its own parking garage.
WWW.FRUGICOM.NL/EUFORUM
Ftrace
Descartes
Schouw Informatisering
EDAN
Toshiba TEC Europe Retail
DELEGATES HELPDESK
Cindy Steffens ([email protected])
0031(0)6 51 78 02 36
Graphic design: www.tolprodukties.nl

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