RACHEL POWELL MFA, WGA Senior Writer, Producer, Creative Consultant Portfolio: www.lovechildink.com 310.717.2053 [email protected] Professional Summary: Award winning writer with 14+ years of innovative original content creation and marketing writing, editing, branding and project management experience for premier entertainment entities, iconic brands, youth properties, entrepreneurs, corporations, and nonprofits. Peerless work ethic, record of excellence, praised for industriousness, vision, depth and exceeding client goals. Experience: MATTEL CREATIVE STUDIOS/MATTEL ENTERTAINMENT El Segundo, CA Senior Writer (Freelance and In-House) 2006-present Creative: Staff web series writer: Barbie® Life in a Dreamhouse. Marketing: Senior writer for multiple youth brands, licensed entertainment and games; ecommerce/SEO, print ads, packaging, corporate reels, in-store promotions, product launches, catalogues, commercials, style guides, toy storylines, product launches and more. Brands: Disney Princess, AmiGami, Monster High, MyPassword, Ever After High, Barbie®, Batman®, DC Comics, BOOMco.™, Max Steel, WWE, etc. LOVECHILD INK Santa Monica, CA Senior Writer & Creative Executive Producer (Sole Proprietor) 2000-present Cross-platform original content and marketing writing: Development, Branding, Print, Digital, Presentations, Broadcast, Trailers, PR, Synopses, Reels, Articles/Features (partial clients/campaigns below). NOKIA/UCLA (Center for Research in Engineering, Media & Performance) Santa Monica, CA Writer & Producer (Contract) 2010 Research, write and produce interactive, GPS integrated, augmented reality, non-linear narrative films for premium handheld devices. TRAILER PARK Los Angeles, CA Writer & Producer (Freelance and In-House) 2000-05 Wrote and produced premier film, TV & live events campaigns; Formats included: broadcast spots, promos, trailers, digital content, key art, transit ads/billboards, taglines, home entertainment, pitches and naming; Managed up to 20 simultaneous projects, supervised reports, storyboard artists, editors & directed voiceover sessions; chose music, performed trafficking, traveled for shoots and served as clients’ liaison. Key client: Disney & Feld Entertainment. Marketing Clients & Campaigns: (partial list) BROADCAST: Up All Night, Desperate Housewives, The New Steve Harvey Show, Impractical Jokers, Dance Moms, Brothers & Sisters, The L Word, South Central, NYPD Blue, According to Jim, Boston Legal, Jake in Progress, Friends, Seinfeld (DVDs), Xena Warrior Princess, Hercules, Commander-in-Chief, If These Walls Could Talk 2, Samson & Delilah, Grace Under Fire, The People’s Court, KKSF Jazz Radio, etc. BROADWAY/LIVE EVENTS: In the Heights, Jerusalem, How to Train Your Dragon-Live Spectacular, Finding Nemo, The Incredibles, Disney Princesses on Ice, etc. WEB: Hollywood.com, Moviefone.com, SassyPantstheMovie.com, Merv Griffin Enterprises, Jet Pets, Inc., American Express, The Tribeca Film Festival, Sony Pictures, Lionsgate, etc. POWELL – CV www.lovechildink.com FEATURE FILMS: The Dark Knight, Sassy Pants, Funny People, Dance Flick, Tropic Thunder, Smart People, Miami Vice, Spiderman, Running with Scissors, Black Knight, Fun with Dick & Jane, Unfaithful (Intl. DVDs), 3 Kings, Indiana Jones (DVDs), Diary of a Mad Black Woman, Shallow Hal, Die Another Day, About Schmidt, From Hell, What a Girl Wants, Best in Show, Babe I & II, Black Hawk Down, Titanic, 101 Dalmatians, Mission Impossible II, A Man Apart, Panic Room, The Sweetest Thing, Men in Black, Wizard of Oz (Collector DVD), , Forrest Gump (Collectors’ DVD), Mars Attacks, Manny & Lo, Ransom, etc. CLIENTS: Disney, Lionsgate, New Line, Nickelodeon, MGM, MGA Toys, Paramount, Sony, ABC, CBS, NBC, FOX, F/X, HBO, MTV, Showtime, WB, etc. Education: MFA, UCLA: Film, TV & Digital Media and Professional Program accreditation (GPA 4.0) B.A., UCLA: Theatre Arts LACCD, Certified Professor ADVANCED FRENCH CERTIFICATE, TASIS, Lugano, Switzerland Awards: Sony-Streisand Writing Fellowship, multi-year recipient Reel Spirit Award for Comedy Writing for screenplay “Fruits & Nuts” Warner Brothers TV Writing Fellowship The Hudson Theater: Best of the Festival for “Pick an Apple.” Service & Affiliations: Santa Monica Alumni Association, Board Member and Scholarship Committee Co-chair UCLA, Career Mentor, and Volunteer Days Team Leader Writers Guild of America-West, & WGA Committee of Women Writers, member 2
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