amd is paving the way for arm hosting solutions in 2015

THE 64-BIT ARM® REALITY: AMD IS PAVING THE WAY
FOR ARM HOSTING SOLUTIONS IN 2015
KARL FREUND • VICE PRESIDENT, SERVER PRODUCT MANAGEMENT & MARKETING
AGENDA
64-BIT ARM® IS HERE
THE AMD OPTERON™ A1100 SERIES SoC
HOSTING OPPORTUNITIES FOR 64-BIT ARM
ECOSYSTEM & TARGETED APPLICATIONS
2 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
ARM ARCHITECTURE: LICENSING OVERVIEW
1000+
350+
customers
50B
chips
shipped
overall
licenses
121 new
licenses sold
in 2013
10B
620 licenses
ARM-based chips
shipped in 2013
sold in past
five years
1B
smartphones
sold in 2013
200+
Cortex-M licenses, over
160 companies
50 ARM v8-A
licenses
Hundreds of optimized system-on-chip solutions
3 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
Source: ARM Limited
WHY ARM-BASED SERVERS? AND WHY NOW?
Need for decreased TCO  workload
optimized solutions
New workloads and web/cloud scale
forced re-evaluation of what’s optimal
Market requires increased
innovation and choice
Many ARM solutions coming to
market - competition is healthy!
ARM business model enables
innovation and differentiation
It’s not just about a low power
processor – it’s what you put around it
4 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
Source: ARM Limited
STANDARDIZATION TO ACCELERATE SOFTWARE DEPLOYMENT
Software
OEM
 Standard software development target
 Cross platform portability
 Simplifies manageability and deployment
SoC
5 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
Source: ARM Limited
AMD OPTERON A1100 SERIES OVERVIEW
AMD Opteron™ A1100 Series, codenamed “Seattle”
Highly integrated SoC based upon the ARM® Cortex™ A-57
core technology
Designed to lower TCO
Open Ecosystem and
Industry Standards
Experienced Server Vendor
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 4-8 ARM Cortex A-57 cores
 14 integrated SATA3 ports
 DDR3/DDR4 ECC memory support
 2 x 10GbE integrated
 Linux® OS support
 Designed to UEFI standard
COMPETITIVE COMPARISON
Intel Xeon D-1540 AMD Opteron™ A1100
Cores
8
8
Power
45W
<45W
SATA ports
6
14
List Price
$581
<<<$581 list
*MSRP Pricing as of 3/9/2015
7 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
Source: http://ark.intel.com/products/87039/Intel-Xeon-Processor-D-1540-12M-Cache-2_00-GHz
HOSTING OPPORTUNITIES FOR AMD OPTERON A1100 SERIES
STORAGE
WEB SERVING
SOFTWARE
DEVELOPMENT
Single, low cost platform
for server and IoT ARM
SW development
The AMD Opteron A1100 Series:
Standards you demand, experience you can trust
8 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
TARGETED APPLICATIONS
STORAGE
WEB SERVING
SOFTWARE
DEVELOPMENT
 MySQL
 Hbase
 Ceph
 OpenStack Swift
 NFS
 Wordpress  Jetty
 Apache
 Memcache
 NginX
 LxC
 Tomcat
 New server applications
 IoT app development
 Use of broad range of
developer tools
DEVELOPER TOOLS
Compilers: GCC (Linux compiler), LLVM (performance compiler)
Java: Oracle JDK, OpenJDK
Programming: PHP, Perl, Python, Ruby, C/C++, Scala
Library: Glibc
Emulator: QEMU
OS/HYPERVISOR
OS: Fedora, OpenSUSE, Red Hat Early Access, Ubuntu
ACPI | SMBIOS | PSCI
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UEFI
DRIVERS: SATA | 10GE | PSP | UART | GPIO |SPI | PCIe
Hypervisors: KVM, Xen
DRIVERS: SATA | 10GE | UART | GPIO |SPI | PCIe
INITIAL HARDWARE PLATFORMS
SW development
systems available
now
10 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
AMD BOOTH @ WHD 2015
THANK YOU!
Come visit us at booth C14
 ARM hardware
 ARM Development Kit information
 Oculus VR® gaming headset
 Giveaways
11 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015
DISCLAIMER & ATTRIBUTION
The information presented in this document is for informational purposes only and may contain technical inaccuracies, omissions and typographical errors.
The information contained herein is subject to change and may be rendered inaccurate for many reasons, including but not limited to product and roadmap changes, component and motherboard version changes, new model and/or product
releases, product differences between differing manufacturers, software changes, BIOS flashes, firmware upgrades, or the like. AMD assumes no obligation to update or otherwise correct or revise this information. However, AMD reserves the
right to revise this information and to make changes from time to time to the content hereof without obligation of AMD to notify any person of such revisions or changes.
AMD MAKES NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE CONTENTS HEREOF AND ASSUMES NO RESPONSIBILITY FOR ANY INACCURACIES, ERRORS OR OMISSIONS THAT MAY APPEAR IN THIS INFORMATION.
AMD SPECIFICALLY DISCLAIMS ANY IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR ANY PARTICULAR PURPOSE. IN NO EVENT WILL AMD BE LIABLE TO ANY PERSON FOR ANY DIRECT, INDIRECT, SPECIAL OR OTHER CONSEQUENTIAL
DAMAGES ARISING FROM THE USE OF ANY INFORMATION CONTAINED HEREIN, EVEN IF AMD IS EXPRESSLY ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
ATTRIBUTION
© 2015 Advanced Micro Devices, Inc. All rights reserved. AMD, the AMD Arrow logo and combinations thereof are trademarks of Advanced Micro Devices, Inc. in the United States and/or other jurisdictions. Other names are for informational
purposes only and may be trademarks of their respective owners.
12 | AMD @ WORLD HOSTING DAYS | MARCH 30, 2015

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