GfK TEMAX Taiwan Report Q1 2014 Q2 2013 Q3 2013 Q4 2013 Q1 2014 Q1 14 /Q1 13 M.NTD M.NTD M.NTD M.NTD +/-% Consumer Electronics (CE) 8,161 8,467 9,030 9,579 -9.2% Photo (PH) 3,828 3,971 3,486 3,342 -34.0% Major Domestic Appliances (MDA) 5,842 6,241 6,142 6,201 1.7% Small Domestic Appliances (SDA) 3,492 3,303 4,551 4,346 10.9% Taipei, June 15, 2014 Small Domestic Appliances was the only sector which recorded double-digit growth, while Major Domestic Appliances (MDA) registered a slight rise in Q1 2014, compared to the same quarter a year ago. Sales generated in the Technical Consumer Goods market in Taiwan declined from Q1 2013 to reach NTD62 billion. Information Technology (IT) 23,337 23,998 25,226 25,484 -7.8% Telecommunication (TC) 15,070 12,896 15,467 13,408 -22.6% 530 572 547 509 -1.8% 60,260 59,448 64,449 62,869 -11.6% Office Equipment & Consumables (OE) GfK TEMAX® Taiwan Turnover Development for Technical Consumer Goods Market Volume, Turnover Share, Growth Rate Compared to Previous Year 50% Consumer Electronics (CE) NTD bn 79 45% 75 60.26 59.45 59.55 59 55.68 55 54.67 55.17 53.91 51 50.04 48.69 47.59 Turnover Share 64.45 62.87 63 43 Photo (PH) 35% 67 47 25,484 IT 40% 71.10 71 Major Domestic Appliances (MDA) 30% 13,408 TC 20% 49.94 44.68 6,201 MDA 10% 41.33 39 5% 3,342 PH 35 Q1- Q2- Q3- Q4- Q1- Q2- Q3- Q4- Q1- Q2- Q3- Q4- Q1- Q2- Q3- Q4- Q110 10 10 10 11 11 11 11 12 12 12 12 13 13 13 13 14 GfK Taiwan Ltd., 11492 0% -50% -40% -30% -20% Change compared to same quarter of previous year 臺北, Tel: +886 2 2659 2628 [email protected] www.gfktemax.com Information Technology (IT) 9,579 CE 15% 46.28 Small Domestic Appliances (SDA) 25% -10% 509 OE 0% Telecommunication (TC) 4,346 SDA Office Equipment & Consumables (OE) 10% 20% Market Volume in Mio.NTD
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