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Friday, September 19
th
6:30 pm - 8:00 pm
Registration - Grand Ballroom Foyer
6:30 pm – 8:00 pm
Welcome Reception – Grand Ballroom D
Saturday, September 20
7:00 am
th
Registration and Hospitality Desk - Grand Ballroom Foyer
7:00 am – 8:00 am
Breakfast - Grand Ballroom D
8:00 am – 10:45 am
General Session - Grand Ballroom E-H
8:00 am – 8:30 am
Advancing Your Value Proposition Through Partnership and Innovation
ION Solutions Opening Remarks
Barry Fortner, PhD, President, ION Solutions
Mark Santos, RPh, President, ION GPO
8:30 am – 9:30 am
Why Skeptical Oncologists Must Embrace Marketing to Survive and Thrive
Stewart Gandolf, MBA
CEO, Healthcare Success Strategies
9:30 am – 10:30 am
Modeling Reform for Community Oncology
Moderated by Gordon Kuntz, Sr. Director, Payer Solutions, ION Solutions
David Eagle, MD, President Lake Norman Hematology Oncology Specialists, Mooresville, NC
Ray Page, DO, PhD, President, The Center for Cancer and Blood Disorders, Ft. Worth, TX
10:30 am – 10:50 am
Break, Networking, & Exhibits
10:50 am – 12:20 pm
Grand Ballroom Foyer
Clinical Track - Grand Ballroom C
Prostate Cancer Heterogeneity – Clinical
Implications
Przemyslaw Twardowski, MD, Clinical
Professor, Department of Medical Oncology
and Therapeutics Research, City of Hope,
Duarte, CA
10:50 am – 11:20 am
Localized Genomic Testing for Breast
Cancer - Putting Important Information
Within Your Reach
Cynthia Ma, Associate Professor of Medicine,
Washington University
11:20 am – 11:50 am
Lilly Oncology Advanced Gastric Cancer
Promotional Presentation
Henry T. Tsai, MD, MA, Eisenhower Medical
Center, Rancho Mirage, CA
11:50 am – 12:20 pm
Business Track - Grand Ballroom E-H
The Current Regulatory Environment and
Implications for Community Oncology
Stacie Heller, AmerisourceBergen
Vice President, Health Policy, Xcenda
10:50 am – 11:35 am
Challenging Business Cases
Moderated by: Todd O’Connell, CEO
Southeast Nebraska Cancer
Panelists Include:
April Christensen, Practice Administrator
Front Range Cancer Specialists;
Scott Gilomen, Practice Administrator
Gaston Hematology Oncology Specialists;
John Dodd, Practice Consultant,
Provider Solutions, AmerisourceBergen;
Kristy McGowan, Practice Consultant,
Provider Solutions, AmerisourceBergen;
11:35 am – 12:20 pm
12:20 pm – 1:20 pm
Lunch - Grand Ballroom D
1:20 pm – 1:30 pm
Exhibits, and Travel to Breakouts
Grand Ballroom Foyer
1:30 pm – 2:15 pm
Breakout 101
Grand Ballroom C
Breakout 102
Park View
Breakout 103
Grand Ballroom A
Breakout 104
Grand Ballroom B
Breakout 105
Mills Studio 6
2:15 pm – 2:35 pm
2:35 pm – 3:20 pm
Breakout 201
Grand Ballroom C
Breakout 202
Park View
Breakout 203
Grand Ballroom A
Breakout 204
Grand Ballroom B
Breakout 205
Mills Studio 6
Breakout Series 100
6 Essential Marketing Strategies Every Oncologist Should Know
Lonnie Hirsch, Co-Founder, Healthcare Success Strategies
Avastin in Combination with Chemotherapy for
Persistent Recurrent or Metastatic Cervical Cancer
Matthew Powell, MD, Washington University
Practical Action Steps for ICD10 Readiness
Milda Kaitz, CPC, CPC-I, CPMA
AmerisourceBergen, Assistant Director, Xcenda, Reimbursement Strategies & Tactics
Patient Assistance Programs: Market Dynamics and (OIG) Regulatory Update
Patrick McKercher, RPh, PhD, President of Patient Access Network (PAN) Foundation
Translating Biomarkers from Clinical Trials to the Clinic
Steve Anderson, PhD, Chief Scientific Officer, Oncology and Genetics, LabCorp
Break, Exhibits, and Travel to Breakouts
Grand Ballroom Foyer
Breakout Series 200
6 Essential Marketing Strategies Every Oncologist Should Know
Lonnie Hirsch, Co-Founder, Healthcare Success Strategies
Clinical Genomics: What a Clinician Should Know
Gary Palmer MD J.D., Senior Vice President, Medical Affairs and Commercial Development,
Foundation Medicine
What You Don’t Know About SON and Optimizing Your Dispensing Program
Patrick Contrado, RPh, Lisa Harrison, RPh, and Mick Koerner, RPh
Clinical Practice Consultants ION Solutions
Rusty Massey, National Sales Director, ION Solutions
*Closed Door Session*
Why Should You Participate in Quality Programs?
Case Study Reviews of QOPI and Other Opportunities
Marissa Rivera, MBA, Administrator, Ventura County Hematology Oncology Specialists
Richard Levine, MD, Space Coast Medical Associates
Kristy McGowan, Practice Consultant, Provider Solutions, AmerisourceBergen
IV Iron Infusion – A Viable Option in Community Oncology
Ralph Boccia, MD, FACP, Center for Cancer and Blood Disorders
3:20 pm – 3:30 pm
Break, Exhibits, and Reconvene
3:30 pm – 5:00 pm
General Session - Grand Ballroom E-H
3:30 pm – 4:00 pm
4:00 pm – 5:00 pm
5:00 pm – 5:15 pm
5:15 pm – 6:15 pm
LPP Advisory Panel Update
Shannon Coven, Sr. Director, GPO Operations, ION Solutions & LPP Advisory Panel Members
*Closed Door Session*
Preparing for 2015: Improving Your Value through Analytics, Technology and Marketing
Moderated by Barry Fortner, PhD, President, ION Solutions
Beau D. DeFehr, Administrator., Mount Diablo Solano Oncology Group Medical Associates
Scott Gilomen, Administrator, Gaston Hematology & Oncology Associates, PC
Harish Gowda, Practice Administrator, Mid Florida Hematology & Oncology Center
Shelly Rentsch, Administrator, Gabrail Cancer Center
Closing Remarks
Barry Fortner, PhD, President, ION Solutions
Mark Santos, RPh, President, ION GPO
Closing Cocktail Reception - Grand Ballroom D
Reception will begin following the General Session

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