TOBACC0 PRODUCTION AND MARKETING- REVIEW AND POLICIES Ministry of Agriculture, Irrigation & Water Development: A presentation during the 2014 Tobacco Industry Annual Seminar Presentation outline Introduction Background to Contract Farming and Marketing Salient Features of IPS Implementation Arrangement Implementation of IPS Achievements Problems Policy actions Conclusion Introduction Tobacco Production and Marketing System • Tobacco production in Malawi is liberalized and can be produced by anybody- managed liberalization; Before liberalisation, TCC was able to effectively regulate production and marketing - now production has been fluctuating over the years; The uncontrolled volumes in relation to trade requirements (demand) is contributing to the current tobacco marketing problems; Background to Contract • In 2006, Burley tobacco contract marketing was piloted • 5.2 million Kilograms purchased out of 124.1 million kilograms • widely accepted • demand for it had been increasing over years as follows: Year 2007 2008 2009 2010 2011 2012 Contract 12.9 43.0 58.6 39.7 64.1 29.1 Auction 73.7 126.2 149.7 153.5 144.2 35.6 Total 86.6 169.2 208.3 193.2 208.3 64.7 Contract (cont.) • The Government approved in principle the introduction of the Integrated Production System in October, 2011 and adopted fully in May, 2012 with 80% of the total volume on IPS and 20% on Auction. • To address the following challenges: Fluctuations in leaf pricing; declining global demand due to emerging strict global regulatory regimes; global oversupply; strong regional competition; need to improve yields and quality of leaf. SALIENT FEATURES OF THE IPS • Crop planning; • Use of Certified Seed of Approved Varieties: Emphasis on locally produced; Imported through ARET; Preferred by tobacco customers. • Technology Development and Verification; • Harmonization of messages: availability of several extension service providers; Coordination by ARET- committee SALIENT FEATURES OF THE IPS (cont.) Training of Staff and Farmers- certification of technicians; Use of Recommended and Approved Pesticides and Fertilizers ; Cost review and price negotiations; Afforestation and soil conservation; Guaranteed purchase of the entire contracted crop; and Corporate social responsibility. IMPLEMENTATION ARRANGEMENT Blue Chip customers TOBACCO PROCESSING FACTORY SELLING FLOOR BALING CENTRE/SATELITE DEPOT CLUB SMALLHOLDER FARMER SMALLHOLDER FARMER SMALLHOLDER FARMER ESTATE FARMER ESTATE FARMER Implementation of IPS It is running concurrently with the auction marketing system officially starting from the 2012/13 growing season; It covered 69% (100.3 million kilogrammes) of the total sales of 144.8 million kilogrammes in 2013 and 77% this season out of 159.0 million kilogrammes as at 29th August, 2014 for burley tobacco; All the tobacco is being sold in the existing marketing structures/selling floors Implementation guidelines gazetted in January, 2014 as Government Notice No. 4 and will fully be used during 2014/15 growing season; Implementation of IPS (Cont) The Tobacco Control Commission (TCC) has maintained its mandate as a regulator of the tobacco industry; AHL has maintained its mandate as a marketing organisation; The government continued collection of taxes/levies through the AHL; Tobacco buyers recruited their own technicians/extension workers to mobilize and train farmers on the various production technologies as well as tracking of contracted tobacco; Tobacco grower associations are involved in price negotiations, tobacco transportation, farmer mobilization and other extension activities deemed necessary; Implementation of IPS (Cont) Tobacco buyers are facilitating tobacco growers’ access to farm input loans including an input package for maize and legumes such as soya beans, beans, groundnuts and pigeon peas; • Smallholder farmers are being contracted as clubs to effectively facilitate training, access to loans, tobacco baling and others; • The farmers are still responsible for transporting tobacco to a selling floor; ARET has continued with its mandate of technology generation, harmonisation and dissemination. Achievements of IPS According to the assessment which was done by Imani Development after the 2012/13 growing season, the following positives were identified: • Policy shift towards IPS after many efforts by manufacturers and merchants advocating for its implementation; • Increased buyer and merchant confidence –PMI vs AO; • Increased merchant investment - a total US $54,500,000 invested into IPS by merchant companies (loans, extension services and others) in the first year of implementation; Achievements of IPS (cont.) • Shorter marketing seasons since the introduction of IPS; • Increase in agronomy extension services; • Recruitment of about 1,000 agronomy workers by tobacco merchants; • Stringent labour compliance – non use of child labour as a condition; • Improved transport and delivery for contracted tobacco; • Farmer empowerment in price determination; • Increase in the levels of financing growers; Achievements of IPS (cont.) • Improvements in the quality of tobacco produced; • Increased productivity- 800 t0 1800 kg per hectare for small holder farmers; • Sustainable tobacco production/security of supply; • Traceability of farmers; • Increased reforestation drive • Increased diversification efforts in order to increase income and food security. Problems associated with IPS Registration problems (duplication of contracted growers among companies, system slowness); Banks - high interest rates, exchange rates, insurance, etc; lack of transparency in loan portfolios and administration; Late payment of funded farmers; Weak enforcement of regulations; Activities of both value (graders) and non-value stakeholders are negatively affected; Entry of new buyers is restricted to only those farmers outside IPS especially within the marketing season; Problems associated with IPS Reduced competition among buyers farmers get low prices especially when demand is high enough to attract higher prices; Low bargaining power among smallholder famers for good prices due to: high illiteracy levels Limited advocacy levels; Depressed prices and delayed sales on auction marketing system . Policies Actions • Finalisation of the revision of the Tobacco Act; • Full implementation of the gazetted IPS regulations; • Establishment of a monitoring and evaluation unit within TCC to be responsible solely for the management of IPS; • Review of registration system to make it more efficient and farmer friendly; • Contract Farming Policy and Regulatory Framework to be finalised and enacted; • Strengthen the arbitration unit within TCC with proper and transparent arbitration procedures – Production to marketing (auction and IPS); • Strengthen advocacy levels among famers-Farmer Organisations. Conclusion Emerging challenges are short lived and are being addressed through a coordinated approach; With IPS, the nation stands to benefit in that there is guaranteed tobacco market but both auction and IPS marketing systems will continue running concurrently; The future of Malawi tobacco industry in relation to anti smoking campaign is contingent on alignment of production to trade requirement and value addition. Thank you for your attention
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